Web Hosting Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Web Hosting Market Report is Segmented by Type (Shared Hosting, Virtual Private Server Hosting, Dedicated Hosting, Colocation Hosting, Other Types), by Deployment (Public Cloud, Private Cloud, Hybrid Cloud), End-User Verticals (Enterprises, Individual), Geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Web Hosting Market Size

Web Hosting Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 134.25 Billion
Market Size (2029) USD 432.38 Billion
CAGR (2024 - 2029) 26.36 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

Web Hosting Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Web Hosting Market with other markets in Technology, Media and Telecom Industry

Automation

Digital Commerce

Electronics

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Media and Entertainment

Security & Surveillance

Web Hosting Market Analysis

The Web Hosting Market size is estimated at USD 134.25 billion in 2024, and is expected to reach USD 432.38 billion by 2029, at a CAGR of 26.36% during the forecast period (2024-2029).

  • The web hosting industry is rapidly evolving, driven by technological advancements and shifting consumer preferences. Demand for managed web hosting services has surged, especially among businesses without technical expertise. Managed hosting providers oversee everything from backups and security to system updates, enabling clients to concentrate on their core business activities. As more organizations recognize the benefits of outsourcing their IT needs, this trend is poised for significant growth.
  • Multi-cloud hosting is gaining traction as businesses aim to reduce risks tied to vendor lock-in and single points of failure. About 92% of enterprises are now adopting multi-cloud strategies, enabling them to harness the strengths of diverse cloud providers for various tasks while optimizing both costs and performance.
  • In response to rising environmental concerns, many hosting providers are embracing eco-friendly practices. Green web hosting emphasizes the use of renewable energy and energy-efficient technologies to minimize carbon footprints. According to SSL Dragon, roughly 85% of consumers prefer purchasing from businesses that prioritize sustainability, positioning green hosting as an appealing choice for companies aiming to bolster their brand image.
  • Serverless hosting is on the rise, allowing developers to concentrate on coding without the burden of managing infrastructure. This model facilitates quicker deployments, automatic scaling, and cost savings, making it attractive for businesses keen on optimizing resources.
  • As cyberattacks grow more sophisticated, security remains paramount in web hosting. Providers are adopting advanced security measures, including AI-driven threat detection and regular audits, to safeguard client data. The adoption of SSL certificates and HTTPS is increasing, especially with browsers now flagging non-compliant sites.
  • However, slow loading times can significantly deter users. Studies show that 75% of users will not return to a website that takes longer than four seconds to load. This not only affects user retention but can also negatively impact search engine rankings, leading to reduced visibility and traffic for businesses. Hosting providers need to implement strategies to optimize loading speeds.
  • The COVID-19 pandemic has reshaped the web hosting landscape, accelerating existing trends and introducing new demands as reliance on online platforms surged. In the post-pandemic era, web hosting firms are increasingly weaving AI technologies into their offerings, aiming for heightened efficiency and performance management. AI's potential spans optimizing server operations, bolstering security measures, and forecasting issues before they escalate.

Web Hosting Market Trends

Enterprises to Hold Significant Share

  • Enterprise hosting serves large-scale, web-dependent businesses by providing a managed online infrastructure. Beyond simply hosting cloud-based applications and isolated data servers, enterprise hosting encompasses management tasks like configuration, maintenance, and backup.
  • Standalone hosting providers cater efficiently to small businesses, focusing solely on web hosting services. This is often what is meant by the term 'self-hosted'. For instance, SiteGround operates as a standalone hosting provider, while WordPress functions as a CMS.
  • Smartphones are capable of hosting not just personal mini-sites but also a range of decentralized services. Although these smartphone servers might lack reliability, they come with distinct advantages. In the retail sector, smartphones lead in web traffic. By utilizing cloud services, retailers can host business applications and data, enabling centralized oversight of product inventory, sales reports, and customer data across multiple stores. Furthermore, retail cloud services facilitate real-time data file synchronization among different locations.
  • Shopify, the Canadian eCommerce platform, secures its spot among the top 10 most popular hosts in the U.S., adeptly addressing the diverse needs of online entrepreneurs. With a hand in over USD 72 billion in sales, Shopify proudly powers upwards of 600,000 businesses globally.
  • For small retail businesses, web hosting is essential for maintaining their eCommerce site's files on a server, ensuring online accessibility for customers. To guarantee secure transactions, customers should prioritize an SSL certificate. DigitalOcean offers a comprehensive suite of web hosting solutions, adaptable to evolving business needs. Their products cater to enterprises seeking top-tier hosting, regardless of their own size.
Web Hosting Market: Distribution of Retail Website Traffic Share, by Device, in %, Global, 2nd Quarter 2024

North America is Expected to Hold a Major Share of the Market

  • North America leads the market, primarily due to the rapid growth of the U.S. market, which boasts the highest number of online websites. Furthermore, major players like Amazon Web Services, Google LLC, and GoDaddy Operating Company LLC have established a strong foothold in the region.
  • North America is home to over 5,000 web hosting companies. The popularity of certain web hosting businesses, such as Cloudflare and GoDaddy, is often location-dependent, with these two being particularly favored in the U.S. The leading hosting providers in the U.S. are GoDaddy, Amazon Web Services, and Google Cloud Platform.
  • According to Siteefy, as of July 12, 2023, the U.S. holds the record for the most registered domain names globally, tallying up to 131,146,823. This marks a 0.68% increase from 2022's count of 130,265,115 registered domains.
  • With businesses increasingly establishing an online presence and consumers relying more on the internet, there's a growing demand for skilled web hosts in North America. Major players are not only offering hosting services to help companies publish their websites but are also strategizing to expand their market share. For instance, GoDaddy Operating Company, LLC recently enhanced its web hosting platform by introducing features like free daily backups and an added layer of security.
  • A 2023 survey by France-based AFNIC reveals that over 76% of .com domains are registered in North America. This underscores the dominance of the .com top-level domain over new top-level domains (nTLDs) at 7%, country code top-level domains (ccTLDs) at 4%, and other legacy TLDs at 13%. Overall, the market is poised for significant growth.
Web Hosting Market: Market CAGR (%), By Region, Global

Web Hosting Industry Overview

The Web Hosting market is highly competitive and fragmented, primarily driven by the presence of major players. These key players employ strategies such as mergers, acquisitions, and product innovations to maintain a competitive edge and broaden their global footprint.Key player include Liquid Web LLC, GoDaddy Inc., Hostinger Inc., and others.

