System of Insights Market Size (2024 - 2029)

The system of insights market is experiencing significant growth, driven by the increasing demand for business intelligence solutions that enhance productivity and sales through automation. This market expansion is fueled by the widespread adoption of predictive and prescriptive analytics, as organizations, including small and medium-sized businesses, leverage Big Data to inform their analytics processes. The proliferation of cloud technology and IoT devices is contributing to the vast amounts of data generated, which enterprises need to manage and analyze. As companies navigate challenges posed by the COVID-19 crisis, there is a heightened focus on innovative technologies, with data science teams utilizing AI, ML, and natural language processing to develop predictive models that support strategic decision-making.

Market Size of System of Insights Industry

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Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR < 19.73 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

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*Disclaimer: Major Players sorted in no particular order

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System of Insight Market Analysis

The system of insights market is expected to register a growth at a CAGR of 19.73% over the forecast period (2021 - 2026). The demand for business intelligence has been on the rise, in recent years, with enterprises and organizations looking to enhance productivity and increase sales by adopting automated solutions.

  • The system insights have witnessed a tremendous rise in its adoption across various industries around the world. Additionally, predictive and prescriptive analytics is growing business analytics trends among BI professional owing to the Big Data becoming the focus of analytics processes that are being leveraged not just by the big enterprises, but also small and medium-sized businesses alike.
  • These solutions are becoming prevalent as enterprises continue to create new data at a rapid rate. For instance, the amount of data generated worldwide is increasing hugely. According to Seagate Technology PLC, the volume of data created worldwide is expected to increase to 47 zettabytes and 163 zettabytes in 2020 and 2025, respectively, from 12 zettabytes in 2015.
  • The rising usage of the cloud has supported the data generated across various verticals. By 2020, the accumulated volume of Big Data is expected to increase from 4.4 zettabytes to roughly 44 zettabytes or 44 trillion GB. Moreover, the number of IoT connected devices is expected to rise over 50 billion devices by 2020, creating terabytes of data that need to be managed, stored, and analyzed.
  • Software companies are currently increasing their focus on in-demand technologies and re-exploring innovative ways to serve their clients as the COVID-19 crisis is creating challenges across multiple industries and is leading to a reduction in technology spending. The data science teams are being called into action to crunch massive data available and build the best business spending models on trusted data for decision-makers to prepare contingency plans quickly. This is the place where enterprises are using AI, ML, and natural language processing to mine massive data and build predictive or prescriptive models.

System of Insight Industry Segmentation

The study of the System of Insights Market has considered the varied solutions offered by the vendors in the market of both cloud-based as well as on-premise solutions for a wide range of applications across the industry verticals, globally.

By Deployment Mode
On-Premise
Cloud
By Application
Customer Analytics
Sales and Marketing Management
Operations Management
Workforce Management
Other Applications
By End-user Industry
BFSI
Retail and Ecommerce
Healthcare and Life Sciences
Telecommunications and IT
Other End-user Industries (Government and Defense, Manufacturing)
Geography
North America
Europe
Asia-Pacific
Rest of the World
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System of Insights Market Size Summary

The system of insights market is experiencing significant growth, driven by the increasing demand for business intelligence solutions across various industries. As enterprises strive to enhance productivity and boost sales, the adoption of automated solutions has become paramount. The rise of predictive and prescriptive analytics, fueled by the focus on Big Data, is transforming business analytics trends. This shift is not limited to large enterprises; small and medium-sized businesses are also leveraging these advanced analytics to manage the vast amounts of data generated globally. The proliferation of IoT devices and the growing use of cloud technology have further accelerated the need for robust data management and analysis solutions, enabling organizations to harness data for strategic decision-making.

In the retail sector, the surge in e-commerce and consumer demand has led to a significant increase in data generation, prompting the implementation of big data solutions. The competitive landscape has driven retailers to optimize their operations through advanced analytics, addressing challenges such as measuring ROI and optimizing trade promotions. Applications like customer identification, inventory planning, and personalized customer service are increasingly reliant on predictive and prescriptive analytics to enhance efficiency and customer engagement. The market is characterized by fragmentation, with numerous established players and emerging companies vying for market share through strategic mergers, acquisitions, and innovative partnerships. These developments underscore the dynamic nature of the system of insights market, as companies continue to explore new applications and technologies to meet evolving customer needs.

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System of Insights Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Increasing Volume of Big Data and Growing Need of Analytics

      2. 1.2.2 Increasing Focus on Real-Time Insights to Gain a Competitive Edge in the Market

    3. 1.3 Market Restraints

      1. 1.3.1 Lack of Integration With Legacy Architecture

      2. 1.3.2 Increasing Market Competition

    4. 1.4 Industry Value Chain Analysis

    5. 1.5 Industry Attractiveness - Porters Five Forces' Analysis

      1. 1.5.1 Threat of New Entrants

      2. 1.5.2 Bargaining Power of Buyers/Consumers

      3. 1.5.3 Bargaining Power of Suppliers

      4. 1.5.4 Threat of Substitute Products

      5. 1.5.5 Intensity of Competitive Rivalry

    6. 1.6 Assessment on the Impact of COVID-19 on the market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Deployment Mode

      1. 2.1.1 On-Premise

      2. 2.1.2 Cloud

    2. 2.2 By Application

      1. 2.2.1 Customer Analytics

      2. 2.2.2 Sales and Marketing Management

      3. 2.2.3 Operations Management

      4. 2.2.4 Workforce Management

      5. 2.2.5 Other Applications

    3. 2.3 By End-user Industry

      1. 2.3.1 BFSI

      2. 2.3.2 Retail and Ecommerce

      3. 2.3.3 Healthcare and Life Sciences

      4. 2.3.4 Telecommunications and IT

      5. 2.3.5 Other End-user Industries (Government and Defense, Manufacturing)

    4. 2.4 Geography

      1. 2.4.1 North America

      2. 2.4.2 Europe

      3. 2.4.3 Asia-Pacific

      4. 2.4.4 Rest of the World

System of Insights Market Size FAQs

The System of Insights Market is projected to register a CAGR of less than 19.73% during the forecast period (2024-2029)

IBM Corporation, Oracle Corporation, SAS Institute Inc., TIBCO Software Inc. and GoodData Corporation are the major companies operating in the System of Insights Market.

System of Insight Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)