Market Share of Tanzania Used Car Industry
The market is moderately fragmented and competitive, with the presence of various online used car platforms and international used car dealerships operating across Tanzania. Some of the major players include SBT Japan, Be Forward, Enhance Auto, CarTanzania, UsedCars.co.tz, Jiji, Garipesa, Car Junction Tanzania, and Bizupon, among others.
These players compete based on various parameters such as used car prices, online presence, value-added offerings such as warranty and financing options, commissions charged, number of listings on their platform, and ready information available on their website about the performance and the condition of used vehicles, among others. Various companies operating in the ecosystem are actively engaging in enhancing their brand presence by forming partnerships to expand their business capability across Tanzania. For instance,
In October 2021, SBT Co., Ltd, a trading company specializing in the export of new and used vehicles from Japan to more than 150 countries, including Tanzania, announced a partnership with NTT Communications Corporation to initiate conducting a trial of a solution that allows prices and settlement details to be displayed in local currencies at guaranteed rates of exchange on SBT's cross-border e-commerce site.
In March 2021, SBI Motor Japan, a Japanese-based used and new car dealership company, established its first office in Dar es Salaam, Tanzania, and initiated the process of taking applications for new partnerships in the East African region.
Tanzania Used Car Market Leaders
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SBT Japan
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Be Forward
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Enhance Auto
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CarTanzania
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UsedCars.co.tz
*Disclaimer: Major Players sorted in no particular order