The web hosting industry is poised for significant transformation as it adapts to new technologies and changing market demands. Trends such as green hosting, multi-cloud strategies, managed services, and enhanced security measures will shape the future landscape. Businesses must stay informed about these developments to leverage opportunities that can enhance their online presence and operational efficiency in an increasingly digital world.

Web Hosting Market Leaders

  1. Liquid Web LLC

  2. GoDaddy Inc.

  3. Hostinger Inc.

  4. A2 Hosting

  5. 1&1 IONOS Inc.

*Disclaimer: Major Players sorted in no particular order

Web Hosting Market Concentration
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Web Hosting Market News

  • March 2024: Amazon Web Services (AWS), an Amazon.com company and NVIDIA announced that the new NVIDIA Blackwell GPU platform unveiled by NVIDIA at GTC 2024 is coming to AWS. AWS will offer the NVIDIA GB200 Grace Blackwell Superchip and B100 Tensor Core GPUs, extending the companies’ long standing strategic collaboration to deliver the most secure and advanced infrastructure, software, and services to help customers unlock new generative artificial intelligence (AI) capabilities.
  • April 2023: CloudMinister Technologies Pvt. Ltd. launched new web hosting plans for SMBs small and medium businesses. This new plan was designed to provide scalable, reliable, and affordable web hosting solutions for online requirements.

Web Hosting Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.2.1 Bargaining Power of Suppliers

      2. 4.2.2 Bargaining Power of Consumers

      3. 4.2.3 Threat of New Entrants

      4. 4.2.4 Threat of Substitute Products

      5. 4.2.5 Intensity of Competitive Rivalry

    3. 4.3 Industry Value Chain Analysis

    4. 4.4 Assessment of Impact of macroeconomic trends

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Adoption of Hybrid Cloud

      2. 5.1.2 Demand for High Uptime

    2. 5.2 Market Restraints

      1. 5.2.1 Lack of Skilled Workforce

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Type

      1. 6.1.1 Shared Hosting

      2. 6.1.2 Virtual Private Server Hosting

      3. 6.1.3 Dedicated Hosting

      4. 6.1.4 Colocation Hosting

      5. 6.1.5 Other Types

    2. 6.2 By Deployment

      1. 6.2.1 Public Cloud

      2. 6.2.2 Private Cloud

      3. 6.2.3 Hybrid Cloud

    3. 6.3 By End-user Vertical

      1. 6.3.1 Enterprises

      2. 6.3.2 Individual

    4. 6.4 By Geography***

      1. 6.4.1 North America

      2. 6.4.2 Europe

      3. 6.4.3 Asia

      4. 6.4.4 Australia and New Zealand

      5. 6.4.5 Middle East and Africa

      6. 6.4.6 Latin America

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles

      1. 7.1.1 Liquid Web LLC

      2. 7.1.2 GoDaddy Inc.

      3. 7.1.3 Hostinger Inc.

      4. 7.1.4 A2 Hosting

      5. 7.1.5 1&1 IONOS Inc.

      6. 7.1.6 Hetzner Online GmbH

      7. 7.1.7 Alibaba Cloud

      8. 7.1.8 WPEngine, Inc.

      9. 7.1.9 Digital Ocean Inc.

      10. 7.1.10 Kinsta Inc.

    2. *List Not Exhaustive
  8. 8. INVESTMENT ANALYSIS

  9. 9. FUTURE OUTLOOK OF THE MARKET

**Subject to Availability
***In the final report, Asia, Australia, and New Zealand will be studied together as 'Asia Pacific'
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Web Hosting Industry Segmentation

Web hosting is a cloud service in which a service provider stores all the files that comprise a website and makes the website accessible on the internet.

The web hosting market is segmented by type (shared hosting, virtual private server hosting, dedicated hosting, colocation hosting, other types), by deployment (public cloud, private cloud, hybrid cloud), end-user verticals (enterprises, individual), geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Type
Shared Hosting
Virtual Private Server Hosting
Dedicated Hosting
Colocation Hosting
Other Types
By Deployment
Public Cloud
Private Cloud
Hybrid Cloud
By End-user Vertical
Enterprises
Individual
By Geography***
North America
Europe
Asia
Australia and New Zealand
Middle East and Africa
Latin America
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Web Hosting Market Research Faqs

The Web Hosting Market size is expected to reach USD 134.25 billion in 2024 and grow at a CAGR of 26.36% to reach USD 432.38 billion by 2029.

In 2024, the Web Hosting Market size is expected to reach USD 134.25 billion.

Liquid Web LLC, GoDaddy Inc., Hostinger Inc., A2 Hosting and 1&1 IONOS Inc. are the major companies operating in the Web Hosting Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Web Hosting Market.

In 2023, the Web Hosting Market size was estimated at USD 98.86 billion. The report covers the Web Hosting Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Web Hosting Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Web Hosting Industry Report

Statistics for the 2024 Web Hosting market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Web Hosting analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Web Hosting Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)