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マーケットシェア の ロシアの支払い 産業
ロシアの決済 市場は、この地域の重要なプレーヤーがさまざまなエンドユーザー アプリケーション向けのeコマース 市場で新しいソリューションを開発 しているため、適度に 競争 が激しくなっています。企業は また 、この地域でビジネスを成長 させ、国の人々がeコマース プラットフォームを利用できるように するために投資し、提携 しています
2020年6月-Ingenicoは、ロシアの電子商取引を支配し、最初の18か月で10億米ドルの取引を達成したと発表しました。ズベルバンクやアルファ銀行などの大手買収銀行と協力することで、Ingenicoは顧客の承認率を最大20%大幅に向上させました。高い承認率は、オンライン販売の増加、カートの放棄の減少、および顧客のリピーターにつながるため、オンラインビジネスにとって不可欠です。 2022年5月-Tinkoff Bankは、 ウクライナの侵略後、西側のプレーヤーがロシア市場から撤退 し続けているため、 Tinkoff Pay と呼ばれる即時支払いサービス を開始しました。聞いたところでは ロシアの銀行である Tinkoff Payを使用すると、顧客はカードの詳細を入力 せずに、オンラインストアとオフラインストアでオンラインで商品やサービスの支払いを行うことができます 。当初、このサービスは、スマートフォン またはコンピューターを介してTinkoff Kassaを使用して 30,000を超えるオンラインストアで利用できるようになります。
ロシアの決済市場リーダー
Ingenico
2Checkout
YooMoney
OnePay.ru
Tinkoff Bank
*免責事項:主要選手の並び順不同
ロシアの決済市場規模・シェア分析:成長動向と予測(2024年~2029年)
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