United States Micronutrient Fertilizer Market Size
| Icons | Lable | Value |
|---|---|---|
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Study Period | 2017 - 2030 |
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Market Size (2024) | USD 0.76 Billion |
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Market Size (2030) | USD 1.08 Billion |
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Largest Share by Product | Copper |
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CAGR (2024 - 2030) | 6.05 % |
|
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Fastest Growing by Product | Molybdenum |
|
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Market Concentration | High |
Major Players |
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*Disclaimer: Major Players sorted in alphabetical order. |
United States Micronutrient Fertilizer Market Analysis
The United States Micronutrient Fertilizer Market size is estimated at 0.76 billion USD in 2024, and is expected to reach 1.08 billion USD by 2030, growing at a CAGR of 6.05% during the forecast period (2024-2030).
0.76 Billion
Market Size in 2024 (USD)
1.08 Billion
Market Size in 2030 (USD)
4.84 %
CAGR (2017-2023)
6.05 %
CAGR (2024-2030)
Largest Segment by Type
22.80 %
value share, Copper, 2023
Copper is required for many enzymatic activities in plants and chlorophyll production. Its deficiency is most likely to occur in field crops such as wheat, barley, and oats.
Fastest Growing Type
6.67 %
Projected CAGR, Molybdenum, 2024-2030
Molybdenum deficiency is common in highly acidic soils. Deficient leaves turn pale and eventually die, flowers fail to form, and some plant species show malformed leaf blades.
Largest Segment by Crop Type
87.56 %
value share, Field Crops, 2023
The growing awareness among farmers about micnutrient deficiency and impact over field crops productivity is driving the consumption of micronutrient fertilizers
Largest segment by Application Mode
77.19 %
value share, Soil, 2023
Soil application of micronutrient fertilizers does not require any equipment or a skilled labor, and it is a cost-effective method of micronutrient fertilizer application.
Leading Market Player
30.02 %
market share, The Mosaic Company, 2022
The Mosaic Co. has proprietary Fusion technology that packs all of the key micronutrients of MicroEssentials into a single granule making it leading market player.
The growing soil deficiency and the need for balanced nutrition is anticipated to drive the growth of the market
- The awareness among farmers regarding soil nutrient deficiencies and their impact on crop health and yields is driving the rising demand for micronutrients in the United States.
- Zinc emerged as the dominant player in the micronutrient fertilizer market, accounting for approximately 27.3% of the total market value in 2022. It is projected to witness a CAGR of 5.2% from 2023 to 2030. Notably, zinc deficiency is prevalent in Washington orchards, maize, and wheat, leading to stunted growth and leaf disorders. Consequently, growers are increasingly turning to zinc fertilizers.
- In most agricultural crops, various environmental and soil factors limit the availability of iron to plants. This scarcity is expected to fuel the growth of the iron fertilizers market, which is projected to register a CAGR of 3.9% from 2023 to 2030.
- Copper is vital for enzymatic activities, chlorophyll synthesis, and seed production in plants. Field crops like wheat, barley, oats, and vegetables are particularly susceptible to copper deficiency. Given that field crops dominate the agricultural landscape in the United States, the market value of copper fertilizers in this segment is anticipated to register a CAGR of 3.7% during 2023-2030.
- Micronutrients play an important role in many plant metabolic activities, such as cell wall formation, pollen formation, germination, chlorophyll production, nitrogen fixation, and synthesis of essential parts of proteins. Even though micronutrient fertilizers are required in less quantity, they are important for balanced crop nutrition. Hence, the micronutrient fertilizer market's value is anticipated to register a CAGR of 4.0% during 2023-2030.
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United States Micronutrient Fertilizer Market Trends
Soybean and corn are the two largest crops grown in the United States
- In the United States, the population increased from 335.9 million in 2020 to 338.2 million in 2022. From 2000 onward, the total farmland area has decreased by almost 50 million acres, reaching a total of 893.4 million acres, as of 2022. The limited farmland indicates the need to increase agricultural productivity with the use of agri inputs. Fertilizers have been used for a long time to increase the productivity of crops. The four major crops in the United States are corn, cotton, soybean, and wheat, which accounted for more than 65.7% of the principal crop acreage in 2022.
