Market Size of Video Streaming Software Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 17.80 % |
Fastest Growing Market | Asia-Pacific |
Largest Market | North America |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
Video Streaming Software Market Analysis
The global video streaming software market is anticipated to witness a CAGR of 17.8% over the forecast period. The surge in demand for multiscreen video-on-demand applications, the increasing penetration of smartphones, and technological advancement in video processing solutions are some of the factors driving the market's growth. The media and entertainment industry uses video processing solutions for real-time video streaming with high-quality network bandwidth.
- In recent years, video streaming software found a potential role in industrial applications by providing seamless video content and a quicker data-to-decision time, including security and surveillance, streaming and broadcasting, and others.
- People's perceptions of media consumption have evolved significantly. People increasingly watch movies, listen to music, and read publications and books via internet video streaming services. This is just one of the countless technological shifts in the history of streaming media. Video streaming tools have grown tremendously in popularity during the study period.
- Video streaming software has also become an important component of corporate communication. Video software streams videos over the internet for corporate online communication and lives audiences. This not only reduces staff training costs but also enhances the efficiency of business communications.
- As the internet and connected devices like tablets and interactive displays become widely used for VOD software as a service (SaaS) solution that helps large institutions deliver video streams, market for video streaming software surges and is likely to expand at a healthy rate in the future.
- Videos can be utilized effectively in webinars and courses to enhance teaching and learning processes in the education and academic sectors. Visual records greatly influence students' capacity to recall information. Thus, universities, schools, and institutions are producing multimedia information and delivering it via video presentations. Factors such as simple access to instructional video content, rising demand for mobile devices, and increased internet availability encourage live video streaming software for educational purposes.
- The widespread adoption of digital media across multiple industries raise viewer demand for various streaming solutions and services, opening up new growth opiportunities for participants in the video streaming software industry.
- The rapid adoption of smartphones and cloud-based services increased the penetration of VOD platforms. The incorporation of AI and machine learning to help regulate live streaming and provide insights on consumer usage patterns, as well as partnerships to offer more region-specific content, contribute to the growth of the video streaming segment worldwide.
Video Streaming Software Industry Segmentation
The video streaming software is a video hosting and live streaming service that helps users to upload, view, store, and stream video content over the internet cloud. Videos generally get uploaded via hosting service sites or other mobile or desktop applications. The market studied is segmented by type (live streaming, video on demand), end-user industry (media and entertainment, education, healthcare, banking and financial solutions), and geography. The report also covers the impact of COVID-19 impact on the market studied.
The market sizes and forecasts are provided in terms of value (USD million) for all the above segments
By Deployment Type | |
Cloud | |
On-premise |
By streaming Type | |
Live | |
Video on Demand |
By End-user Industry | |
Media and Entertainment | |
Education | |
Healthcare | |
Banking and Financial Solutions |
By Geography | |
North America | |
Europe | |
Asia-Pacific | |
Latin America | |
Middle East & Africa |
Video Streaming Software Market Size Summary
The video streaming software market is experiencing significant growth, driven by the increasing demand for multiscreen video-on-demand applications and the widespread adoption of smartphones. Technological advancements in video processing solutions are further propelling this market expansion. The media and entertainment industry, in particular, leverages these solutions for real-time video streaming with high-quality network bandwidth. Additionally, the software has found applications in industrial sectors such as security, surveillance, and broadcasting, enhancing data-to-decision times. The shift in media consumption habits, with more people opting for internet-based services for movies, music, and publications, underscores the growing importance of video streaming tools. These tools are also becoming integral to corporate communication, offering cost-effective and efficient solutions for online interactions.
The market is poised for continued growth, supported by the increasing penetration of cloud-based services and the adoption of AI and machine learning to enhance live streaming experiences. The rise in smartphone users and improved internet connectivity are expected to boost the demand for real-time video services. The availability of cloud platforms has transformed broadcasting operations, making them more scalable and feature-rich. Key players in the market, such as Dacast, Brightcove, and IBM Cloud Video, are providing robust SaaS solutions that cater to various sectors, including media, entertainment, and education. The educational sector, in particular, is leveraging video streaming to enhance teaching and learning processes, with institutions producing and delivering multimedia content to improve information retention. The competitive landscape is marked by significant players focusing on expanding their global customer base, with recent acquisitions and collaborations aimed at enhancing service offerings and meeting diverse user needs.
Video Streaming Software Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.1.1 The Increasing Penetration of Internet and Smartphones
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1.1.2 Surge in Demand for Multi-screen Video-on-demand Applications
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1.2 Market Challenges
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1.2.1 Network Connectivity Concerns and Infrastructure Issues
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2. MARKET SEGMENTATION
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2.1 By Deployment Type
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2.1.1 Cloud
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2.1.2 On-premise
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2.2 By streaming Type
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2.2.1 Live
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2.2.2 Video on Demand
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2.3 By End-user Industry
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2.3.1 Media and Entertainment
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2.3.2 Education
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2.3.3 Healthcare
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2.3.4 Banking and Financial Solutions
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2.4 By Geography
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2.4.1 North America
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2.4.2 Europe
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2.4.3 Asia-Pacific
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2.4.4 Latin America
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2.4.5 Middle East & Africa
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Video Streaming Software Market Size FAQs
What is the current Video Streaming Software Market size?
The Video Streaming Software Market is projected to register a CAGR of 17.80% during the forecast period (2024-2029)
Who are the key players in Video Streaming Software Market?
Kaltura, Inc., Brightcove, Inc., Panopto, Inc, Haivision Systems Inc. and Vimeo.com, Inc. are the major companies operating in the Video Streaming Software Market.