Vietnam Home Improvement Market Size (2024 - 2029)

The Vietnam home improvement market is experiencing significant expansion driven by factors such as increased disposable incomes, the recovery of the real estate sector, and heightened urbanization. This growth is characterized by a rising number of new households and a growing consumer inclination towards modern, aesthetically pleasing home products. The market's expansion is further supported by the demand for renovations that enhance comfort, energy efficiency, and safety, reflecting a broader trend of increased spending on home improvement projects.

Market Size of Vietnam Home Improvement Industry

Vietnam Home Improvement Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 3.10 Billion
Market Size (2029) USD 4.20 Billion
CAGR (2024 - 2029) 3.40 %
Market Concentration Low

Major Players

Vietnam Home Improvement Market Major Players

*Disclaimer: Major Players sorted in no particular order

Vietnam Home Improvement Market Analysis

The Vietnam Home Improvement Market size is estimated at USD 3.10 billion in 2024, and is expected to reach USD 4.20 billion by 2029, growing at a CAGR of 3.40% during the forecast period (2024-2029).

In Vietnam, home improvements encompass a range of activities, from comfort and maintenance to energy efficiency and safety. This sector is experiencing robust growth, fueled by rising disposable incomes, a rebound in real estate, escalating urbanization, and heightened awareness. The uptick in urbanization is leading to a surge in new household formations. Moreover, as consumers increasingly opt for modern household products with appealing finishes, heightened spending on home improvement projects bolsters business growth.

Post-COVID-19, the Vietnam home improvement market has seen a notable uptick in demand. This surge is attributed to an increased emphasis on home comfort, a surge in renovation projects, and a growing desire for cozy living spaces, presenting ample opportunities for industry players to innovate and prosper.

Vietnam Home Improvement Industry Segmentation

Home improvement involves enhancing the appearance of an existing home through decoration or the construction of small structures. This encompasses enhancements to outdoor spaces like lawns, gardens, and structures such as gazebos and garages.

A complete background analysis of the Vietnam home improvement market, which includes an assessment of the National accounts, economy, and emerging market trends by segments, significant changes in the market dynamics, and the market overview, is covered in the report. Vietnam Home Improvement Market is segmented by Project (DIY and DIFM) and Type (Kitchen Improvement & Additions, Bath Improvement & Additions, System Upgrades, Exterior Replacements, Interior Replacements, Property Improvements, and Disaster Repairs).

The report offers market size and forecasts for the Vietnam Home Improvement Market in terms of revenue (USD) for all the above segments.

Project
DIY
DIFM
Type
Kitchen Improvement & Additions
Bath Improvement & Additions
System Upgrades
Exterior Replacements
Interior Replacements
Property Improvements
Disaster Repairs
Other Room Additions & Alterations
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Vietnam Home Improvement Market Size Summary

The Vietnam home improvement market is experiencing robust growth, driven by factors such as rising disposable incomes, urbanization, and a recovering real estate sector. This market encompasses a wide range of activities, including renovations for comfort, maintenance, and energy efficiency, as well as enhancements to outdoor spaces like gardens and garages. The trend towards modernizing homes with appealing finishes is further propelling market expansion. As urbanization leads to the establishment of new households, the demand for home improvement projects is expected to rise, supported by increased spending on contemporary household products.

The DIY segment is a significant contributor to the market's growth, fueled by the proliferation of DIY stores and the availability of tools and equipment online. Consumers' skills in undertaking home improvement tasks, along with smart home improvement kits offered by manufacturers, are key drivers of this segment. The market is characterized by the presence of major international players, but technological advancements and product innovations are enabling mid-size and smaller companies to expand their market presence. This competitive landscape is marked by active investments in research and development to enhance product offerings and meet the evolving demands of consumers.

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Vietnam Home Improvement Market Size - Table of Contents

  1. 1. MARKET INSIGHTS AND DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Increasing Homeownership Rates

      2. 1.2.2 Rising Disposable Income is Driving the Market

    3. 1.3 Market Restraints

      1. 1.3.1 High Material and Labor Costs is Restraining the Market

    4. 1.4 Market Opportunities

      1. 1.4.1 Growing Demand for Eco-friendly Home Improvement Solutions

      2. 1.4.2 Rise of Online Platforms and E-commerce

    5. 1.5 Value Chain / Supply Chain Analysis

    6. 1.6 Porter's Five Force Analysis

      1. 1.6.1 Threat of New Entrants

      2. 1.6.2 Bargaining Power of Buyers/Consumers

      3. 1.6.3 Bargaining Power of Suppliers

      4. 1.6.4 Threat of Substitute Products

      5. 1.6.5 Intensity of Competitive Rivalry

    7. 1.7 Insights on Key Trends and Technological Innovations in the Market

    8. 1.8 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 Project

      1. 2.1.1 DIY

      2. 2.1.2 DIFM

    2. 2.2 Type

      1. 2.2.1 Kitchen Improvement & Additions

      2. 2.2.2 Bath Improvement & Additions

      3. 2.2.3 System Upgrades

      4. 2.2.4 Exterior Replacements

      5. 2.2.5 Interior Replacements

      6. 2.2.6 Property Improvements

      7. 2.2.7 Disaster Repairs

      8. 2.2.8 Other Room Additions & Alterations

Vietnam Home Improvement Market Size FAQs

The Vietnam Home Improvement Market size is expected to reach USD 3.10 billion in 2024 and grow at a CAGR of 3.40% to reach USD 4.20 billion by 2029.

In 2024, the Vietnam Home Improvement Market size is expected to reach USD 3.10 billion.

Vietnam Home Improvement Market - Growth, Trends, COVID Size & Share Analysis - Growth, Trends & Forecasts (2024 - 2029)