Market Trends of United States Fabric Shavers Industry
Rising Online Sales of Fabric Shavers
The rising online revenue share of small appliances in the United States is resulting in an increasing demand for fabric shavers through online channels. As a driving force for the online fabric shaver market, the United States has observed a continuous increase in the number of e-commerce users over the years, existing at a level of more than 260 million with a penetration rate of more than 80%, helping the fabric shaver manufacturers to reduce customer acquisition costs and increase their product sales. Steamery, Amazon, Evercare, and Phillips are among some of the players in the market offering their products through direct websites and E-commerce channels and providing users with a wide range of fabric shaver products in a single window with flexible payment methods of EMI, credit cards added with various discount and payment options.
Increasing Demand from Residential Segment
The United States has observed a continuous increase in population over the years, leading to an increase in clothing, textile, and apparel demand by the residential segment and driving the market opportunity for sales of fabric shavers in removing the pilings generated. A major share of demand is expected to be generated from the urban population as rising employment and level of income are leading to increasing expenditure on small appliances by households. Linen and Cotton are among the clothing segments in the United States, observing a year-on-year price increase of more than 10%, leading to households reducing their clothing wastage and making expenditures on appliances, which helps in maintaining clothing and making them last long. Among households, shirts, sweaters, pants, shorts, coats, and jackets are among the major clothing for which households in the United States demand fabric shavers and drive the fabric shaver market.