| Study Period | 2021 - 2030 |
| Market Size (2025) | USD 3.03 Billion |
| Market Size (2030) | USD 3.77 Billion |
| CAGR (2025 - 2030) | 4.45 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Stretch Marks Treatment Market Analysis
The Stretch Marks Treatment Market size is estimated at USD 3.03 billion in 2025, and is expected to reach USD 3.77 billion by 2030, at a CAGR of 4.45% during the forecast period (2025-2030).
The COVID-19 pandemic significantly impacted the stretch marks treatment market due to the rising cases of weight gain among people during the pandemic, which is a major cause for the development of stretch marks. For instance, according to an article published in Frontiers in Public Health in January 2022, weight gain was documented in several studies conducted worldwide during the COVID-19 lockdowns. According to the same source, in two studies conducted in the United States, between 22% and 27.5% of people gained weight as a result of the pandemic, which led to increased adoption of stretch marks treatment to get rid of stretch marks gained by obesity. Post the pandemic, the market exhibited significant growth due to the rising hospital admissions for non-elective procedures, such as laser treatment for stretch marks, and rising healthcare spending on aesthetic procedures.
The market's growth is majorly due to the rising burden of obesity across the world and the growing number of pregnancies. For instance, according to the World Obesity Federation 2022, about 1 billion people globally, including 1 in 5 women and 1 in 7 men, are likely to be living with obesity by 2030. This figure indicates a huge burden of obesity in the world, which is likely to augment the market's growth over the forecast period.
A high number of pregnancies are being recorded in developed and developing countries, further augmenting the demand for stretch mark treatment products. For instance, in the United States, there were 3,659,289 births, as per the data published by the CDC in 2021. This trend is expected to increase the adoption of stretch marks removal products after pregnancy.
As per the November 2021 study on people of Saudi Arabia, published by the NIH, the prevalence of stretch marks was higher in females, younger people, smokers, those with a family history of stretch marks, and those with a higher BMI and multiparity. Hence, such factors are likely to generate demand for advanced products to treat stretch marks, further boosting the market's growth.
However, the high costs of laser and microdermabrasion treatment are expected to hinder the market's growth in the future.
Stretch Marks Treatment Market Trends
Oils and Serum in the Topical Treatment Segment are Expected to Hold a Major Share of the Market
The growth of the segment is majorly attributed to the high cost of other treatments such as laser and microdermabrasion. The easy availability of the products, along with affordability, is contributing to the segment's growth. Most women prefer home remedies for stretch marks, further supporting the market's growth.
According to a study published in The Journal of Cosmetic Dermatology in May 2021, stretch marks and xerosis appear to respond well to topical oil formulations rich in vitamins and plant extracts. Hence, the effectiveness of topical oil treatment for the treatment of stretch marks may drive the segment's growth.
In developing countries like India and South Africa, people usually select products that are cost-effective and easily accessible, thus boosting their demand in these countries. Oils and serums come with fewer side effects as compared to lasers, making them a more trustworthy option among people.
Rising product launches are further expected to drive the growth of the segment. For instance, in April 2021, Bio-Oil launched an All-Natural version of the oil for the treatment of scars and stretch marks, which will be available in Ireland. The launch of oils is expected to boost segmental growth.
Hence, factors such as easy availability, affordibility, and other advantages associated with the oils and serum are likely to boost the market's growth.
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North America is Expected to Hold a Significant Market Share During the Forecast Period
North America is expected to hold a significant share due to the sophisticated healthcare infrastructure, the strong foothold of key market players, technological innovations, and the rising prevalence of obesity in the region.
The availability of better treatment options and the large target population in the region are also contributing to the market's growth. For instance, according to the World Obesity Federation report published in March 2022, the estimated prevalence of obesity in the United States is likely to be 47% by 2030, and 64 million women and 61 million men in the United States are likely to be obese by 2030. Thus, the huge prevalence of obesity in the country is one of the key contributors to the market's growth in the region.
A study published in Laser in Surgery and Medicine in March 2021 confirmed the safety and efficacy of picosecond laser (PSD) for the treatment of striae distensae (SD) in the United States. The 3D imaging revealed a significant improvement in terms of skin texture and mean SD depth with PSD. Such studies with positive outcomes are expected to augment the stretch marks treatment market in the United States, as well as North America.
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Stretch Marks Treatment Industry Overview
The stretch marks treatment market is moderately competitive, with several local players holding a large share of the market. With the rising demand for stretch marks treatment, more companies will likel penetrate the market and hold a considerable share. Some of the key players include Helix BioMedix Inc., Browne Drug Co. Inc., HRA Pharma, Candela Corporation, and Laboratories Expanscience.
