UX Design Market Size
| Study Period | 2019 - 2029 |
| Market Size (2024) | USD 9.30 Billion |
| Market Size (2029) | USD 18.87 Billion |
| CAGR (2024 - 2029) | 15.20 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
UX Design Market Analysis
The UX Design Market size is estimated at USD 9.30 billion in 2024, and is expected to reach USD 18.87 billion by 2029, at a CAGR of 15.20% during the forecast period (2024-2029).
- UX design involves creating products and services that offer meaningful user experiences, covering various aspects of product development such as branding, usability, functionality, and aesthetics. The UX design market is flourishing due to the rising demand for customer-centric and user-friendly digital experiences across multiple industries. Key drivers include the growth of mobile and web applications, ongoing digital transformations, the emergence of new technologies, and a heightened focus on customer retention.
- As businesses increasingly move to digital platforms, the need for exceptional user experiences has become crucial. Companies are investing in UX design to enhance customer satisfaction, improve engagement, and differentiate their products in a competitive digital landscape. This focus on user experience is particularly significant in industries like e-commerce, fintech, healthcare, and entertainment, where it directly impacts business performance. The rapid expansion of online retail, services, and digital content platforms has emphasized the importance of providing excellent user experiences to attract and retain customers. E-commerce giants, social media platforms, and digital service providers are investing in UX to create seamless and engaging user interfaces that boost conversion rates and user loyalty.
- The widespread use of smartphones and mobile applications is a major driver for the UX design market. With billions of mobile app users worldwide, businesses are concentrating on delivering smooth, intuitive, and accessible mobile experiences. This focus is driving demand for UX/UI professionals and agencies capable of designing and optimizing user-friendly mobile and web applications. Emerging technologies such as artificial intelligence (AI), augmented reality (AR), virtual reality (VR), and the Internet of Things (IoT) are increasing the need for innovative UX design. These technologies require new ways of interacting with digital environments, prompting designers to create immersive and intuitive experiences.
- Companies are increasingly recognizing the importance of aligning products and services with the needs and preferences of end users. Consequently, there is a growing emphasis on human-centered design, a core principle of UX design. This shift towards customer-centric design enhances usability and satisfaction, driving business growth. As competition intensifies in digital markets, businesses are focusing more on improving user retention and engagement. A well-designed user experience increases customer satisfaction and reduces churn, leading to long-term success. Companies are investing in UX to ensure their applications are not only easy to use but also engaging and emotionally satisfying.
- However, investing in quality UX design can be costly, especially for small and medium-sized enterprises (SMEs) and startups. The expenses associated with hiring skilled UX designers, conducting user research, and implementing iterative design processes can strain budgets, particularly in resource-limited organizations. Additionally, despite the increasing demand for UX professionals, there remains a shortage of highly skilled UX designers. The need for specialists in areas like research, interaction design, and usability testing often outpaces the supply of qualified talent, leading to recruitment challenges and higher labor costs.
UX Design Market Trends
Cloud is Expected to Witness Remarkable Growth
- In the coming years, the cloud is poised to significantly influence the growth of the UX design market. As organizations increasingly adopt cloud-based technologies and services, they are prioritizing the creation of seamless, intuitive, and user-friendly digital experiences for users accessing these platforms. Unlike traditional on-premise solutions, cloud-based UX design software provides unmatched scalability and flexibility. This allows businesses to adjust their design workflows based on project demands, eliminating the need for costly infrastructure investments.
- Cloud deployment enables real-time collaboration among UX designers, product managers, developers, and other stakeholders, irrespective of their locations. Tools like Figma, Sketch (with cloud sync), and Adobe XD facilitate simultaneous work on design files, streamlining feedback sharing and rapid iterations. This collaborative dynamic boosts efficiency, accelerates the design process, and results in enhanced user experiences.
- Cloud-based UX design tools are advancing with features like AI-driven design assistance, machine learning algorithms, and automated user testing. These innovations empower designers to make informed, data-driven decisions while expediting the design process. Cloud providers can seamlessly implement these AI tools and updates, granting all users immediate access to cutting-edge advancements without manual installations. For example, AI can offer design recommendations or pinpoint usability issues based on user data, elevating the overall design experience.
