Germany Sports Teams And Clubs Market Size & Share Analysis - Growth Trends & Forecast (2025 - 2030)

The Germany Sports Teams and Clubs Market is Segmented by Type of Sports (Soccer, Formula 1, Basketball, Tennis, and Other Types of Sports) and by Revenue Source (Media Rights, Merchandising, Tickets, and Sponsorship). The report offers market size and forecasts for the German sports Team and clubs Market in value (USD) for all the above segments.

Germany Sports Teams And Clubs Market Size and Share

Germany Sports Teams And Clubs Market Summary
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Germany Sports Teams And Clubs Market Analysis by Mordor Intelligence

The Germany Sports Teams And Clubs Market is expected to register a CAGR of 6.48% during the forecast period.

The sports club landscape in Germany has a broad base. In addition to traditional competitive sports, sports clubs in Germany offer a wide range of sports like health sports or through programs for refugees. To reach as many population groups as possible, sports clubs in Germany offer their services at low membership fees, which have hardly increased over time.

Sports clubs in Germany are characterized, above all, by volunteer work, which is carried out at both the executive and implementation levels. In addition, numerous volunteer helpers support the clubs without being tied to a fixed position at club parties and sports events by providing driving services and renovations. The major sports clubs in Germany are Soccer, Tennis, Gymnastics, and shooting clubs.

Due to COVID-19, local sports activities and joint activities were not possible at all or only to a limited extent. Also, the memberships of sports clubs declined in Germany due to the coronavirus attack. Post-COVID-19, to replace the closure of the sports facilities and thus the discontinuation of the sports programs, the sports clubs expanded parts of their sports programs with digital substitute offers, and the market is emerging into profits gradually.

Competitive Landscape

The German sports teams and clubs market is moderately fragmented. In terms of market revenue, few of the major teams and clubs currently dominate the market. However, with marketing and merchandising, small to mid companies are increasing their market presence by securing and tapping new markets. Some of the major sports teams and clubs include FC Bayern Munich, Borussia Dortmund, ALBA Berlin, THW Kiel, and Elsbaren Berlin.

Germany Sports Teams And Clubs Industry Leaders

  1. FC Bayern Munich

  2. Borussia Dortmund

  3. ALBA Berlin

  4. THW Kiel

  5. Elsbaren Berlin

  6. *Disclaimer: Major Players sorted in no particular order
Germany Sports Teams And Clubs Market Concentration
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Recent Industry Developments

  • September 2023: FC Bayern and Miele extended their cooperation for another three years. FC Bayern and Miele have been partners since 2020.
  • August 2023: German football club Bayern Munich made a five-year football development and tourism promotion partnership with Rwanda. The partnership, unveiled during FC Bayern's first home game of the season, will likely see the club work specifically with Rwanda's Ministry of Sports to set up a football academy to strengthen the development of football in the country.

Table of Contents for Germany Sports Teams And Clubs Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS AND DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Passionate Fan Base is Driving the Market
    • 4.2.2 Media and Broadcasting is Driving the Market
  • 4.3 Market Restraints
    • 4.3.1 Economic Downturns are Restraining the Market
  • 4.4 Market Opportunities
    • 4.4.1 Digital Engagement will produce New Opportunities
  • 4.5 Insights on Technological Innovations in the Market
  • 4.6 Industry Attractiveness: Porter's Five Forces Analysis
    • 4.6.1 Bargaining Power of Buyers
    • 4.6.2 Bargaining Power of Suppliers
    • 4.6.3 Threat of New Entrants
    • 4.6.4 Threat of Substitutes
    • 4.6.5 Intensity of Competitive Rivalry
  • 4.7 Impact of COVID 19 on the Market

5. MARKET SEGMENTATION

  • 5.1 By Type of Sports
    • 5.1.1 Soccer
    • 5.1.2 Formula1
    • 5.1.3 Basketball
    • 5.1.4 Tennis
    • 5.1.5 Other Types of Sports
  • 5.2 By Revenue Source
    • 5.2.1 Media Rights
    • 5.2.2 Merchandizing
    • 5.2.3 Tickets
    • 5.2.4 Sponsorship

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration Overview
  • 6.2 Company Profiles
    • 6.2.1 FC Bayern Munich
    • 6.2.2 Borussia Dortmund
    • 6.2.3 ALBA Berlin
    • 6.2.4 THW Kiel
    • 6.2.5 Elsbaren Berlin
    • 6.2.6 VfB Friedrichshafen
    • 6.2.7 Mercedes-AMG Petronas Formula One Team
    • 6.2.8 G2 Sports
    • 6.2.9 Angelique Kerber
    • 6.2.10 Bayer 04 Leverkusen
    • 6.2.11 FC Schalke 04
    • 6.2.12 Stuttgart Reds
    • 6.2.13 Red Bull Munchen*
  • *List Not Exhaustive

7. MARKET FUTURE TRENDS

8. DISCLAIMER AND ABOUT US

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Germany Sports Teams And Clubs Market Report Scope

The Sports teams and clubs market is a dynamic and broad industry that includes different sports organizations, from professional teams in popular sports like Soccer, Basketball, and Formula 1 to community-based clubs. The Germany Sports Teams and Clubs Market is Segmented by Type of Sports (Soccer, Formula 1, Basketball, Tennis, and Other Types of Sports) and by Revenue Source (Media Rights, Merchandising, Tickets, and Sponsorship). The report offers market size and forecasts for the German sports Team and clubs Market in value (USD) for all the above segments.

By Type of Sports
Soccer
Formula1
Basketball
Tennis
Other Types of Sports
By Revenue Source
Media Rights
Merchandizing
Tickets
Sponsorship
By Type of SportsSoccer
Formula1
Basketball
Tennis
Other Types of Sports
By Revenue SourceMedia Rights
Merchandizing
Tickets
Sponsorship
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Key Questions Answered in the Report

What is the current undefined size?

The undefined is projected to register a CAGR of 6.48% during the forecast period (2025-2030)

Who are the key players in undefined?

FC Bayern Munich, Borussia Dortmund, ALBA Berlin, THW Kiel and Elsbaren Berlin are the major companies operating in the undefined.

What years does this undefined cover?

The report covers the undefined historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the undefined size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

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Germany Sports Teams And Clubs Market Report

Statistics for the 2025 Germany Sports Teams And Clubs market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Germany Sports Teams And Clubs analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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