Spend Analytics Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Spend Analytics Market Analysis

The spend analytics market is expected to reach a CAGR of 17.9% over the forecast period 2022-2027. A new generation of solutions is quietly gaining significant traction with AI approaches. With the increasing need for supplier and market intelligence, technology giants such as IBM, Coupa, and TAMR are up to some very innovative developments which are expected to gain traction in the future.

• Spend analytics is the process of gathering, cleaning, classifying, and analyzing spend data using either specialist software or one-time spend cubes. Spend analysis evaluates spending data to reduce expenses, improve efficiency, or strengthen supplier relationships.
• The market studied is expected to have more opportunities to expand in the next years due to the increasing popularity of mobile applications and the increased demand for cloud computing technologies. Big data's expanding importance and cloud computing technologies are two key factors that impact a company's requirement for business intelligence. Data generation increased tremendously due to digitization, which also altered the use of data. A key accelerator for digital transformation is clouded. It offers flexibility by eclipsing conventional data processing and accessing possibilities by delivering real-time synchronization across the cloud or on-premise. The market studied appears to be expanding overall.
• Advanced analytics, quick insights, and cloud strategies transformed the digital landscape around personalized customer experiences, omnichannel networks, and agile supply chains. IBM and Oxford Economics study indicated trends in retail, with a shift to cloud hosting environments expected to gain traction for the retail sector. The study showed that, on average, only 22% of applications were in the cloud in 2018, going up to 40% in 2020, and estimated to reach 57% by 2022. About 61% of respondents stated investing in the cloud became the most crucial thing in 2021, signifying a quick transition to seeing huge benefits. Such a rise in the adoption of the cloud by retailers is expected to increase the demand for the deployment of cloud-based spend analytics.
• However, the market studied for spend analytics faces several difficulties, including maintaining uniformity in business semantics and interpretations, fears about data privacy and security, and issues with a positive return on investment (ROI). Additionally, the market growth may be constrained by the difficulty of migrating from legacy systems. The future expansion of the spend analytics business may also be hampered by the lack of a defined process, the abundance of data sources, and the difficulty in transitioning from legacy systems. The market studied for expenditure analytics may also be severely hampered by the increasingly strict regulatory regulations on data security and breaches.
• For instance, in March 2022, Xeeva, the AI-driven Spend Management and Procurement software firm serving hundreds of locations and enterprises globally, were thrilled to announce the release of Spend Analytics with Intelligent Opportunities and a new appearance. This new release allows Xeeva clients to analyze and act on application-generated savings and sourcing opportunities with an updated user interface.
• The COVID-19 outbreak enabled companies to incorporate new features in their existing products to cater to a wide range of customers' needs during the COVID-19 pandemic. For example, SpendHQ is assisting clients in analyzing and comprehending the impact of the COVID-19 crisis on their supply chain and procurement requirements. The company created pre-built interactive dashboards using its SaaS spend analysis technology to enable clients to make crucial operational decisions as they navigate the crisis. Examples of such use cases include healthcare organizations managing their inventory of essential personal protective equipment (PPE) throughout their network of providers by using data on daily infection rates by county.
• Since the pandemic, the market's growth has been rising gradually as companies focus on becoming more efficient, changing customer habits need companies to adjust to their needs, and companies of all sizes look to the future.

Spend Analytics Market Trends

This section covers the major market trends shaping the Spend Analytics Market according to our research experts:

Retail Segment is Expected to Hold Significant Share

Spend Analytics Industry Segmentation

Spend analytics is identifying, gathering, cleaning, grouping, categorizing, and analyzing an organization's spending data. Boosting visibility and transparency aims to lower procurement costs and increase efficiency. Organizations may acquire the information needed to cut costs and improve efficiency by using real-time data and analytics.

The scope of the study focuses on analyzing the global spend analytics solutions market (hereafter referred to as the market studied) and services worldwide. Market sizing encompasses the revenue generated through spend analytics globally sold by various market players. The study also tracks the key market parameters, underlying growth influencers, and major vendors operating in the industry, which supports the market estimations and growth rates over the forecast period. The study further analyzes the overall impact of the COVID-19 pandemic on the ecosystem. The report's scope encompasses market sizing and forecast for segmentation by type, analysis, deployment, end-user industry, and geography.