South Korea Snack Bar Market Analysis by Mordor Intelligence
The South Korea Snack Bar Market is expected to register a CAGR of 9.34% during the forecast period.
- The snack bar category is a niche category in South Korea, which is growing at a faster rate due to consumer preference for health and wellness products.
- Cereal and granola bar accounts for the most significant share of the market, which is expected to register a healthy growth rate during the forecast period.
South Korea Snack Bar Market Trends and Insights
Increasing Number of Health and Fitness Centers
The rise of sports nutrition, along with the emergence of health clubs and gyms, is the result of an increasing emphasis on staying healthy and in shape, which are the key trends contributing toward the growth of the snack bar market in South Korea. In recent years, health clubs and fitness centers witnessed consistent growth in memberships due to increasing health concerns and changes in lifestyles. A rise in health awareness and the need for adequate nutritional content in food fostered the demand for sports nutrition products.
Impulse Purchase Boosting Snack Bar Sales
Snack bars are consumed mostly as a treat, and impulse purchasing behaviors are driving retail sales. Product pricing, discounts, and packaging attract consumers for impulse purchasing. Snack bars are also considered as a treat, driving impulse buying. Supermarkets/hypermarkets dominate the distribution channel sales with a significant share in the snack bar market. The sales of specialty stores offering health and wellness-oriented snack bars with multiple brands have grown by XX%, during the past five years. The expanding retail chain in the country provides a potential growth opportunity for the market studied.
Competitive Landscape
The South Korean snack bar market is concentrated among a large number of international players occupying a major share in the market. Foreign brands comprise innovative products in various flavors and varieties, as compared to domestic brands. Focus on the distribution channel and product innovation is the key strategy adopted by players to maximize sales. Some of the major players in the South Korean snack bar market are Orion Confectionery Co. Ltd, OhYeah! Nutrition, Optimum Nutrition Inc., and Lotte Foods Co. Ltd, among others.
South Korea Snack Bar Industry Leaders
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The Kellogg Company
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ORION CONFECTIONERY CO. LTD
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OhYeah! Nutrition
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POWER CRUNCH
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General Mills Inc.
- *Disclaimer: Major Players sorted in no particular order
South Korea Snack Bar Market Report Scope
The South Korean snack bar market is segmented by product type and distribution channel. By product type, the market is segmented into cereal bars and energy bars. By distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, specialty stores, online stores, and other distribution channels.
| Cereal Bars |
| Energy Bars |
| Supermarkets/Hypermarkets |
| Convenience Store |
| Specialty Stores |
| Online Stores |
| Other Distribution Channels |
| By Product Type | Cereal Bars |
| Energy Bars | |
| By Distribution Channel | Supermarkets/Hypermarkets |
| Convenience Store | |
| Specialty Stores | |
| Online Stores | |
| Other Distribution Channels |
Key Questions Answered in the Report
What is the current South Korea Snack Bar Market size?
The South Korea Snack Bar Market is projected to register a CAGR of 9.34% during the forecast period (2025-2030)
Who are the key players in South Korea Snack Bar Market?
The Kellogg Company, ORION CONFECTIONERY CO. LTD, OhYeah! Nutrition, POWER CRUNCH and General Mills Inc. are the major companies operating in the South Korea Snack Bar Market.
What years does this South Korea Snack Bar Market cover?
The report covers the South Korea Snack Bar Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the South Korea Snack Bar Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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South Korea Snack Bar Market Report
Statistics for the 2025 South Korea Snack Bar market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. South Korea Snack Bar analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.