United Kingdom Protein Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

United Kingdom Protein Market Analysis

The United Kingdom Protein Market size is estimated at 622 million USD in 2025, and is expected to reach 807.7 million USD by 2030, growing at a CAGR of 5.36% during the forecast period (2025-2030).

The United Kingdom protein market is experiencing significant transformation driven by changing consumer preferences and lifestyle choices. The market landscape reflects a strong shift toward health-conscious consumption patterns, with approximately 33.54% of consumers actively seeking high-protein foods in their diet. This trend is particularly evident in the rising demand for plant-based alternatives, with around 600,000 people following a vegan diet as of 2022. The protein industry has responded to these changing preferences by continuously launching innovative protein sources derived from plants, seaweed, non-animal cell culture, and fermentation technologies.

The fitness and wellness sector has emerged as a crucial influence on protein consumption patterns. The presence of 7.2 thousand health and fitness clubs with over 10 million combined members has created a substantial consumer base for protein products. This infrastructure has facilitated greater awareness about protein consumption and its benefits, leading to increased demand for various protein formats across different consumer segments. The industry has also adapted to serve approximately 35% of consumers who are lactose intolerant, driving innovation in dairy-alternative protein sources.

Major industry players are actively pursuing strategic initiatives to strengthen their market position and expand their protein portfolio. In 2024, Arla Foods Ingredients made a significant move by acquiring Volac's whey protein nutrition business, demonstrating the industry's focus on consolidation and expansion. Similarly, ADM formed a strategic partnership with Air Protein in 2023 to develop innovative protein solutions, while Arla Foods Ingredients upgraded its facility in Argentina to address the increasing demand for high-quality whey ingredients globally. These developments highlight the industry's commitment to innovation and capacity expansion.

The pet nutrition sector has emerged as a significant market segment, with 52% of British adults owning pets in 2022. This has led to increased demand for protein ingredients in pet food formulations, particularly in premium and specialized pet nutrition products. The industry has responded by developing specialized protein solutions for pet food applications, including novel ingredients like insect proteins and plant-based alternatives. This diversification reflects the broader trend of premiumization in pet nutrition and the growing emphasis on high-quality protein sources across all market segments.

United Kingdom Protein Market Trends

The consumption growth of animal protein fuels opportunities for key players in the ingredients segment

• Consumers in the United Kingdom are looking for healthier food options due to increasing urbanization, the growing geriatric population, lifestyle changes, and the increasing number of women in the registered workforce. The demand for protein-fortified foods is also growing among consumers in the country to meet their daily dietary requirements. Animal protein has transformed from a low-profile commodity to a value-enhancing ingredient. The per capita consumption of overall animal protein increased from 60.4 g in 2018 to 65.2 g in 2022.
• The highly matured food and beverage industry witnessed a rising demand for high-quality protein ingredients from health-conscious people. There is also a growing popularity of personal care and sports nutrition products in the United Kingdom. These industries are boosting the animal protein market. Animal protein is one of the primary ingredients in products that promote weight management and boost immunity. As of July 2022, around 40% of consumers in the United Kingdom looked for protein while choosing foods and beverages for their exercise schedules. The demand rose by almost 50% among people aged 18-29 years.
• With a significant focus on overall health and clean-label products, the demand for natural ingredients from the sports nutrition segment is growing. The market for whey protein is mostly driven by the rising intention of leading healthy lifestyles. The number of health and fitness clubs increased largely due to this trend, significantly enhancing the market's growth possibilities. The UK whey protein market was also driven by the industry's experience in consumers' demand for high-quality protein ingredients. The number of gyms and fitness centers in the United Kingdom increased from 2,642 in 2017 to 3,060 in 2021.

Rapid development in dairy processing industry to drive milk production

• The animal protein market and the graph given include the production of distinct raw materials, like meat from cattle, chickens, and pigs with bone, raw milk from cattle, skim milk from cows, and dry whey powder. Consumers are inclined toward consuming home-slaughtered meat, including beef/veal and pig. In 2020, the demand for beef/veal and pig meat increased by 1.92% and 2.81%, respectively, amounting to 932.10 thousand tons and 984.30 thousand tons, respectively. The constant rise in meat production is catering to the country’s animal protein sector.
• Milk production is constantly rising in the United Kingdom despite the continuous decline in the number of dairy cows. During 2016-2019, the average daily protein intake of individuals aged 19 to 64 years was 76 g per person, which was more than the 64 g/day average adult daily requirement. This number was calculated using a reference intake value of 0.83 g/kg of body weight per day. The average daily consumption of animal protein per person is projected to be 39.6 g, with 25.9 g coming from meat and meat products and 9.9 g from milk and milk products. Accordingly, the total domestic milk production has risen. Less than 7% of the domestic production is exported, providing easy access to manufacturers.
• The forecast year, 2023, was challenging for the UK pig industry. The contraction in the breeding herd in 2022 led to a significant reduction in the number of finishing pigs in 2023. This, in turn, was expected to result in production volumes falling Y-o-Y as clean pig slaughter fell to its lowest number in a decade. The estimated cost of pig production fell in 2023 and moved net margins into a positive position for the first time in over two years.

OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT

• Market maturation and declining birth rates are accountable for the slow growth rate
• Artisanal and gluten-free products are supporting the bakery industry
• Functional beverages to play a key role in future market growth
• Changing lifestyles and a thriving food industry in the United Kingdom bolster the demand for convenient food products such as breakfast cereals
• The growing ex-pat population in most countries globally has impacted the sale of condiments and sauces on a global scale
• Sugar reduction programs to hinder segmental growth during the forecast period
• The demand for dairy alternatives is expected to boost market growth
• Increasing awareness of nutritious products in the United Kingdom, coupled with growing product availability and investments in the industry, is driving market demand
• Meat alternatives are expected to register a significant growth rate
• The plant-based ready-to-eat packaged food market is projected to grow during the forecast period
• The demand for savory snacks spiked in the United Kingdom
• Millennials' inclination toward fitness emerges as the major market driver
• There is an increasing demand for animal-sourced products
• Skinimalism trend is expected to be in high demand in the United Kingdom
• The growth of plant protein consumption fuels opportunities for key players in the ingredients segment
• The United Kingdom is concentrating on enhancing its wheat and pea production capabilities

Segment Analysis: Source

Plant Protein Segment in UK Protein Market

Plant protein continues to dominate the UK protein market, holding approximately 53% market share in 2024. The segment's leading position is primarily attributed to the immense availability, superior functionality, and cost-effectiveness of key protein ingredients like soy protein, wheat, and pea protein. The growing consumer preference for plant-based alternatives, particularly in meat and dairy substitute products, has significantly boosted this segment's growth. The segment is experiencing strong demand from food manufacturers who are increasingly incorporating plant proteins into their product formulations to cater to the rising vegan and vegetarian population in the UK. Additionally, the segment benefits from the lower environmental impact associated with plant protein production compared to animal proteins, aligning well with the country's sustainability goals.

Animal Protein Segment in UK Protein Market

The animal protein segment is demonstrating remarkable growth potential in the UK protein market, with a projected growth rate of approximately 6% during 2024-2029. This accelerated growth is primarily driven by increasing consumer demand for premium protein products with claims such as organic, sustainable, and grass-fed origins. The segment is witnessing significant innovation in product development, particularly in gelatin and collagen applications, which are finding increased usage in various industries including food and beverages, supplements, and personal care products. The growth is further supported by the rising popularity of sports nutrition products and the increasing awareness about the superior amino acid profile and bioavailability of animal-based proteins among health-conscious consumers.

Remaining Segments in Source Segmentation

The microbial protein segment, while currently holding a smaller market share, is emerging as an innovative solution in the UK protein market. This segment includes proteins derived from sources such as algae and mycoprotein, which are gaining attention for their sustainability credentials and unique nutritional profiles. The segment is particularly notable for its applications in alternative protein solutions and specialized nutrition solutions. Manufacturers are increasingly investing in research and development of microbial proteins, recognizing their potential to address both nutritional and environmental concerns. The segment is also benefiting from technological advancements in fermentation processes and increasing consumer acceptance of novel protein sources.

Segment Analysis: End User

Food & Beverages Segment in UK Protein Market

The Food & Beverages (F&B) segment dominates the UK protein market, commanding approximately 44% market share in 2024. This significant market position is primarily driven by the meat/meat alternatives and dairy alternatives industries, which together account for over 60% of protein consumption within the F&B category. The segment's leadership is reinforced by the continuous launch of innovative protein sources derived from plants, seaweed, non-animal cell culture, fermentation, and cultivated meat, providing alternatives to traditional protein sources. The United Kingdom maintains its position as a leading market for meat and dairy alternative products, with manufacturers consistently introducing healthy protein sources to meet evolving consumer preferences. The segment's strong performance is further supported by the rising demand for protein-fortified foods among health-conscious consumers and the increasing adoption of plant-based alternatives in various food applications.

Supplements Segment in UK Protein Market

The supplements segment is experiencing remarkable growth in the UK protein market, projected to expand at approximately 6.5% annually from 2024 to 2029. This accelerated growth is primarily fueled by the rising interest in health-oriented products and increasing consumer awareness regarding daily nutritional intake. Within the supplements category, sports and performance nutrition holds a prominent position, driven by the growing fitness consciousness among consumers and the need to compensate for nutrients lost during physical activities. The segment's growth is further supported by the expanding elderly nutrition market and the increasing demand for specialized dietary supplements. The emergence of innovative formulations and the introduction of plant-based protein supplements are creating additional growth opportunities, particularly among health-conscious consumers seeking alternative protein sources.

Remaining Segments in End User Segmentation

The animal feed and personal care & cosmetics segments complete the UK protein market landscape, each serving distinct industrial applications. The animal feed segment maintains a substantial presence in the market, driven by the increasing demand for protein-enriched feed products and the growing focus on animal nutrition and health. The personal care and cosmetics segment, while smaller in market share, demonstrates steady growth potential, particularly in the development of protein-based skincare products and cosmetic formulations. Both segments benefit from ongoing technological advancements and increasing consumer awareness about protein-based products, contributing to the overall market dynamics and diversification of protein applications across different industries.