- Soybean and corn are the two largest crops grown in the United States. In 2022, soybean had the highest area under cultivation, accounting for 25.8% of the total arable land in the United States, followed by corn at 25.7% and wheat at 11.1%. The majority of these crops are grown in a region known as the "Corn Belt," which covers western Indiana, Illinois, Iowa, Missouri, eastern Nebraska, and Eastern Kansas. The production of corn (maize) and soybeans dominates this area. Additionally, the United States is a major exporter of rice, with most of the cultivation happening in four regions, three of which are in the South and one in California, according to the USDA.
- Manufacturers of farm inputs are innovating to aid farmers in precise fertilizer application. This not only trims cultivation costs but also bolsters efficiency. The field crop sector in the United States holds substantial market potential. Coupled with increased government funding and support, it is poised for positive growth.
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Micronutrients are pivotal in equipping crops to combat both biotic and abiotic stresses
- Micronutrients are necessary for plant growth and play a critical role in crop nutrition. Micronutrient fertilizers contain trace amounts of elements such as boron, copper, manganese, zinc, and cobalt, which plants require in small amounts. Micronutrient requirements by the crop vary depending on the soil condition across the United States. Boron deficiency is more common in sandy soils of the southeast, which are low in organic matter content and more susceptible to leaching.
- In the United States, the average application rate for micronutrients in field crops stands at 4.2 kg per hectare. Manganese, with an application rate of 11.0 kg per hectare in 2022, is crucial for boosting the productivity of key field crops such as soybean, wheat, sugarcane, and maize. As a result, manganese dominates the micronutrient fertilizer market, accounting for 33.0% of the total consumption in 2022. Following manganese, copper and zinc have application rates of 7.2 and 6.7 kg per hectare, respectively. These micronutrients are pivotal in equipping crops to combat both biotic and abiotic stresses, underscoring the importance of addressing their deficiencies through artificial means.
- In 2022, the field crops segment held the lion's share, contributing 87.6% in value and 87.5% in volume to the overall micronutrient fertilizer market. Among these crops, soybean led the pack with an application rate of 4.5 kg per hectare. The shifting focus toward sustainable methods of farming and the need to maintain micronutrient levels in the soil for the proper growth of crops are expected to drive the US micronutrient fertilizers market's growth during 2023-2030.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- The horticultural crops segment acreage accounted for 2.8% of the overall area in 2022
- Expanding irrigation areas under major crops like corn and soybeans may drive irrigation agriculture in the country
- Calcium, copper, and boron application has resulted in higher crop yield.
United States Micronutrient Fertilizer Industry Overview
The United States Micronutrient Fertilizer Market is fairly consolidated, with the top five companies occupying 94.23%. The major players in this market are Sociedad Quimica y Minera de Chile SA, The Andersons Inc., The Mosaic Company, Wilbur-Ellis Company LLC and Yara International ASA (sorted alphabetically).
United States Micronutrient Fertilizer Market Leaders
Sociedad Quimica y Minera de Chile SA
The Andersons Inc.
The Mosaic Company
Wilbur-Ellis Company LLC
Yara International ASA
Other important companies include Haifa Group, Koch Industries Inc., Nouryon.
*Disclaimer: Major Players sorted in alphabetical order.
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United States Micronutrient Fertilizer Market News
- April 2023: ADOB, a major provider of chelating micronutrients, foliar, and other specialty farming solutions based in Poland, was acquired by Nouryon. Through the acquisition, the company broadened its innovative crop nutrition portfolio.
- October 2022: The Andersons entered an agreement to acquire the assets of Mote Farm Service Inc. to expand its retail farm center network.
- March 2022: The Haifa Group entered a purchase agreement with HORTICOOP BV to acquire Horticoop Andina, the distributor of nutritional products for agriculture. Through this acquisition of the brand, Haifa intends to expand its market presence in the Latin market and strengthen its position as a global superbrand in advanced plant nutrition.
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Along with the report, We also offer a comprehensive and exhaustive data pack with 25+ graphs on area under cultivation and average application rate per hectare. The data pack includes Globe, North America, Europe, Asia-Pacific, South America, and Africa.
