Market Size of United States Garden Seeds Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Market Size (2024) | USD 0.88 Billion |
Market Size (2029) | USD 1.08 Billion |
CAGR (2024 - 2029) | 4.10 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
US Garden Seeds Market Analysis
The United States Garden Seeds Market size is estimated at USD 0.88 billion in 2024, and is expected to reach USD 1.08 billion by 2029, growing at a CAGR of 4.10% during the forecast period (2024-2029).
With high-income levels and increasing focus on organic food consumption, consumers, especially health-conscious and young people, are more inclined toward home gardening to grow organic fruits and vegetables without harmful chemicals used in standard farming. Therefore, there has been a rise in the expenditure on garden seeds in the country. According to a survey by the Bureau of Labor Statistics, the average annual spending on lawn and garden supplies per consumer unit in the United States increased to about USD 128 in 2022 from USD 125 in 2021. Additionally, purchasing seeds has become more accessible due to internet penetration. The players in the market are also promoting the sales of CCOF and USDA-certified organic, non-GMO, and open-pollinated organic seeds. For instance, in 2023, W. Atlee Burpee & Co. launched new seed varieties, including Vivacious Hybrid Tomato, Creme Brulee Sunflower, Rise and Shine Squash, Two Tasty Hybrid Tomato, Bliss Tomato Hybrid, and Party Time Cucumber.
US Garden Seeds Industry Segmentation
Garden seeds are packaged seeds directly sold to consumers through various sales channels, including online sales, groceries, and specialized stores. The report provides information on garden seeds and includes community and home gardens while estimating the market numbers.
The United States Garden Seed Market is Segmented by Seed Type (Vegetable Seeds (Tomato, Cucumber, Carrot, Culinary Herbs, and Other Vegetable Seeds), Flowers and Ornamental Seeds, and Fruit Seeds (Berries, Melons, and Other Fruit Seeds)) and Sales Channel (Online Sales, Specialized Stores, and Groceries). The report offers market size and forecasts in terms of value (USD) for all the above segments.
Seed Type | |||||||
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Flowers and Ornamental Seed | |||||||
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Sales Channel | |
Online Sales | |
Specialty Stores | |
Groceries |
United States Garden Seeds Market Size Summary
The United States garden seeds market is experiencing a notable expansion, driven by a growing consumer inclination towards home gardening and organic food consumption. This trend is particularly evident among health-conscious individuals and younger demographics who prefer cultivating organic fruits and vegetables free from harmful chemicals. The increasing accessibility of seed purchases through internet penetration further supports this growth. Market players are actively promoting organic, non-GMO, and open-pollinated seed varieties, with companies like W. Atlee Burpee & Co. introducing new seed varieties to cater to this demand. The market's competitive landscape features key players such as Johnny's Selected Seeds, Plantation Products, LLC, and Baker Creek Heirloom Seeds, who are focusing on strategic acquisitions and product innovations to enhance their market presence.
The demand for garden seeds is also fueled by the global need to boost food production in response to population growth and food security concerns. Home gardens are recognized as vital components of local food systems, contributing to enhanced food security and nutrition. The preference for specific seed varieties, such as tomato and cucumber seeds, reflects the increasing interest in fresh, locally-grown produce. Companies are responding to this demand by launching new vegetable seed varieties, as seen with Seed Savers Exchange and other notable firms. The market's growth trajectory is supported by strategic initiatives, including the establishment of quality control labs by companies like Syngenta, ensuring the supply of high-quality seeds to growers.
United States Garden Seeds Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.2.1 Growing Consumer Interest in Home Gardening
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1.2.2 Expansion of Online Channels
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1.3 Market Restraints
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1.3.1 Pest and Disease Outbreak
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1.3.2 Small Scale Production of Seeds
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1.4 Industry Attractiveness - Porter's Five Forces Analysis
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1.4.1 Bargaining Power of Suppliers
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1.4.2 Bargaining Power of Buyers
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1.4.3 Threat of New Entrants
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1.4.4 Threat of Substitutes
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1.4.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 Seed Type
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2.1.1 Vegetable Seeds
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2.1.1.1 Tomato
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2.1.1.2 Cucumber
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2.1.1.3 Carrot
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2.1.1.4 Culinary Herbs
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2.1.1.5 Other Vegetable Seeds
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2.1.2 Flowers and Ornamental Seed
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2.1.3 Fruit Seeds
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2.1.3.1 Berries
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2.1.3.2 Melons
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2.1.3.3 Other Fruit Seeds
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2.2 Sales Channel
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2.2.1 Online Sales
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2.2.2 Specialty Stores
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2.2.3 Groceries
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United States Garden Seeds Market Size FAQs
How big is the United States Garden Seeds Market?
The United States Garden Seeds Market size is expected to reach USD 0.88 billion in 2024 and grow at a CAGR of 4.10% to reach USD 1.08 billion by 2029.
What is the current United States Garden Seeds Market size?
In 2024, the United States Garden Seeds Market size is expected to reach USD 0.88 billion.