Market Size of South America Probiotics Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 7.10 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
South America Probiotics Market Analysis
South America Probiotics Market is expected to register a CAGR of 7.1%, during the forecast period of 2020-2025.
- The probiotic market is driven by the robust demand for health-based products, among consumers, especially by the younger generations. Probiotics are a part of functional foods and beverages and are known for improving gut functionality, along with other benefits, including immunity boost and so on.
- Functional dairy products hold the highest market value in the South American market. Major products in this category include fortified flavored milk drinks, fortified yogurt, and probiotic yogurt. Baby foods, fortified confectionery, and breakfast cereals also have a major share in the Brazilian functional food market.
South America Probiotics Industry Segmentation
South America Probiotics Market is segmented By Type and By Application. On the basis of type, the market is segmented into Functional Food and Beverage, Dietary Supplement and Animal Feed. On the basis of distribution channel, the market is segmented into Supermarkets/ Hypermarket, Pharmacies/Health Stores, Convenience Stores, and Others.
Product Type | ||||||
| ||||||
Dietary Supplements | ||||||
Animal Feed |
Distribution Channel | |
Supermarkets/ Hypermarkets | |
Pharmacies/Health Stores | |
Convenience Stores | |
Others |
Geography | |
Brazil | |
Argentina | |
Rest of South America |
South America Probiotics Market Size Summary
The South America probiotics market is experiencing significant growth, driven by a strong consumer demand for health-oriented products, particularly among younger demographics. Probiotics, integral to functional foods and beverages, are recognized for their benefits in enhancing gut health and boosting immunity. The market is predominantly led by functional dairy products, with fortified flavored milk drinks, yogurt, and probiotic yogurt being the most valued. Additionally, baby foods, fortified confectionery, and breakfast cereals contribute substantially to the Brazilian functional food sector. The functional food and beverage segment has emerged as the leading revenue generator, fueled by increased consumer awareness and a trend towards convenience. The popularity of probiotics is further bolstered by the rising demand for non-dairy products, which offer benefits such as low lactose and cholesterol content and no refrigeration requirements.
Brazil and Argentina are at the forefront of the probiotic market's expansion, with dairy products expected to maintain a strong growth trajectory. Probiotic yogurts and beverages are becoming popular as healthy snack options. The use of probiotics in animal feed to enhance weight gain and feed efficiency also presents growth opportunities. The market is characterized by active participation from major companies like Yakult, Nestle SA, and Groupe Danone, who are expanding their presence to capture a larger market share. The scope of the probiotic market in South America includes production, extraction, and fortification, with significant investment potential in food, drinks, and pharmaceuticals. Expansion strategies are favored by market players to solidify their positions in this burgeoning market.
South America Probiotics Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.2 Market Restraints
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1.3 Porter's Five Force Analysis
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1.3.1 Bargaining Power of Suppliers
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1.3.2 Bargaining Power of Buyers/Consumers
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1.3.3 Threat of New Entrants
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 Product Type
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2.1.1 Food and Beverage
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2.1.1.1 Dairy Products
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2.1.1.2 Fermented Food Products
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2.1.1.3 Non-Alcoholic Beverages
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2.1.1.4 Other Products
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2.1.2 Dietary Supplements
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2.1.3 Animal Feed
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2.2 Distribution Channel
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2.2.1 Supermarkets/ Hypermarkets
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2.2.2 Pharmacies/Health Stores
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2.2.3 Convenience Stores
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2.2.4 Others
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2.3 Geography
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2.3.1 Brazil
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2.3.2 Argentina
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2.3.3 Rest of South America
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South America Probiotics Market Size FAQs
What is the current South America Probiotics Market size?
The South America Probiotics Market is projected to register a CAGR of 7.10% during the forecast period (2024-2029)
Who are the key players in South America Probiotics Market?
Nestle SA, Groupe Danone, Chr. Hansen and Yakult Honsha Co Ltd. are the major companies operating in the South America Probiotics Market.