Thailand Used Car Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 5.10 Billion |
| Market Size (2029) | USD 8.30 Billion |
| CAGR (2024 - 2029) | 7.10 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Thailand Used Car Market Analysis
The Thailand Used Car Market size is estimated at USD 5.10 billion in 2024, and is expected to reach USD 8.30 billion by 2029, growing at a CAGR of 7.10% during the forecast period (2024-2029).
The Thai used car market is a dynamic and rapidly evolving sector influenced by economic conditions, consumer preferences, regulatory policies, and technological advancements.
The Thai used car market is substantial and diverse, reflecting the country's vibrant automotive industry and robust demand for affordable transportation solutions. With a growing middle class and increasing urbanization, there is a significant need for reliable and cost-effective mobility options, driving the demand for used cars nationwide.
Many vehicles cater to a wide range of budgetary constraints and preferences. From compact hatchbacks to spacious SUVs, consumers can access a diverse selection of pre-owned vehicles from domestic and international manufacturers. This diversity provides buyers with ample choices that contribute to the overall vibrancy of the market.
Moreover, affordability is crucial in fueling demand for used cars in Thailand. While new car prices continue to rise, particularly for vehicles with advanced features and technologies, many consumers opt for pre-owned vehicles as a cost-effective alternative.
The convenience offered by online channels has significantly expanded the reach of the used car market, attracting a broader audience of tech-savvy consumers. The lower initial purchase price and reduced depreciation rates make used cars an attractive option for budget-conscious buyers seeking value for money.
As the automotive industry continues to evolve, the used car market in Thailand is poised for further growth and transformation, driven by growing consumer needs and market dynamics.
Thailand Used Car Market Trends
Rising Internet Penetration Will Drive Online Segment Of The Market
The escalating internet penetration in Thailand has opened up vast opportunities for online engagement and commerce. With more Thai citizens gaining access to the internet through various devices, including smartphones and laptops, the online marketplace has become increasingly accessible and convenient. This has led to a surge in online activities, including research, shopping, and transactions related to used cars.
As of January 2023, Thailand had 61.21 million internet users, representing an internet penetration rate of 85.3% of the total population. This indicates a significant increase from the previous year, with 54.50 million internet users in January 2022, with an internet penetration rate of 77.8%. The consistent growth in internet penetration reflects the increasing digital adoption and connectivity among Thai residents.
Online platforms' convenience has revolutionized how consumers search for and purchase pre-owned vehicles. Traditionally, buying a used car involves visiting multiple dealerships or relying on classified newspaper ads.
However, with the advent of online digital platforms such as Carsome, buyers can browse extensive inventories, compare prices, and even schedule test drives from the comfort of their homes. This convenience factor has significantly accelerated the adoption of online channels in the used car market.
Additionally, the emergence of online digital platforms has streamlined the buying process, reducing the time and effort required to complete a transaction. Through these platforms, buyers can easily compare prices, explore financing options, and even arrange for doorstep delivery, eliminating the hassles associated with traditional car buying.
This seamless experience has resonated well with consumers and digital natives who prioritize convenience and efficiency in their purchasing journey.
Developments mentioned above are anticipated to indicate a positive outlook for the Thai used car market, especially the growth of the online segment, during the forecast period.
The Organized Segment of the Market to Witness Notable Growth During Forecast Period
One of the primary drivers propelling growth in the organized segment is the evolving consumer mindset toward reliability, quality assurance, and aftersales support. Unlike the unorganized sector, which often lacks transparency and accountability, organized players offer value-added services such as thorough vehicle inspections, warranty options, and standardized pricing. This instills confidence in buyers, especially those seeking reassurance when purchasing a used car, ultimately driving demand for vehicles from organized sellers.
Moreover, the rise of online digital platforms has played a pivotal role in amplifying the visibility and accessibility of organized players in the used car market. Platforms like Carsome provide a curated selection of pre-owned vehicles from reputable dealerships, allowing consumers to browse a diverse inventory, compare options, and make informed decisions.
Another contributing factor to the growth of the organized segment is the increasing emphasis on compliance and regulatory standards. Established dealerships and certified pre-owned programs adhere to strict quality control measures, ensuring that vehicles meet prescribed safety and performance standards.
Organized players often leverage innovative marketing and customer-centric initiatives to differentiate themselves in the competitive landscape. From targeted advertising campaigns to personalized customer experiences, these sellers prioritize customer satisfaction and loyalty, fostering long-term relationships and driving repeat business.
Additionally, the growing preference for convenience and streamlined processes drives more consumers toward organized sellers offering comprehensive services such as financing assistance insurance solutions and hassle-free documentation processes.
Such initiatives contribute to the growth of individual dealerships and elevate the overall reputation and credibility of the organized segment in the Thai used car market.