United States Micronutrient Fertilizer Market Report - Table of Contents
EXECUTIVE SUMMARY & KEY FINDINGS
REPORT OFFERS
1. INTRODUCTION
1.1. Study Assumptions & Market Definition
1.2. Scope of the Study
1.3. Research Methodology
2. KEY INDUSTRY TRENDS
2.1. Acreage Of Major Crop Types
2.1.1. Field Crops
2.1.2. Horticultural Crops
2.2. Average Nutrient Application Rates
2.2.1. Micronutrients
2.2.1.1. Field Crops
2.2.1.2. Horticultural Crops
2.3. Agricultural Land Equipped For Irrigation
2.4. Regulatory Framework
2.5. Value Chain & Distribution Channel Analysis
3. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)
3.1. Product
3.1.1. Boron
3.1.2. Copper
3.1.3. Iron
3.1.4. Manganese
3.1.5. Molybdenum
3.1.6. Zinc
3.1.7. Others
3.2. Application Mode
3.2.1. Fertigation
3.2.2. Foliar
3.2.3. Soil
3.3. Crop Type
3.3.1. Field Crops
3.3.2. Horticultural Crops
3.3.3. Turf & Ornamental
4. COMPETITIVE LANDSCAPE
4.1. Key Strategic Moves
4.2. Market Share Analysis
4.3. Company Landscape
4.4. Company Profiles
4.4.1. Haifa Group
4.4.2. Koch Industries Inc.
4.4.3. Nouryon
4.4.4. Sociedad Quimica y Minera de Chile SA
4.4.5. The Andersons Inc.
4.4.6. The Mosaic Company
4.4.7. Wilbur-Ellis Company LLC
4.4.8. Yara International ASA
5. KEY STRATEGIC QUESTIONS FOR FERTILIZER CEOS
6. APPENDIX
6.1. Global Overview
6.1.1. Overview
6.1.2. Porter’s Five Forces Framework
6.1.3. Global Value Chain Analysis
6.1.4. Market Dynamics (DROs)
6.2. Sources & References
6.3. List of Tables & Figures
6.4. Primary Insights
6.5. Data Pack
6.6. Glossary of Terms
List of Tables & Figures
- Figure 1:
- CULTIVATION OF FIELD CROPS IN HECTARE, UNITED STATES, 2017 - 2022
- Figure 2:
- CULTIVATION OF HORTICULTURAL CROPS IN HECTARE, UNITED STATES, 2017 - 2022
- Figure 3:
- CONSUMPTION OF MICRONUTRIENTS BY FIELD CROPS IN KG/HECTARE, UNITED STATES, 2022
- Figure 4:
- CONSUMPTION OF MICRONUTRIENTS BY HORTICULTURAL CROPS IN KG/HECTARE, UNITED STATES, 2022
- Figure 5:
- AGRICULTURAL LAND EQUIPPED FOR IRRIGATION IN HECTARE, UNITED STATES, 2022
- Figure 6:
- MICRONUTRIENTS FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 7:
- MICRONUTRIENTS FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 8:
- FERTILIZER CONSUMPTION BY MICRONUTRIENTS IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 9:
- FERTILIZER CONSUMPTION BY MICRONUTRIENTS IN USD, UNITED STATES, 2017 - 2030
- Figure 10:
- FERTILIZER CONSUMPTION VOLUME BY MICRONUTRIENTS IN %, UNITED STATES, 2017 VS 2023 VS 2030
- Figure 11:
- FERTILIZER CONSUMPTION VALUE BY MICRONUTRIENTS IN %, UNITED STATES, 2017 VS 2023 VS 2030
- Figure 12:
- BORON FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 13:
- BORON FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 14:
- BORON FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 15:
- COPPER FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 16:
- COPPER FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 17:
- COPPER FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 18:
- IRON FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 19:
- IRON FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 20:
- IRON FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 21:
- MANGANESE FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 22:
- MANGANESE FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 23:
- MANGANESE FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 24:
- MOLYBDENUM FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 25:
- MOLYBDENUM FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 26:
- MOLYBDENUM FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 27:
- ZINC FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 28:
- ZINC FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 29:
- ZINC FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 30:
- OTHERS FERTILIZER CONSUMPTION IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 31:
