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• August 2024: Salesforce has rolled out AI-driven enhancements to its Customer 360 platform, boosting customer journey analytics. The updates, which include real-time tracking of customer behaviours and predictive analytics, are designed to improve personalization and manage customer experiences across diverse industries by providing deeper insights into customer interactions and preferences.
• July 2024: Adobe has expanded its Adobe Experience Cloud, integrating advanced customer journey analytics tools. These additions help companies analyze customer journeys spanning both digital and physical channels. AI-driven insights enable more informed, data-driven decisions by offering a comprehensive view of customer activities and trends.
• March 2024: Accenture has completed its acquisition of GemSeek, a leading player in customer experience analytics. GemSeek is known for helping global businesses understand customer behaviours through insights, analytics, and AI-driven predictive models, thereby enhancing their ability to predict customer needs and improve overall satisfaction.

• August 2024: Holonym Foundation secured USD 5.5 million seed funding to enhance digital identity security. This funding will enable Holonym Foundation to accelerate the deployment of its technologies, such as the Mishti Network, Silk, and Zeronym, which together create a comprehensive framework for users to generate, manage, and prove their digital identities securely and privately.
• June 2024: Incode announced its acquisition of Metamap to strengthen its digital identity verification market position. This merger aims to improve security and trust in digital interactions while expanding into new markets across Latin America, Africa, and North America.

• October 2024: Jumio reached a milestone in its development of intellectual property relating to biometrics, liveness detection and identity theft prevention, with 300 patents awarded and patent applications filed. The patents filed and issued also cover innovations in artificial intelligence and machine learning, authentication, risk signals and anti-spoofing technology.
• July 2024: Dentons, the world's largest law firm, announced a groundbreaking partnership with Intanify, a VC-backed artificial intelligence (AI) fintech startup. The concepts are being incorporated into Intanify’s platform and have been piloted by Dentons to allow companies to spot risks before they materialise, or are identified by another party, acquirer or investor.

• August 2024: Sonata Software was selected as the Strategic IT outsourcing partner by a Healthcare and Wellness company based in the U.S. Through this partnership, Sonata Software aims to help the client achieve two main goals: first, to optimize IT budgets and enhance cost efficiencies via systematic improvements and engineering levers; and second, to modernize the client's technology landscape. This modernization will utilize enterprise data, artificial intelligence, and hyper-automation, impacting both patient-facing systems and back-office operations.
• July 2024: Connect33, a consultancy based in Austin, specializes in Latin American expansion and IT outsourcing services. The company introduced LatAm Partners, a marketplace designed to connect businesses with software development firms in Latin America. The goal of LatAm Partners is to provide buyers with a seamless, self-guided digital purchasing experience, featuring vetted partners. Simultaneously, the platform aims to assist software partners by linking them to prospective clients.

• March 2024: EcoOnline announced the launch of its advanced Sustainability Reporting solution. This sophisticated software enables organizations to seamlessly and accurately calculate their greenhouse gas emissions, gain a comprehensive understanding of their climate impact, and ensure compliance with impending ESG and Sustainability legislation. By leveraging this tool, businesses can enhance their environmental accountability and align with global sustainability standards.
• August 2024: Microsoft has launched a new ESG reporting tool aimed at simplifying and expediting the reporting process in light of expanding sustainability disclosure requirements. The Project ESG Reporting (preview) platform offers a range of framework templates and pre-synced ESG standards, which users can complete and reuse for future reports. Furthermore, the tool empowers companies to create and implement their own custom templates.

• July 2024: Kainos and Workday Strengthen Partnership to Enhance Co-Innovation and Deliver Tailored Apps to Clients through Built on Workday. This strategic move deepens Kainos' collaboration with Workday, highlighting both companies' commitment to their clients, co-innovation, and the Built on Workday initiative. Through their joint efforts in app development and distribution, they aim to amplify the value that shared clients derive from their Workday investments, ensuring these clients adapt to the evolving work landscape.
• January 2024: Neptune Software has teamed up with KPS AG, a consulting partner specializing in customer-centric transformations, to deliver an advanced solution for developing enterprise applications across various industries. Neptune, a low-code app development company, drives agile digitalization and refines business processes and user interfaces, particularly within the SAP landscape. This collaboration ensures clients benefit from a faster, more cost-effective transformation of their business processes through innovative low-code app development.

• June 2024: Subskribe, the Adaptive Quote-to-Revenue Platform tailored for contemporary SaaS, has unveiled its Multi-Entity feature for CPQ (Configure, Price, Quote). This marks the debut of a multi-entity capability embedded within a standalone CPQ product.
• February 2024: Zoho CRM has publicly launched its CPQ (Configure, Price, Quote) feature, a crucial component for effective sales management. CPQ's line-item automation allows users to generate timely and accurate quotes quickly. Additionally, the CPQ engine offers automated product suggestions, enabling users to upsell and cross-sell seamlessly. All these capabilities and insights are now integrated contextually within the Zoho CRM system.

• September 2024: Juniper Networks, a leader in secure, AI-Native Networking, announced several new and unique enhancements to its data center assurance capabilities, driving exceptional user experiences through increased network visibility, analysis, and automation. The Juniper data center networking solution, which is the most flexible to design and easiest to manage, now incorporates new cloud-hosted services that leverage AI for networking to deliver enhanced insights into application behaviors, both traditional and emerging AI workloads, for ongoing optimization and rapid troubleshooting.
• June 2024: Accenture has agreed to acquire Fibermind, an Italy-based network services company, specializing in fiber and mobile 5G networks deployment, as well as infrastructure engineering services. The acquisition will strengthen Accenture’s capabilities in the domain and extend network services to clients across multiple industries, including telecommunications, utilities, and transportation.

• July 2024: Monster and CareerBuilder will combine, creating a stronger job board for talent and employers. where combination will allow both businesses in order to benefit from solutions and shared resources to deliver greater values along opportunities for both employers and talent . Together, both companies can more effectively respond int to prevailing of trends in the market to deliver enhanced growth.
• January 2024: Talent Lyft has collaborated with VONQ to incorporate cutting-edge job advertising technology into its software, for offering its users a more efficient and effective way to manage their recruitment activities. Talent Lyft customers can take advantage of over 2000 job boards and social media platforms by using this feature to access the most suitable candidates at a lower cost.

• September 2024: Zendesk has announced an outcome-based pricing for AI agents and this move aims to provide tangible benefits for customers as they transition from traditional human agents to AI-powered customer service. While Zendesk customers only pay for successful AI query resolutions, easing the transition to AI-powered customer support and improving scalability during peak periods
• September 2024: Amazon expands options for sellers to handle customer returns with its generative AI-powered expert shopping assistant, to help customers making more informed shopping decisions, which uses Generative AI to gather and analyze relevant customer feedback—including reviews, questions, and return reasons—to give sellers a clear picture of how to improve the customer experience.