Market Trends of Sweden Data Center Storage Industry
IT & Telecommunication Segment Holds the Major Share.
- The cloud segment serves as the primary provider of data center services in Sweden, with the telecom segment closely following suit. By 2021, it was estimated that 5G connections in Sweden would constitute 6.2% of the country's total mobile connections. Telecom operators are actively investing in network expansion, with the goal of offering 5G coverage to over 90% of the population by 2023. This surge in network development is driving the demand for advanced computational facilities, poised to propel the market in the foreseeable future.
- The escalation in mobile data traffic per smartphone can be attributed to enhanced device capabilities, the proliferation of data-intensive content, and increased data consumption owing to ongoing network performance enhancements. Notably, the number of Facebook users in Sweden grew from 7.9 million in 2021 to 8.7 million in 2022, representing 84.4% of the population. Similarly, Instagram users increased from 5.03 million in 2021 to 6.06 million in 2022. The Swedish Association of Local Authorities and Regions (SALAR) has also introduced a visionary e-health strategy, allocating an annual investment of 1.21 billion in healthcare IT.
- The rising number of smartphone users in Sweden is contributing to increased connectivity nationwide. Telecom operators are strategically investing in network infrastructure to expand 5G coverage across the country. Net4Mobility, a joint venture between Tele2 and Telenor, is actively accelerating the deployment of the 5G network. Tele2 and Telenor Sweden have committed to extending Net4Mobility's coverage to 90% of the Swedish population by the end of 2023, with the remaining 20% targeted for 2024. Telia Sweden, in collaboration with Ericsson, aims to achieve 5G coverage equivalent to its 4G network by 2025, reaching over 90% of the population by 2023 and expanding to 90% geographic and over 99% population coverage in the long run.
- The growth of broadband connectivity in Sweden is being propelled by an increased demand for data consumption from both households and businesses. Government initiatives are playing a crucial role in fostering connectivity. Furthermore, the widespread use of wireless devices and the expanding internet connectivity landscape are driving the demand for online cloud platforms.
- The growing digital penetration, with computer usage increasing from 89.72% in 2017 to 94.36% in 2022, has resulted in elevated data traffic over broadband channels, further fueling the growth of cloud computing services. These developmental trends are expected to augment the expansion of data centers in the region and substantiate the market's growth in storage solutions.
Hybrid Storage is Expected to Hold a Significant Market Share
- The combination of on-premises and cloud storage solutions is called hybrid storage in data centers. This approach leverages the strengths of both environments, offering the flexibility to store and manage data on-site and in the cloud.
- The Swedish economy is diverse, with a strong representation of manufacturing, technology, and services sectors. In accordance with their specific needs and regulatory requirements, hybrid storage enables organizations from different sectors to customize data storage solutions.
- In terms of data protection and safety, Sweden has a high priority. Hybrid storage allows organizations to manage sensitive information on-premises. It ensures that they comply with strict data protection laws while remaining able to use the elasticity and capacity of cloud services for a less sensitive set of data.
- Sweden is a well connected country with a strong level of digital readiness with a high penetration rate for internet usage, social media engagement, mobile connections, adoption of 5G, online shopping, and digital payments. For instance, according to GSMA, in Q2 2022, Sweden had the fastest 5G median download speed in the Nordic region, partially due to the country's digitalization strategy. Thus, the above factors result in huge demand for data centers and, consequently, the need for more ethernet switches within data centers.
- The key players in the market focus on improving the data center storage solutions to meet the market demand. In May 2023, Infinidat, a prominent provider of enterprise storage solutions, announced the launch of two prominent new solutions. The solutions include the launch of InfuzeOS Cloud Edition, which expands Infinidat’s support of hybrid cloud storage deployments and new InfiniSafe Cyber Detection for enterprise primary storage to better resist cyberattacks.