Market Trends of Sports Optic Industry
Telescopes to Drive the Market Growth
- Telescopes can spot everything that the human eye can't. Based on functionality and use, telescopes can be classified as Refracting Telescope and Reflecting Telescope. On one side, various astronomical projects are creating demand, while on the other, travelers and sports enthusiasts also add to the user base of these telescopic devices. Telescopes give a more detailed view of the galaxies, planets, stars, and other heavenly bodies. With higher magnification capability, birds can be viewed at a greater distance.
- June 2022 - NASA plans to launch a balloon bigger than a football field to send a new telescope over the South Pole. Astrophysics Stratospheric Telescope for High Spectral Resolution Observations at Submillimeter (ASTHROS) will be put 40,000 meters over Antarctica to research a process that stops star formation in some galaxies. It will further study far-infrared light wavelengths blocked by Earth's atmosphere.
- September 2022 - Kowa Optics revised its telescope portfolio by introducing a flagship spotting scope at the world-famous Falsterbo Bird Show. The Telescope features an image free of negative optical distractions allowing the user to immerse in the scene.
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North America hold the major market share.
- The US government announced a one-billion-dollar investment in public-private partnerships to achieve national conservation goals. The program will attempt to protect, connect, and restore the country's lands, waters, and wildlife. The United States Fish and Wildlife Service, the United States Forest Service, the National Oceanic and Atmospheric Administration, and the United States Department of Transportation signed a 2 billion USD partnership for fish passage and culvert removal. These investments will boost wildlife tours and other forestry activities in the region, ultimately driving the use of sport optics.
- Astronomy is another field that will invite a significant contribution of Sport optics. In December 2022, The African Astronomical Society (AfAS) and the American Astronomy Society (AAS) organized a submission to planning a vision for 2024. It was decided to establish an African astronomical committee that promotes teamwork among scientists and engineers throughout the continent.
- January 2023 - Bushnell launched a live cellular Trail Camera, CelluCore Live, with an optimized antenna for better signal transmission and dual SIM Connectivity. Users can live stream video and receive immediate visibility of the property with the Bushnell Trail Cameras App on their smartphone.
- December 2022 - Sportsbox AI and Foresight Sports partnered to develop a sport optic exclusively for Golf players that will feature swing and shot analysis. With this application, golfers and their instructors will better comprehend how a swing change can affect ball flight.
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