Thailand Used Car Industry Overview
The Thai used car market needs to be more cohesive due to its competitive nature and the presence of many players operating it across the country. These players are estimated to focus on expansion, fleet upgradation, collaborations, etc., to strengthen their position in the market. For instance,
- In March 2023, Carsome, Thailand's foremost online platform for pre-owned vehicles, revealed its ambitious goal to emerge as the country's top provider of used electric vehicles (EVs) within the upcoming three years, following promising indications of domestic demand highlighted in a recent survey.
Thailand Used Car Market Leaders
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Cars24 Group (Thailand) Co., Ltd
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Toyota Sure (Toyota Motor Thailand Co., Ltd.)
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icarAsia.Com
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Siammotorworld
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CARSOME (THAILAND) CO., LTD.
*Disclaimer: Major Players sorted in no particular order
Thailand Used Car Market News
- January 2022: CARS24 launched the CARS24 application to enhance the customer experience and allow customers to access the most significant certified company-owned used cars, over 1,200 in one app.
- March 2022: Carsome partnered with PTT Oil and Retail Busines, a subsidiary of Thailand's energy conglomerate PTT, to expand its used-car network and boost online vehicle purchases across Thailand.
- February 2022: Carsome Group planned to build more used car refurbishment centers in Malaysia, Indonesia, and Thailand. The company expects the demand for pre-owned cars to grow in the next few years.
Thailand Used Car Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.1.1 Diverse Selection Among Car Models Is Anticipated To Drive The Market Growth
4.2 Market Restraints
4.2.1 Counterfeit and Illegally Imported Vehicles Is Restraining The Market Growth
4.3 Industry Attractiveness - Porter's Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION (Market Size in Value USD Billion)
5.1 By Vehicle Type
5.1.1 Hatchbacks
5.1.2 Sedans
5.1.3 Sports Utility Vehicles (SUV) and Multi-Purpose Vehicles (MPVs)
5.2 By Fuel Type
5.2.1 Petrol
5.2.2 Diesel
5.2.3 Other Fuel Types
5.3 By Booking Type
5.3.1 Online
5.3.2 Offline
5.4 By Vendor Type
5.4.1 Organized
5.4.2 Unorganized
6. COMPETITIVE LANDSCAPE
6.1 Vendor Market Share
6.2 Company Profiles*
6.2.1 CARS24 Group Thailand Co, Ltd
6.2.2 iCarAsia.com
6.2.3 UsedcarBangkok.com
6.2.4 SiamMotorworld
6.2.5 Honda Certified Used Car (Honda Automobile (Thailand) Co. Ltd)
6.2.6 Carsome
6.2.7 Motors.co.th Limited (Motors Co Ltd)
6.2.8 Pixy Asia Co. Ltd
6.2.9 Asia Web Holding (Thailand) Co. Ltd
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Thailand Used Car Industry Segmentation
A used car, a pre-owned vehicle, or a second-hand car is a vehicle with one or more retail owners. Used cars are sold through various outlets, including franchise and independent car dealers, rental car companies, buy-here-pay dealerships, leasing offices, auctions, and private party sales.
The Thai used car market is segmented by vehicle, vendor, booking, and fuel types. The market is segmented by vehicle type into hatchbacks, sedans, sports utility vehicles (SUVs), and multi-purpose vehicles (MPVs).
By vendor type, the market is segmented into organized and unorganized. The market is segmented into petrol, diesel, and other fuel types under fuel type. By booking type, the market is segmented into online and offline. Market sizing and forecasting are done for each segment based on value (USD).
| By Vehicle Type | |
| Hatchbacks | |
| Sedans | |
| Sports Utility Vehicles (SUV) and Multi-Purpose Vehicles (MPVs) |
| By Fuel Type | |
| Petrol | |
| Diesel | |
| Other Fuel Types |
| By Booking Type | |
| Online | |
| Offline |
| By Vendor Type | |
| Organized | |
| Unorganized |
Thailand Used Car Market Research FAQs
How big is the Thailand Used Car Market?
The Thailand Used Car Market size is expected to reach USD 5.10 billion in 2024 and grow at a CAGR of 7.10% to reach USD 8.30 billion by 2029.
What is the current Thailand Used Car Market size?
In 2024, the Thailand Used Car Market size is expected to reach USD 5.10 billion.
Who are the key players in Thailand Used Car Market?
Cars24 Group (Thailand) Co., Ltd, Toyota Sure (Toyota Motor Thailand Co., Ltd.), icarAsia.Com, Siammotorworld and CARSOME (THAILAND) CO., LTD. are the major companies operating in the Thailand Used Car Market.
What years does this Thailand Used Car Market cover, and what was the market size in 2023?
In 2023, the Thailand Used Car Market size was estimated at USD 4.74 billion. The report covers the Thailand Used Car Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Thailand Used Car Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Thailand Used Car Industry Report
Statistics for the 2024 Thailand Used Car market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Thailand Used Car analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