- OTHERS FERTILIZER CONSUMPTION IN USD, UNITED STATES, 2017 - 2030
- Figure 32:
- OTHERS FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 33:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY APPLICATION MODE IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 34:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY APPLICATION MODE IN USD, UNITED STATES, 2017 - 2030
- Figure 35:
- MICRONUTRIENTS FERTILIZER CONSUMPTION VOLUME BY APPLICATION MODE IN %, UNITED STATES, 2017 VS 2023 VS 2030
- Figure 36:
- MICRONUTRIENTS FERTILIZER CONSUMPTION VALUE BY APPLICATION MODE IN %, UNITED STATES, 2017 VS 2023 VS 2030
- Figure 37:
- FERTIGATION APPLICATION OF MICRONUTRIENTS FERTILIZER IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 38:
- FERTIGATION APPLICATION OF MICRONUTRIENTS FERTILIZER IN USD, UNITED STATES, 2017 - 2030
- Figure 39:
- FERTIGATION APPLICATION OF MICRONUTRIENTS FERTILIZER IN VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 40:
- FOLIAR APPLICATION OF MICRONUTRIENTS FERTILIZER IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 41:
- FOLIAR APPLICATION OF MICRONUTRIENTS FERTILIZER IN USD, UNITED STATES, 2017 - 2030
- Figure 42:
- FOLIAR APPLICATION OF MICRONUTRIENTS FERTILIZER IN VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 43:
- SOIL APPLICATION OF MICRONUTRIENTS FERTILIZER IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 44:
- SOIL APPLICATION OF MICRONUTRIENTS FERTILIZER IN USD, UNITED STATES, 2017 - 2030
- Figure 45:
- SOIL APPLICATION OF MICRONUTRIENTS FERTILIZER IN VALUE BY CROP TYPE IN %, UNITED STATES, 2023 VS 2030
- Figure 46:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY CROP TYPE IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 47:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY CROP TYPE IN USD, UNITED STATES, 2017 - 2030
- Figure 48:
- MICRONUTRIENTS FERTILIZER CONSUMPTION VOLUME BY CROP TYPE IN %, UNITED STATES, 2017 VS 2023 VS 2030
- Figure 49:
- MICRONUTRIENTS FERTILIZER CONSUMPTION VALUE BY CROP TYPE IN %, UNITED STATES, 2017 VS 2023 VS 2030
- Figure 50:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY FIELD CROPS IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 51:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY FIELD CROPS IN USD, UNITED STATES, 2017 - 2030
- Figure 52:
- MICRONUTRIENTS FERTILIZER CONSUMPTION VALUE BY PRODUCT IN %, UNITED STATES, 2023 VS 2030
- Figure 53:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY HORTICULTURAL CROPS IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 54:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY HORTICULTURAL CROPS IN USD, UNITED STATES, 2017 - 2030
- Figure 55:
- MICRONUTRIENTS FERTILIZER CONSUMPTION VALUE BY PRODUCT IN %, UNITED STATES, 2023 VS 2030
- Figure 56:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY TURF & ORNAMENTAL IN METRIC TON, UNITED STATES, 2017 - 2030
- Figure 57:
- MICRONUTRIENTS FERTILIZER CONSUMPTION BY TURF & ORNAMENTAL IN USD, UNITED STATES, 2017 - 2030
- Figure 58:
- MICRONUTRIENTS FERTILIZER CONSUMPTION VALUE BY PRODUCT IN %, UNITED STATES, 2023 VS 2030
- Figure 59:
- MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, UNITED STATES, 2017 - 2030
- Figure 60:
- UNITED STATES MICRONUTRIENT FERTILIZER MARKET, MOST ADOPTED STRATEGIES, 2018 - 2021
- Figure 61:
- MARKET SHARE OF MAJOR PLAYERS IN %, UNITED STATES, 2022
United States Micronutrient Fertilizer Industry Segmentation
Boron, Copper, Iron, Manganese, Molybdenum, Zinc, Others are covered as segments by Product. Fertigation, Foliar, Soil are covered as segments by Application Mode. Field Crops, Horticultural Crops, Turf & Ornamental are covered as segments by Crop Type.
- The awareness among farmers regarding soil nutrient deficiencies and their impact on crop health and yields is driving the rising demand for micronutrients in the United States.