Stretch Marks Treatment Market Leaders
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Helix BioMedix, Inc.
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Browne Drug Co., Inc.
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HRA Pharma
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Candela Corporation
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Laboratories Expanscience
- *Disclaimer: Major Players sorted in no particular order
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Stretch Marks Treatment Market News
- In May 2022, Givaudan Active Beauty launched Centella CAST, an ingredient that acts on the mechanisms responsible for the formation of stretch marks. It acts on four different levels to restore skin elasticity, density, and firmness, thus reducing the appearance of stretch marks.
- In April 2022, Skin Science Solutions launched Icoone Roboderm, a new generation device that utilizes unique cellular technologies to offer painless and non-invasive facial and body rejuvenation. The Icoone technology offers a wide range of customizable and effective treatments for the face and body, including stretch marks and wrinkle reduction.
Stretch Marks Treatment Industry Segmentation
As per the scope of the report, a stretch mark is a type of scar that develops when the skin stretches or shrinks quickly. The abrupt change causes the collagen and elastin, which support the skin, to rupture. Stretch marks appear as the skin heals. Rapid weight loss or gain and pregnancy are the most common reasons for stretch marks.
The stretch marks treatment market is segmented by treatment (topical products (creams, oils and serum, and lotion), laser (fractional lasers, pulse-dye lasers, and other lasers), and other treatments), end user (hospitals and clinics and home use), and geography (North America, Europe, Asia-Pacific, Middle East and Africa, and South America). The market report also covers the estimated market sizes and trends for 17 countries across major regions globally. The report offers the value (in USD million) for these segments.
| By Treatment | Topical Products | Creams | |
| Oils and Serum | |||
| Lotion | |||
| Laser | Fractional Lasers | ||
| Pulse-dye Lasers | |||
| Other Lasers | |||
| Other Treatments | |||
| By End User | Hospitals and Clinics | ||
| Home Use | |||
| Geography | North America | United States | |
| Canada | |||
| Mexico | |||
| Europe | Germany | ||
| United Kingdom | |||
| France | |||
| Italy | |||
| Spain | |||
| Rest of Europe | |||
| Asia-Pacific | China | ||
| Japan | |||
| India | |||
| Australia | |||
| South Korea | |||
| Rest of Asia-Pacific | |||
| Middle East and Africa | GCC | ||
| South Africa | |||
| Rest of Middle East and Africa | |||
| South America | Brazil | ||
| Argentina | |||
| Rest of South America | |||
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Stretch Marks Treatment Market Research FAQs
How big is the Stretch Marks Treatment Market?
The Stretch Marks Treatment Market size is expected to reach USD 3.03 billion in 2025 and grow at a CAGR of 4.45% to reach USD 3.77 billion by 2030.
What is the current Stretch Marks Treatment Market size?
In 2025, the Stretch Marks Treatment Market size is expected to reach USD 3.03 billion.
Who are the key players in Stretch Marks Treatment Market?
Helix BioMedix, Inc., Browne Drug Co., Inc., HRA Pharma, Candela Corporation and Laboratories Expanscience are the major companies operating in the Stretch Marks Treatment Market.
Which is the fastest growing region in Stretch Marks Treatment Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in Stretch Marks Treatment Market?
In 2025, the North America accounts for the largest market share in Stretch Marks Treatment Market.
What years does this Stretch Marks Treatment Market cover, and what was the market size in 2024?
In 2024, the Stretch Marks Treatment Market size was estimated at USD 2.90 billion. The report covers the Stretch Marks Treatment Market historical market size for years: 2021, 2022, 2023 and 2024. The report also forecasts the Stretch Marks Treatment Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Stretch Marks Treatment Industry Report
The Stretch Marks Treatment Market Insights and Growth Trends report provides a detailed analysis segmented by treatment, end user, and geography. The report covers various treatments including topical products, laser, and other treatments, and examines their usage in hospitals, clinics, and home settings across North America, Europe, Asia-Pacific, Middle East and Africa, and South America.
In this comprehensive industry analysis, the report delivers valuable industry information and industry statistics, highlighting the market's size and market segmentation. The market forecast and market outlook offer insights into future growth, while the market overview presents a clear picture of the current state of the market.
The report also delves into market growth and market trends, providing a market review that identifies key market leaders and their influence on the industry. Market predictions and market value assessments help in understanding the potential for investment and expansion.
Additionally, the industry reports and industry research included in the report serve as a crucial resource for understanding the market data and industry sales. The report example and report PDF provide a detailed look at the methodology and findings, making it an essential tool for research companies and stakeholders looking to make informed decisions based on market analysis and industry outlook.
