US Vinyl Floor Covering Market Size
| Study Period | 2020 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 2.39 Billion |
| Market Size (2029) | USD 3.15 Billion |
| CAGR (2024 - 2029) | 5.69 % |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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US Vinyl Floor Covering Market Analysis
The US Vinyl Floor Covering Market size is estimated at USD 2.39 billion in 2024, and is expected to reach USD 3.15 billion by 2029, growing at a CAGR of 5.69% during the forecast period (2024-2029).
Like many other industries, the Covid-19 pandemic significantly impacted the US vinyl floor covering market. The pandemic disrupted the global supply chain, leading to raw material shortages, production delays, and shipping disruptions. It led to higher prices and longer lead times for vinyl floor covering manufacturers, making it more challenging to meet customer demand. The pandemic also led to changes in consumer behavior, with more people working from home and spending more time indoors. It increased focus on home improvement projects, including flooring renovations. While this increased demand for vinyl floor coverings in the long term, the short-term impact is mixed. The pandemic also led to changes in installation practices, with many installers adopting new safety measures to protect themselves and their customers. In some cases, it led to additional costs and delays, which impacted the profitability of vinyl floor-covering projects.
The United States vinyl floor covering market is a growing industry that provides various flooring options for residential, commercial, and industrial applications. Vinyl flooring is popular due to its affordability, durability, and versatility. It is available in various styles, colors, and textures. The market is driven by the increasing demand for cost-effective and durable flooring options and the growth of the construction industry.
US Vinyl Floor Covering Market Trends
Largest Luxury Vinyl Tile Segment
The luxury vinyl tile (LVT) segment is the largest segment of the US vinyl floor covering market, accounting for a significant portion of the market share. LVT is a type of vinyl flooring that mimics the look of natural materials such as wood, stone, or ceramic but is much more affordable and easier to maintain. LVT is popular in both residential and commercial applications. In residential settings, LVT is often used in high-traffic areas such as kitchens, bathrooms, entryways, living rooms, and bedrooms. In commercial settings, LVT is used in various applications, including retail stores, offices, healthcare facilities, and hospitality settings.
LVT is available in a wide range of styles, colors, and textures, making it a versatile flooring option that can be customized to meet the needs of any application. It is also durable, easy to clean, and resistant to scratches and stains, making it a popular choice for high-traffic areas. LVT is the largest US vinyl floor covering market segment, driven by the increasing demand for stylish and durable flooring options in residential and commercial applications. The segment offers opportunities for manufacturers, distributors, and retailers in the industry.
Growth Opportunities for the Vinyl Floor Covering in the Construction
The growth of the construction industry in the United States can significantly impact the vinyl floor-covering market. Vinyl floor covering is popular for residential and commercial construction projects due to its durability, ease of maintenance, and various designs and colors. As the construction industry grows, there is likely to be an increased demand for vinyl floor-covering products. Several factors could drive this, including increased construction projects, renovations and remodeling, and commercial real estate development.
Another factor that could drive growth in the vinyl floor covering market is the increasing popularity of sustainable building practices. Vinyl floor covering products made from recycled materials or recyclables may become more in demand as consumers and businesses become more environmentally conscious. Overall, the growth of the construction industry in the United States will likely positively impact the vinyl floor covering market. However, this growth will depend on consumer preferences, competitive pricing, product design, and manufacturing innovations.
US Vinyl Floor Covering Industry Overview
The US Vinyl Floor Covering Market is consolidated regarding the dominance of a few key players who hold significant market shares. The top five vinyl flooring manufacturers in the US account for over 70% of the market. The largest players include Shaw Industries, Mohawk Industries, and Armstrong World Industries. These companies include established distribution channels, strong brand recognition, and economies of scale, which allow them to offer competitive prices and a wide range of products.
US Vinyl Floor Covering Market Leaders
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Mohawk Industries Inc.
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Armstrong Flooring
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Shaw Industries Group Inc.
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Mannington Mills Inc.
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CBC Flooring
*Disclaimer: Major Players sorted in no particular order
US Vinyl Floor Covering Market News
- May 2023: annington Mills, Inc. has unveiled a new corporate logo and brand identity. The evolution establishes Mannington Mills as the umbrella over its family of companies and associated brands.
