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Vietnam Home Textile Market Size (2024 - 2029)

The Vietnam home textile market is experiencing significant growth, driven by factors such as rapid urbanization, improved living standards, and increased spending power. Despite challenges posed by the COVID-19 pandemic, which disrupted the textile supply chain and affected pricing, the industry remains a crucial component of the country's socio-economic development. The demand for home textile products, including bed sheets, pillows, and curtains, is rising as households increasingly seek to modernize their interiors. This trend positions Vietnam as a prominent destination for textile investment in Asia, contributing to the expansion of the market size.

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Market Size of Vietnam Home Textile Industry

Vietnam Home Textile Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 2.88 Billion
Market Size (2029) USD 3.76 Billion
CAGR (2024 - 2029) 5.46 %
Market Concentration Low

Major Players

Vietnam Home Textile Market Major Players

*Disclaimer: Major Players sorted in no particular order

Vietnam Home Textile Market Analysis

The Vietnam Home Textile Market size is estimated at USD 2.88 billion in 2024, and is expected to reach USD 3.76 billion by 2029, growing at a CAGR of 5.46% during the forecast period (2024-2029).

In recent years, the Vietnamese home textile market has witnessed robust growth. This surge can be attributed to several factors, including a burgeoning middle-income group, rising disposable incomes, rapid urbanization, and evolving consumer preferences. Essential products in this market include bedding, bath linen, table linen, curtains, and upholstery fabrics. Both domestic consumption and export opportunities have fueled demand for these items.

Vietnamese manufacturers serve both local and global markets. The nation's textile and garment industries are robust, with numerous factories producing home textiles in tandem with apparel and other textile goods. While Vietnam competes with regional textile powerhouses like China, India, and Bangladesh, it distinguishes itself through a business-friendly environment, a skilled workforce, and strategic trade agreements that provide advantageous access to major export markets. Additionally, government initiatives to boost the textile industry and investments in advanced manufacturing technologies have further strengthened Vietnam's position in the global market.

Vietnam Home Textile Industry Segmentation

Home textiles, fabrics, and garments tailored for residential furnishing serve functional and aesthetic purposes. In Vietnam, the home textile market is categorized by product, end user, and distribution channel. Products include bed linen, bath linen, kitchen linen, upholstery, and floor covering. End users are segmented into residential and commercial, with the commercial segment further delineated into hospitality and leisure, hospitals, offices, and other commercial end users. Distribution channels encompass supermarkets, specialty stores, online platforms, and other distribution channels. The report provides revenue forecasts in USD for each segment, painting a comprehensive picture of the Vietnamese home textile market.

By Product
Bed Linen
Bath Linen
Kitchen Linen
Upholstery Covering
Floor Covering
By End User
Residential
Commercial
Hospitality and Leisure
Hospital
Offices
Other Commercial End Users
By Distribution
Supermarkets and Hypermarkets
Specialty Stores
Online Platforms
Other Distribution Channels
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Vietnam Home Textile Market Size Summary

The Vietnam home textile market is experiencing significant growth, driven by factors such as rapid urbanization, increased disposable incomes, and a shift towards modernizing household interiors. The country's textile industry is a crucial component of its socio-economic development, positioning Vietnam as a leading destination for textile investment in Asia. The market is benefiting from a burgeoning young consumer base and rising spending power, which are contributing to the demand for home textile products like bed sheets, pillows, and curtains. The trend of urbanization is leading to the establishment of new households, further fueling the market's expansion. Additionally, the growing awareness of the benefits of quality sleep is increasing consumer spending on bed linen, including pillow covers and duvet covers.

The competitive landscape of the Vietnam home textile market is characterized by the presence of major international players, although technological advancements and product innovations are enabling mid-size and smaller companies to enhance their market presence. Companies such as Damsan yarntex JSC, Everpia JSC, and Phong Phu Corporation are notable players in the market. Recent developments include Taiwanese firm Polytex Far Eastern Vietnam seeking assistance for its expansion project in Vietnam, and a Vietnam-based fashion enterprise extending its partnership with Fibre Trace and Good Earth Cotton to promote sustainable and traceable fibers. These initiatives reflect the dynamic nature of the market and the ongoing efforts to address challenges and leverage opportunities in the region.

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Vietnam Home Textile Market Size - Table of Contents

  1. 1. MARKET INSIGHTS AND DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Fashion and Design Trends Driving the Market

    3. 1.3 Market Restraints

      1. 1.3.1 Increase in Raw Material Costs Restraining the Market

    4. 1.4 Market Opportunities

      1. 1.4.1 Customized Products Creating Market Opportunities

    5. 1.5 Industry Value Chain Analysis

    6. 1.6 Industry Attractiveness- Porter's Five Forces Analysis

      1. 1.6.1 Threat of New Entrants

      2. 1.6.2 Bargaining Power of Buyers

      3. 1.6.3 Bargaining Power of Suppliers

      4. 1.6.4 Threat of Substitutes

      5. 1.6.5 Intensity of Competitive Rivalry

    7. 1.7 Insights into Latest Technological Innovations

    8. 1.8 Insights into Government Regulations in the Industry

    9. 1.9 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product

      1. 2.1.1 Bed Linen

      2. 2.1.2 Bath Linen

      3. 2.1.3 Kitchen Linen

      4. 2.1.4 Upholstery Covering

      5. 2.1.5 Floor Covering

    2. 2.2 By End User

      1. 2.2.1 Residential

      2. 2.2.2 Commercial

        1. 2.2.2.1 Hospitality and Leisure

        2. 2.2.2.2 Hospital

        3. 2.2.2.3 Offices

        4. 2.2.2.4 Other Commercial End Users

    3. 2.3 By Distribution

      1. 2.3.1 Supermarkets and Hypermarkets

      2. 2.3.2 Specialty Stores

      3. 2.3.3 Online Platforms

      4. 2.3.4 Other Distribution Channels

Vietnam Home Textile Market Size FAQs

The Vietnam Home Textile Market size is expected to reach USD 2.88 billion in 2024 and grow at a CAGR of 5.46% to reach USD 3.76 billion by 2029.

In 2024, the Vietnam Home Textile Market size is expected to reach USD 2.88 billion.

Vietnam Home Textile Market Report Snapshots

Vietnam Home Textile Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)