Market Share of United Arab Emirates Energy Bar Industry
The UAE energy bar market is competitive, with many foreign players occupying a major share. Some of the major players in the market studied are Rise Bar, General Mills Inc., Nutrition Inc. (Pureprotein), and Natural Balance Foods, among others. The major players in the market studied have been focusing on strategies like product innovation, mergers, acquisitions, and geographic expansions, to establish a strong consumer base and esteemed position in the market. Among strategies, prominent players in the energy bar market prefer product innovation the most, with key players investing heavily in research and development, incorporating organic/vegan ingredients to roll out innovative flavors and packaging, and positioning them as clean-label products.
UAE Energy Bar Market Leaders
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Rise Bar
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General Mills Inc.
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BioNutritional Research Group, Inc (Power Crunch)
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Clif Bar & Company
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Quest Nutrition
*Disclaimer: Major Players sorted in no particular order