Market Share of Video Streaming Industry
The Video Streaming Market is expected to be highly competitive due to global firms competing in various solutions and service offerings. In addition, these firms are actively engaging in partnerships and innovations to stay competitive in the market. A few prominent players in the market include IBM, Amazon, Netflix, Hulu, etc.
In June 2023, Amazon plans to introduce an advertising-supported Prime Video streaming service tier. The online retail and streaming firm wants to expand its ad business and boost entertainment income. Additionally, Amazon has initiated discussions with Warner Bros. Discovery and Paramount Global to include the ad-based tiers of their streaming services through Prime Video Channels. Users may subscribe to streaming services like Max and Paramount+'s ad-free editions through Prime Video Channels and watch through the app.
In May 2023, Rumble, a prominent video-sharing company, revealed that the business acquired Callin, the podcasting and live-streaming service in San Francisco created by tech investor and entrepreneur David Sacks and Axel Ericsson. As part of Rumble, Ericsson and the Callin team will keep developing live-streaming capabilities.
In April 2023, Akamai Technologies, a cloud services provider that power and secure online lives unveiled new cloud computing features for streaming video at the 2023 NAB Show. The tools are designed to assist OTT providers in providing viewers with video experiences of greater quality and more tailored to their individual needs. They can also assist operators in realizing reduced, more predictable operating expenses and enhancing attempts to monetize content. Furthermore, Akamai highlighted the most recent participants in its Qualified Computing Partner program and revealed improvements to its support for the Common Media Client Data (CMCD) protocol.
Video Streaming Market Leaders
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IBM Corporation
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Alphabet Inc.
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Amazon.com, Inc.
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Netflix, Inc.
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Hulu, LLC (The Walt Disney Company)
*Disclaimer: Major Players sorted in no particular order
