US Vinyl Floor Covering Market Size (2024 - 2029)

The US vinyl floor covering market is experiencing growth, driven by the demand for affordable and durable flooring solutions across residential, commercial, and industrial sectors. The market's expansion is influenced by the construction industry's growth and changing consumer behaviors, particularly following the Covid-19 pandemic, which increased focus on home improvement projects. Despite short-term challenges such as supply chain disruptions and altered installation practices, the long-term outlook for the market remains positive, with a notable increase in market size anticipated over the forecast period.

Market Size of US Vinyl Floor Covering Industry

United States Vinyl Floor Covering Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 2.39 Billion
Market Size (2029) USD 3.15 Billion
CAGR (2024 - 2029) 5.69 %
Market Concentration High

Major Players

United States Vinyl Floor Covering Market Major Players

*Disclaimer: Major Players sorted in no particular order

US Vinyl Floor Covering Market Analysis

The US Vinyl Floor Covering Market size is estimated at USD 2.39 billion in 2024, and is expected to reach USD 3.15 billion by 2029, growing at a CAGR of 5.69% during the forecast period (2024-2029).

Like many other industries, the Covid-19 pandemic significantly impacted the US vinyl floor covering market. The pandemic disrupted the global supply chain, leading to raw material shortages, production delays, and shipping disruptions. It led to higher prices and longer lead times for vinyl floor covering manufacturers, making it more challenging to meet customer demand. The pandemic also led to changes in consumer behavior, with more people working from home and spending more time indoors. It increased focus on home improvement projects, including flooring renovations. While this increased demand for vinyl floor coverings in the long term, the short-term impact is mixed. The pandemic also led to changes in installation practices, with many installers adopting new safety measures to protect themselves and their customers. In some cases, it led to additional costs and delays, which impacted the profitability of vinyl floor-covering projects.

The United States vinyl floor covering market is a growing industry that provides various flooring options for residential, commercial, and industrial applications. Vinyl flooring is popular due to its affordability, durability, and versatility. It is available in various styles, colors, and textures. The market is driven by the increasing demand for cost-effective and durable flooring options and the growth of the construction industry.

US Vinyl Floor Covering Industry Segmentation

Vinyl floor covering is a type of resilient floor covering made by combining natural and synthetic polymer materials placed in repeating structural units. It is a synthetic flooring material that is water- and stain-resistant. The report covers a complete background analysis of the vinyl floor covering market. It includes emerging trends by segments and regional markets, significant changes in market dynamics, and a market overview. The report also features a qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry's value chain. The US Vinyl Floor Covering Market is segmented by product (vinyl sheet, vinyl composite tile, and luxury vinyl tile), end user (contractors, specialty stores, home centers, and others), and distribution channel (residential replacement, commercial, and builder). The report offers Market size and forecasts for US Vinyl Floor Covering Market in terms of transaction volume and/or revenue (USD) for all the above segments.

By Product
Vinyl Sheet
Vinyl Composite Tile
Luxury Vinyl Tile
By End-User
Contractors
Specialty Stores
Home Centers
Others
By Distribution Channel
Residential Replacement
Commercial
Builder
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US Vinyl Floor Covering Market Size Summary

The US vinyl floor covering market is experiencing steady growth, driven by its affordability, durability, and versatility, making it a popular choice for residential, commercial, and industrial applications. The market has been influenced by the Covid-19 pandemic, which disrupted supply chains and altered consumer behavior, leading to increased demand for home improvement projects. The luxury vinyl tile (LVT) segment stands out as the largest, offering a cost-effective alternative that mimics natural materials, appealing to both residential and commercial sectors. The construction industry's expansion in the United States further propels the demand for vinyl flooring, as it is favored for its ease of maintenance and diverse design options. Additionally, the growing emphasis on sustainable building practices is expected to enhance the market's appeal, with products made from recycled materials gaining traction.

The US vinyl floor covering market is characterized by a consolidated structure, with a few key players dominating the landscape. Companies like Shaw Industries, Mohawk Industries, and Armstrong World Industries hold significant market shares, benefiting from established distribution channels and strong brand recognition. Recent developments, such as Shaw Industries' investment in expanding resilient manufacturing operations and Armstrong World Industries' acquisition of Mannington Mills' residential flooring business, highlight the competitive dynamics and strategic moves within the industry. These actions not only strengthen the positions of these companies but also reflect the ongoing innovation and adaptation to market demands, ensuring a robust competitive environment in the vinyl floor covering sector.

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US Vinyl Floor Covering Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Drivers

    3. 1.3 Restraints

    4. 1.4 Trends Shaping the US Vinyl Floor Covering Market

    5. 1.5 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.5.1 Bargaining Power of Suppliers

      2. 1.5.2 Bargaining Power of Buyers

      3. 1.5.3 Threat of New Entrants

      4. 1.5.4 Threat of Substitutes

      5. 1.5.5 Intensity of Competitive Rivalry

    6. 1.6 Value Chain Analysis

    7. 1.7 Recent Developments in the Market

    8. 1.8 Technological Innovations

    9. 1.9 Growth Opportunities for US Vinyl Flooring in the Global Construction

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product

      1. 2.1.1 Vinyl Sheet

      2. 2.1.2 Vinyl Composite Tile

      3. 2.1.3 Luxury Vinyl Tile

    2. 2.2 By End-User

      1. 2.2.1 Contractors

      2. 2.2.2 Specialty Stores

      3. 2.2.3 Home Centers

      4. 2.2.4 Others

    3. 2.3 By Distribution Channel

      1. 2.3.1 Residential Replacement

      2. 2.3.2 Commercial

      3. 2.3.3 Builder

US Vinyl Floor Covering Market Size FAQs

The US Vinyl Floor Covering Market size is expected to reach USD 2.39 billion in 2024 and grow at a CAGR of 5.69% to reach USD 3.15 billion by 2029.

In 2024, the US Vinyl Floor Covering Market size is expected to reach USD 2.39 billion.

US Vinyl Floor Covering Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)