Market Trends of South America Solar Control Window Films Industry
This section covers the major market trends shaping the South America Solar Control Window Films Market according to our research experts:
Increasing Demand from Construction Industry
- Solar control window films are majorly used in the construction sector due to their ability to reflect the heat coming from the solar radiation and maintain a comfortable ambiance in terms of the temperature inside the structure or building.
- Due to their transparent nature, these films or tints can be laminated on the glass surfaces present on the buildings. The other function of these films will be to hold the glass pieces together even after the occurrence of some cracks.
- Under the construction sector, solar control window films are mostly used in commercial and residential buildings.
- Moreover, in South America, the construction market is likely to witness the growth during the past years and has increased the solar control window filmdemand in the region.
Brazil to Dominate the Market of South America Region
- Brazil is one of the world's five biggest auto markets, and a major base of operations for Fiat Chrysler Automobiles NV, Volkswagen AG, General Motors Co, and Ford Motor Co.
- The requirement for solar control films is a mandate for the big players around in the automobile sector.
- Furthermore, the new energy efficiency code for commercial, public and service buildings by the Brazil government has established new rules concerning building envelope, lighting and conditioning systems. This way, Brazil has opened a huge market for solar control films in the construction industry.
- The aforementioned factors are contributing to the increasing demand for solar control window films’ consumption in the region, during the forecast period.