- Typically, cloud-based UX design software comes equipped with robust security features such as data encryption, access control, and automatic backups. These safeguards are vital for protecting design assets and intellectual property, especially in sensitive sectors like healthcare, finance, and government. Furthermore, with redundant data centers and disaster recovery mechanisms, cloud services ensure that businesses' design data remains secure, even in cases of hardware failure or data loss.
Asia Pacific is Expected to Witness a High Market Growth Rate
- Rapid digital transformation, a rising demand for user-centered design, and a burgeoning tech ecosystem are propelling the UX design software market in the Asia Pacific (APAC) region. APAC countries are swiftly adopting technologies like AI, cloud computing, and IoT. As businesses enhance their digital platforms, the need for UX design software surges, ensuring products are user-friendly and meet consumer expectations.
- With a vast mobile user base, APAC is witnessing a pronounced mobile-first trend. As online interactions and transactions increasingly shift to mobile, businesses are prioritizing mobile-friendly designs. This is where UX design software becomes pivotal, crafting responsive and intuitive mobile interfaces.
- There's a rising trend of adopting cloud-based services and SaaS solutions in APAC, fueling the demand for cloud-centric UX design software. Such tools facilitate seamless collaboration for design teams, especially in remote setups. Moreover, cloud accessibility broadens the user base, catering to a diverse range of businesses, from startups to SMEs, a significant demographic in APAC.
- Governments across various APAC countries are significantly investing in technology and innovation, promoting initiatives to enhance the digital economy. For example, India and Singapore have launched programs to support startups, digital innovation, and tech development, driving the demand for tools like UX design software to create user-centric solutions for local markets. These initiatives are fostering opportunities for the adoption of UX design software as governments encourage the development of digital products with superior user experiences to boost public services and economic growth.
- The growing middle class and rapid urbanization in APAC are expanding the consumer base for digital products and services. Consequently, businesses in the region are increasingly focused on creating products that cater to a diverse user base with varying levels of digital literacy and needs. UX design software enables these businesses to tailor their products to local markets by providing tools to design intuitive, accessible, and culturally relevant user interfaces. The expanding urban population, especially in Southeast Asia, is contributing to higher internet penetration, mobile usage, and an overall surge in demand for digital platforms and services that offer exceptional user experiences.
UX Design Industry Overview
The UX design market is highly fragmented, with global and local conglomerates and specialized players operating across various segments. While several large multinational companies dominate specific high-value segments, numerous regional and niche players contribute to the overall competition, making the market highly diverse. This fragmentation is driven by the demand for UX design across a wide range of end-user verticals, allowing both large and small companies to coexist and thrive in the market.
Leading companies in the UX Design market include Intellectsoft, UXtweak, UXPressia, Userlytics, and PlaybookUX. These companies have established strong brand recognition and extensive global operations, enabling them to command significant market share. Their strengths lie in innovation, broad product portfolios, and strong distribution networks. These leaders often engage in strategic acquisitions and partnerships to maintain their competitive edge and expand their market reach.
Numerous market players are enhancing their products by incorporating innovative features, adopting new technologies, and improving usability. To expand their product portfolios and capabilities, leading companies in the UX design software market are acquiring smaller, innovative firms. As UX design becomes increasingly central to digital product development, many providers are refining their tools to be more intuitive, user-friendly, and focused on the end user.
UX Design Market Leaders
-
Intellectsoft
-
UXPressia
-
UXtweak
-
Onething
-
Eleken
*Disclaimer: Major Players sorted in no particular order
UX Design Market News
- November 2024: PubNub has teamed up with UPDIVISION and Creative Tim to provide developers with a quicker and more efficient method for creating real-time web and mobile applications. UPDIVISION, a frontrunner in product development and UX design, has crafted intuitive and customizable UI components. Meanwhile, Creative Tim, renowned for their premium templates in Bootstrap, React, Angular, and Vue.js, has infused aesthetic and structural elements into the package, ensuring visual cohesion and ease of implementation. When paired with PubNub’s real-time APIs, this collaboration offers ready-to-use UI tools, saving time and enhancing workflows with components designed for real-time interactivity.
