Toasters Market Size (2024 - 2029)

The toasters market is projected to experience growth over the forecast period, driven by factors such as technological advancements and increasing disposable income. The market's expansion is supported by the rising demand for high-end home appliances, including various types of toasters like pop-up, standard oven, and air fryer toasters. Additionally, the integration of smart home technologies and the impact of global urbanization are contributing to the market's growth trajectory.

Market Size of Toasters Industry

Toasters Market Summary
Study Period 2020-2029
Market Size (2024) USD 4.20 Billion
Market Size (2029) USD 5.09 Billion
CAGR (2024 - 2029) 3.91 %
Fastest Growing Market North America
Largest Market Asia Pacific
Market Concentration Medium

Major Players

Toasters Market Major Players

*Disclaimer: Major Players sorted in no particular order

Toasters Market Analysis

The Toasters Market size is estimated at USD 4.20 billion in 2024, and is expected to reach USD 5.09 billion by 2029, growing at a CAGR of 3.91% during the forecast period (2024-2029).

A toasting device is used to toast bread, bagels, and other bread-related foods. Toasters are generally used for home and commercial applications such as restaurants and cafes. Toasters are available in the market in various types, such as pop-up toasters, standard oven toasters, air fryer toasters, and others. Users can make other dishes in toasters, such as pizza, besides toasting bread. The market is witnessing a technological integration of products for smart home applications. This factor, coupled with people's increasing income levels across the globe, is shifting the customer focus towards high-end home appliances such as toasters. The focus shift has also encouraged players in the market to introduce new and technologically advanced appliances. 

An increase in the disposable income of individuals results in enhanced purchasing power, which is expected to boost the market's growth. The toasters market is likely to grow significantly due to rapid urbanization worldwide.

Toasters Industry Segmentation

A toasting machine is an appliance used to toast bread, bagels and other foods which are related to bread. Toasters are generally used for home and commercial use, such as restaurants or cafés.The toasters market is segmented by product, by distribution channel, and by geography. By product, the market is further segmented into pop-up toasters, standard toaster ovens, convection/air fryer toaster ovens, and sandwich toasters. By distribution channel, the market is further segmented into multi-brand stores, exclusive brand outlets, and online. By geography, the market is further segmented into North America, Asia Pacific, Europe, South America, and Middle East and Africa. The Report offers market size and forecasts in Value (USD) for all the Above Segments.

By Product Type
Pop-Up Toasters
Standard Toaster Ovens
Convection/Air Fryer Toaster Ovens
Sandwich Toasters
By Distribution Channel
Multi-Brand Stores
Exclusive Brand Outlets
Online
By Region
North America
US
Canada
Mexico
Aisa Pacific
China
Japan
Indonesia
Australia
India
South Korea
Rest of Asia Pacific
Europe
UK
Germany
France
Italy
Spain
Rest of Europe
South America
Brazil
Rest of South America
Middle East & Africa
United Arab Emirates
Rest of Middle East & Africa
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Toasters Market Size Summary

The toasters market is poised for steady growth, driven by technological advancements and changing consumer preferences. As a staple appliance in both residential and commercial settings, toasters are evolving with features that cater to smart home integrations and diverse dietary needs. The increasing disposable income and urbanization are significant factors propelling the market, as consumers seek high-end appliances that offer convenience and efficiency. The demand for toasters is further bolstered by the global trend towards healthier breakfast options, prompting manufacturers to innovate with models that accommodate gluten-free and whole-grain bread. The rise of e-commerce platforms also facilitates access to a wide range of toaster options, enhancing consumer choice and competitive pricing.

In the Asia Pacific region, the toasters market is experiencing robust growth due to high tourism and rising disposable incomes, which fuel the demand for kitchen appliances in hotels, restaurants, and homes. The region's urbanization and focus on energy-efficient products align with global sustainability trends, further driving market expansion. The competitive landscape is characterized by a few dominant players, such as Breville, Morphy Richards, Hamilton Beach, Black+Decker, and Cuisinart, who are actively enhancing their product offerings and adopting new technologies. Recent strategic initiatives, like Morphy Richards' brand enhancement and Samsung's showcase of smart appliances, highlight the industry's commitment to innovation and market share expansion.

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Toasters Market Size - Table of Contents

  1. 1. MARKET DYNAMICS AND INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Rise of Smart Kitchen is Driving the Market

      2. 1.2.2 Growing Urbanisation is Driving Need for Quick Meal Preparation

    3. 1.3 Market Restraints

      1. 1.3.1 Changing Needs and Taste of Customers

      2. 1.3.2 Limited Usage of the Product

    4. 1.4 Market Opportunities

      1. 1.4.1 Adoption of Energy-Efficient Appliances

      2. 1.4.2 Technological Integration for Smart Home Application

    5. 1.5 Industry Value Chain Analysis

    6. 1.6 Industry Attractiveness - Porters' Five Forces Analysis

      1. 1.6.1 Threat of New Entrants

      2. 1.6.2 Bargaining Power of Buyers

      3. 1.6.3 Bargaining Power of Suppliers

      4. 1.6.4 Threat of Substitutes

      5. 1.6.5 Intensity of Competitive Rivalry

    7. 1.7 Insights on technology Innovation in the Market.

    8. 1.8 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product Type

      1. 2.1.1 Pop-Up Toasters

      2. 2.1.2 Standard Toaster Ovens

      3. 2.1.3 Convection/Air Fryer Toaster Ovens

      4. 2.1.4 Sandwich Toasters

    2. 2.2 By Distribution Channel

      1. 2.2.1 Multi-Brand Stores

      2. 2.2.2 Exclusive Brand Outlets

      3. 2.2.3 Online

    3. 2.3 By Region

      1. 2.3.1 North America

        1. 2.3.1.1 US

          1. 2.3.1.1.1 Canada

        2. 2.3.1.2 Mexico

      2. 2.3.2 Aisa Pacific

        1. 2.3.2.1 China

        2. 2.3.2.2 Japan

        3. 2.3.2.3 Indonesia

        4. 2.3.2.4 Australia

        5. 2.3.2.5 India

        6. 2.3.2.6 South Korea

        7. 2.3.2.7 Rest of Asia Pacific

      3. 2.3.3 Europe

        1. 2.3.3.1 UK

        2. 2.3.3.2 Germany

        3. 2.3.3.3 France

        4. 2.3.3.4 Italy

        5. 2.3.3.5 Spain

        6. 2.3.3.6 Rest of Europe

      4. 2.3.4 South America

        1. 2.3.4.1 Brazil

        2. 2.3.4.2 Rest of South America

      5. 2.3.5 Middle East & Africa

        1. 2.3.5.1 United Arab Emirates

        2. 2.3.5.2 Rest of Middle East & Africa

Toasters Market Size FAQs

The Toasters Market size is expected to reach USD 4.20 billion in 2024 and grow at a CAGR of 3.91% to reach USD 5.09 billion by 2029.

In 2024, the Toasters Market size is expected to reach USD 4.20 billion.

Toasters Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)