Market Trends of United States Sodium Reduction Ingredient Industry
This section covers the major market trends shaping the US Sodium Reduction Ingredient Market according to our research experts:
Rising Consumer Awareness Towards High Sodium Intake
The growing consumer preferences towards healthy foods owing to the increased awareness of the harmful effects of consuming excessive salts on the body are anticipated to boost the overall growth for the sodium reduction ingredient market. Besides, governmental interventions coupled with multi-sector efforts by several organizations have raised awareness regarding the harmful effects of excessive consumption of sodium on the body. According to WHO, an estimated number of 2.5 million deaths could be prevented each year, if the global salt consumption is reduced to the recommended level. Thus, growing public awareness has anticipated boosting the overall growth in the demand for sodium reducing ingredients market.
Yeast Extracts is the Fastest Growing Segment
Yeast extracts are used as food additives to impart savory and umami tastes. These ingredients are widely used across soups, snacks, meat, bakery, and dairy products mainly due to the wide array of taste profiles it offers. Yeast extract is composed of glutamic acid, peptides, nucleotides, glutathione, group B vitamins, minerals, and other flavoring compounds. Hence, based on the composition of these active compounds, they are used for specific applications. These ingredients are natural and are used as replacements to MSG and HVP, which is a prevailing trend in the food industry. Yeast extracts do not affect the texture of foodstuff as they are highly soluble. In addition, yeast extract is rich in proteins which adds nutritional value to the product.