- Zinc emerged as the dominant player in the micronutrient fertilizer market, accounting for approximately 27.3% of the total market value in 2022. It is projected to witness a CAGR of 5.2% from 2023 to 2030. Notably, zinc deficiency is prevalent in Washington orchards, maize, and wheat, leading to stunted growth and leaf disorders. Consequently, growers are increasingly turning to zinc fertilizers.
- In most agricultural crops, various environmental and soil factors limit the availability of iron to plants. This scarcity is expected to fuel the growth of the iron fertilizers market, which is projected to register a CAGR of 3.9% from 2023 to 2030.
- Copper is vital for enzymatic activities, chlorophyll synthesis, and seed production in plants. Field crops like wheat, barley, oats, and vegetables are particularly susceptible to copper deficiency. Given that field crops dominate the agricultural landscape in the United States, the market value of copper fertilizers in this segment is anticipated to register a CAGR of 3.7% during 2023-2030.
- Micronutrients play an important role in many plant metabolic activities, such as cell wall formation, pollen formation, germination, chlorophyll production, nitrogen fixation, and synthesis of essential parts of proteins. Even though micronutrient fertilizers are required in less quantity, they are important for balanced crop nutrition. Hence, the micronutrient fertilizer market's value is anticipated to register a CAGR of 4.0% during 2023-2030.
| Product | |
| Boron | |
| Copper | |
| Iron | |
| Manganese | |
| Molybdenum | |
| Zinc | |
| Others |
| Application Mode | |
| Fertigation | |
| Foliar | |
| Soil |
| Crop Type | |
| Field Crops | |
| Horticultural Crops | |
| Turf & Ornamental |
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Market Definition
- MARKET ESTIMATION LEVEL - Market Estimations for various types of fertilizers has been done at the product-level and not at the nutrient-level.
- NUTRIENT TYPES COVERED - Micronutients: Zn, Mn, Cu, Fe, Mo, B, and Others
- AVERAGE NUTRIENT APPLICATION RATE - This refers to the average volume of nutrient consumed per hectare of farmland in each country.
- CROP TYPES COVERED - Field Crops: Cereals, Pulses, Oilseeds, and Fiber Crops Horticulture: Fruits, Vegetables, Plantation Crops and Spices, Turf Grass and Ornamentals
| Keyword | Definition |
|---|---|
| Fertilizer | Chemical substance applied to crops to ensure nutritional requirements, available in various forms such as granules, powders, liquid, water soluble, etc. |
| Specialty Fertilizer | Used for enhanced efficiency and nutrient availability applied through soil, foliar, and fertigation. Includes CRF, SRF, liquid fertilizer, and water soluble fertilizers. |
| Controlled-Release Fertilizers (CRF) | Coated with materials such as polymer, polymer-sulfur, and other materials such as resins to ensure nutrient availability to the crop for its entire life cycle. |
| Slow-Release Fertilizers (SRF) | Coated with materials such as sulfur, neem, etc., to ensure nutrient availability to the crop for a longer period. |
| Foliar Fertilizers | Consist of both liquid and water soluble fertilizers applied through foliar application. |
| Water-Soluble Fertilizers | Available in various forms including liquid, powder, etc., used in foliar and fertigation mode of fertilizer application. |
| Fertigation | Fertilizers applied through different irrigation systems such as drip irrigation, micro irrigation, sprinkler irrigation, etc. |
| Anhydrous Ammonia | Used as fertilizer, directly injected into the soil, available in gaseous liquid form. |
| Single Super Phosphate (SSP) | Phosphorus fertilizer containing only phosphorus which has lesser than or equal to 35%. |
| Triple Super Phosphate (TSP) | Phosphorus fertilizer containing only phosphorus greater than 35%. |
| Enhanced Efficiency Fertilizers | Fertilizers coated or treated with additional layers of various ingredients to make it more efficient compared to other fertilizers. |
| Conventional Fertilizer | Fertilizers applied to crops through traditional methods including broadcasting, row placement, ploughing soil placement, etc. |
| Chelated Micronutrients | Micronutrient fertilizers coated with chelating agents such as EDTA, EDDHA, DTPA, HEDTA, etc. |
| Liquid Fertilizers | Available in liquid form, majorly used for application of fertilizers to crops through foliar and fertigation. |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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