- April 2023: Encina Development Group, a producer of circular chemicals from end-of-life plastics based in the Woodlands, Texas, has formed a recycling partnership with Shaw Industries Group Inc., a global flooring manufacturer based in Dalton, Georgia.
- February 2022: Shaw Industries announced investing USD 250 million in expanding its resilient manufacturing operations in Dalton, Georgia. The expansion will include a new facility for manufacturing luxury vinyl tile and plank products.
- February 2022: Armstrong World Industries announced that it had completed its acquisition of Mannington Mills' residential flooring business. It includes a range of luxury vinyl tile and plank products. This acquisition is expected to strengthen Armstrong's position in the residential flooring market.
US Vinyl Floor Covering Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Drivers
4.3 Restraints
4.4 Trends Shaping the US Vinyl Floor Covering Market
4.5 Industry Attractiveness - Porter's Five Forces Analysis
4.5.1 Bargaining Power of Suppliers
4.5.2 Bargaining Power of Buyers
4.5.3 Threat of New Entrants
4.5.4 Threat of Substitutes
4.5.5 Intensity of Competitive Rivalry
4.6 Value Chain Analysis
4.7 Recent Developments in the Market
4.8 Technological Innovations
4.9 Growth Opportunities for US Vinyl Flooring in the Global Construction
5. MARKET SEGMENTATION
5.1 By Product
5.1.1 Vinyl Sheet
5.1.2 Vinyl Composite Tile
5.1.3 Luxury Vinyl Tile
5.2 By End-User
5.2.1 Contractors
5.2.2 Specialty Stores
5.2.3 Home Centers
5.2.4 Others
5.3 By Distribution Channel
5.3.1 Residential Replacement
5.3.2 Commercial
5.3.3 Builder
6. COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 Armstrong Flooring
6.1.2 Shaw Industries Inc.
6.1.3 Berkshire Hathaway Inc.
6.1.4 Congoleum Corporation
6.1.5 CBC Flooring
6.1.6 Mannington Mills Inc.
6.1.7 Mohawk Industries Inc.
6.1.8 Interface, Inc.
6.1.9 Lowe's
6.1.10 Milliken & Company*
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. DISCLAIMER AND ABOUT US
US Vinyl Floor Covering Industry Segmentation
Vinyl floor covering is a type of resilient floor covering made by combining natural and synthetic polymer materials placed in repeating structural units. It is a synthetic flooring material that is water- and stain-resistant. The report covers a complete background analysis of the vinyl floor covering market. It includes emerging trends by segments and regional markets, significant changes in market dynamics, and a market overview. The report also features a qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry's value chain. The US Vinyl Floor Covering Market is segmented by product (vinyl sheet, vinyl composite tile, and luxury vinyl tile), end user (contractors, specialty stores, home centers, and others), and distribution channel (residential replacement, commercial, and builder). The report offers Market size and forecasts for US Vinyl Floor Covering Market in terms of transaction volume and/or revenue (USD) for all the above segments.
| By Product | |
| Vinyl Sheet | |
| Vinyl Composite Tile | |
| Luxury Vinyl Tile |
| By End-User | |
| Contractors | |
| Specialty Stores | |
| Home Centers | |
| Others |
| By Distribution Channel | |
| Residential Replacement | |
| Commercial | |
| Builder |
US Vinyl Floor Covering Market Research FAQs
How big is the US Vinyl Floor Covering Market?
The US Vinyl Floor Covering Market size is expected to reach USD 2.39 billion in 2024 and grow at a CAGR of 5.69% to reach USD 3.15 billion by 2029.
What is the current US Vinyl Floor Covering Market size?
In 2024, the US Vinyl Floor Covering Market size is expected to reach USD 2.39 billion.
Who are the key players in US Vinyl Floor Covering Market?
Mohawk Industries Inc., Armstrong Flooring, Shaw Industries Group Inc., Mannington Mills Inc. and CBC Flooring are the major companies operating in the US Vinyl Floor Covering Market.
What years does this US Vinyl Floor Covering Market cover, and what was the market size in 2023?
In 2023, the US Vinyl Floor Covering Market size was estimated at USD 2.26 billion. The report covers the US Vinyl Floor Covering Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the US Vinyl Floor Covering Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
US Vinyl Floor Covering Industry Report
Statistics for the 2024 US Vinyl Floor Covering market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. US Vinyl Floor Covering analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
