Market Trends of United States Barbeque Grill Industry
Consumers Interest Towards Barbeques is Driving the Market
Around half of the American consumers planned to grill ground beef at their home barbecues during the period of lockdown. During the four big summer holidays in the United States, grilling is a popular thing to do.Ground beef was a more popular meat choice than beef steak during the COVID-19 period. Camping vacations, Friday-night pizza, trying a new roast recipe, and smoking the Thanksgiving turkey are the kinds of activities helping to fuel growth beyond the core gas and charcoal grill options.
The consumer's interest in the popular gas and charcoal options made up two-thirds of the units sold, but nearly every type of grill or smoker saw growth between June and December last year.
Residential Segment is Dominating the Market
Household applications held a significant share of the market in the previous year. Hosting barbeque parties has become a vogue in the United States. Along with barbeque meat, a preference for various other dishes cooked on barbeque grill has gained popularity in get-togethers of family and friends, house parties, and picnics. A large number of posts on Instagram and Facebook including preparing barbeques and trying these dishes are driving the adoption of barbeque grills in several households driving the segment's growth.