- August 2024: Infragistics rolled out Infragistics Ultimate 24.1, its flagship UX and UI product. This new version boasts features like improved code generation in App Builder, advanced Grids for prominent web frameworks, and enhanced data visualizations, making applications more data-centric.
UX Design Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS
4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
4.2.1 Threat of New Entrants
4.2.2 Bargaining Power of Buyers/Consumers
4.2.3 Bargaining Power of Suppliers
4.2.4 Threat of Substitute Products
4.2.5 Intensity of Competitive Rivalry
4.3 Impact of COVID-19 Aftereffects and Other Macroeconomic Factors on the Market
5. MARKET DYNAMICS
5.1 Market Drivers
5.1.1 Rising Adoption of Mobile and Web Applications
5.1.2 Technological Advancements (AI, AR/VR, IoT)
5.2 Market Restraints
5.2.1 High Costs and Budget Constraints
5.2.2 Shortage of Skilled UX Designers
6. MARKET SEGMENTATION
6.1 By Enterprise Size
6.1.1 Small & Medium Enterprises
6.1.2 Large Enterprises
6.2 By Deployment
6.2.1 Cloud
6.2.2 On-premise
6.3 By Geography***
6.3.1 North America
6.3.2 Europe
6.3.3 Asia
6.3.4 Australia and New Zealand
6.3.5 Middle East and Africa
6.3.6 Latin America
7. COMPETITIVE LANDSCAPE
7.1 Company Profiles
7.1.1 Intellectsoft
7.1.2 UXtweak
7.1.3 UXPressia
7.1.4 Userlytics
7.1.5 PlaybookUX
7.1.6 Onething
7.1.7 Aufait UX
7.1.8 ProCreator
7.1.9 Eleken
7.1.10 Clay
- *List Not Exhaustive
8. INVESTMENT ANALYSIS
9. FUTURE OUTLOOK OF THE MARKET
UX Design Industry Segmentation
UX design involves creating products and services that offer meaningful user experiences, covering various aspects of product development such as branding, usability, functionality, and aesthetics.
The study tracks the revenue accrued through the sale of UX Design by various players across the globe. The study also tracks the key market parameters, underlying growth influencers, and major vendors operating in the industry, which supports the market estimations and growth rates over the forecast period. The study further analyses the overall impact of COVID-19 aftereffects and other macroeconomic factors on the market. The report’s scope encompasses market sizing and forecasts for the various market segments.
The UX design market is segmented by enterprise size (small & medium enterprises and large enterprises), deployment (cloud and on-premise), and geography (North America, Europe, Asia Pacific, Middle East & Africa, and Latin America). The market sizes and forecasts regarding value (USD) for all the above segments are provided.
| By Enterprise Size | |
| Small & Medium Enterprises | |
| Large Enterprises |
| By Deployment | |
| Cloud | |
| On-premise |
| By Geography*** | |
| North America | |
| Europe | |
| Asia | |
| Australia and New Zealand | |
| Middle East and Africa | |
| Latin America |
UX Design Market Research FAQs
How big is the UX Design Market?
The UX Design Market size is expected to reach USD 9.30 billion in 2024 and grow at a CAGR of 15.20% to reach USD 18.87 billion by 2029.
What is the current UX Design Market size?
In 2024, the UX Design Market size is expected to reach USD 9.30 billion.
Who are the key players in UX Design Market?
Intellectsoft, UXPressia, UXtweak, Onething and Eleken are the major companies operating in the UX Design Market.
Which is the fastest growing region in UX Design Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in UX Design Market?
In 2024, the North America accounts for the largest market share in UX Design Market.
What years does this UX Design Market cover, and what was the market size in 2023?
In 2023, the UX Design Market size was estimated at USD 7.89 billion. The report covers the UX Design Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the UX Design Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
UX Design Industry Report
Statistics for the 2024 UX Design market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. UX Design analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
