Market Trends of Vietnam Container Glass Industry
Increasing Beverage Consumption in the Country to Drive the Market
- Consumers are increasingly aware of the environmental impact of packaging materials. Glass is recyclable and perceived as a more sustainable option compared to plastics. This preference for environmentally friendly packaging can drive up the demand for container glass.
- With the increase in beverage consumption, there is a higher demand for beverage packaging solutions, including glass bottles. Glass is a preferred packaging material for many types of beverages, including soft drinks, beer, wine, and spirits, due to its ability to preserve taste and quality.
- According to the USDA Foreign Agricultural Service and General Statistics Office of Vietnam, in 2023, the beverage industry experienced a growth rate of 101.3% , showing recovery and nearing pre-pandemic levels after decline in 2020 and 2021 due to pandemic. However, the industry saw a major rebound in 2022 with a notable spik to 132.3%, indicating strong recovery phase.
- Stricter health and safety regulations can also influence packaging choices. Glass is chemically inert and does not interact with the contents, making it a safer choice for beverage packaging. Compliance with these regulations can thus boost the demand for container glass.
- The increasing demand for a diverse range of flavored beverages, particularly sparkling water, can significantly contribute to the growth of glass bottles in Vietnam. Flavored sparkling water is often marketed as a premium, health-conscious beverage. Consumers looking for unique and exotic flavors are likely to prefer premium packaging that maintains the quality and taste of the product. Glass bottles are ideal for this purpose due to their non-reactive nature, preserving the beverage's flavor and carbonation better than plastic.
Cosmetics Segment to Witness Highest Growth Rate
- Brands often use unique and aesthetically glass jars and bottles to differentiate their products, such as skincare and fragrances, in a crowded market. As the e-commerce sector grows, the competition among brands will increase, leading to greater use of distinctive glass packaging to stand out.
- As more domestic beauty and personal care brands emerge and grow, they will contribute to increasing the demand for locally produced glass jars and bottles. This growth can also create a symbiotic relationship between the beauty industry and container glass manufacturers in Vietnam, consequently positively impacting the container glass market growth.
- With the cosmetics industry experiencing increased sales through both online and offline channels, the demand for container glass is expected to rise. According to the Korea International Trade Association, Vietnam imported around USD 305 million worth of cosmetics from South Korea in the third quarter of 2023, compared to USD 327.02 million in 2022. This consistent demand for cosmetics in Vietnam indicates a growing market, offering opportunities for domestic vendors to supply container glass packaging to cosmetics manufacturers in the country.
- In December 2023, the Vietnam Ministry of Health (MoH) proposed a new Decree aimed at enhancing the management of cosmetics. The MoH has formally submitted the necessary documentation to the Government, seeking feedback and approval for the proposed Decree. The new decree is likely to impose stricter quality and safety standards on cosmetic products. Glass jars, which are inert and do not interact with their contents, are often preferred for their ability to maintain the integrity of high-quality cosmetic formulations. As a result, stricter regulations could lead to an increased preference for container glass packaging.