South America Portable Generator Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The South America Portable Generator Market is Segmented by Power Rating (Below 5 kW, 5-10 kW, and Above 10 kW), Fuel Type (Gas, Diesel, and Other Fuel Types), End-user (Industrial, Commercial, and Residential), and Geography (Brazil, Argentina, Chile, and Rest of South America). The report offers the market size and forecasts in USD billion for all the above segments.

South America Portable Generator Market Size

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South America Portable Generator Market - Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2020 - 2022
CAGR > 3.00 %

Major Players

South America Portable Generator Market Major Players

*Disclaimer: Major Players sorted in no particular order

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South America Portable Generator Market Analysis

The South American portable generator market is expected to register a CAGR of over 4% during the forecast period.

The COVID-19 pandemic negatively impacted the market in 2020, with reduced power demand in industrial and commercial sectors.

  • Over the long term, the South American portable generator market is expected to thrive due to various factors, such as the lack of reliable grid infrastructure, the need for emergency backup power solutions, and increasing development operations in several remote and rural areas in the region.
  • On the other hand, increasing demand for battery storage systems and other cleaner sources of standby power is expected to restrain the market's growth.
  • Nevertheless, the commercial and industrial sectors of emerging economies in the South American region, the residential sector of developing economies, and the increasing need for power in defense operations will create significant opportunities for market participants shortly.
  • Brazil dominates the geographical segment as the country has an increased demand for reliable power.

South America Portable Generator Market Trends

This section covers the major market trends shaping the South America Portable Generator Market according to our research experts:

Residential Segment Expected to Dominate the Market

  • Because of the prevalent installation of gensets across households to ensure the availability of emergency power supply, the residential segment of the portable generators market is predicted to expand and drive the market. 
  • Further, South America has an increasing demand for residential energy. According to the Empresa de Pesquisa Energética (Brazil's Energy Research Office), in 2021, residential energy consumption increased from 124.91 terawatt-hours in 2013 to about 149.8 terawatt-hours. However, the region has poor power quality, which could drive the market for portable generators.
  • In January 2022, Argentina's capital, Buenos Aires, witnessed a power outage that left 700,000 households without electricity amid a heat wave with temperatures above 40 degrees Celsius.
  • Overall, South America's increasing residential power demand and poor power quality would aid the portable generator market.
South America Portable Generator Market : Residential Energy Consumption, in terawatt-hours, Brazil, 2013-2021

Brazil Expected to Dominate the Market

  • Brazil, one of South America's largest countries, is among the fastest-growing economies. Furthermore, Brazil's national electricity reliability is challenged because it largely depends on hydropower.
  • As of 2021, hydro energy constituted around 55% (362.8TWh) of the total generated power. The long-distance between hydropower generation and demand centers causes power issues which drives the portable generator market.
  • The Brazilian government is also increasing private investment in infrastructure to meet the country's demand, especially in railways, ports, highways, and airports. The increasing infrastructure growth widens the power supply and demand gap, which aids the studied market.
  • In 2021, Brazil witnessed the worst drought. The drought threatened the nation's electricity supply since the country is dependent on hydropower. Such instances positively affect the portable generator market, as it supports essential businesses and industries during such times.
  • Overall, the country's dependence on hydropower and the widening gap between electricity generation and demand aid the portable generator market.
South America Portable Generator Market : Electricity Generation Mix, in TWh, Brazil, 2021

South America Portable Generator Industry Overview

The South American portable generator market is moderately fragmented. Some of the key players in this market (in no particular order) include Generac Holdings Inc., Caterpillar Inc., Kohler Power Systems, Briggs & Stratton Corporation, and Atlas Copco AB.

South America Portable Generator Market Leaders

  1. Generac Holdings Inc

  2. Caterpillar Inc

  3. Kohler Power Systems

  4. Briggs & Stratton Corporation

  5. Atlas Copco AB

*Disclaimer: Major Players sorted in no particular order

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South America Portable Generator Market News

  • May 2022: Generac Power Systems Inc. launched two portable dual fuel gas generators, named the Powermate 7500 Watt Duel Fuel Portable Generator and the Powermate 4500 Watt Duel Fuel Portable Generator. Both models operate either on gasoline or LP gas.

South America Portable Generator Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Scope Of The Study

    2. 1.2 Market Definition

    3. 1.3 Study Assumptions

  2. 2. EXECUTIVE SUMMARY

  3. 3. RESEARCH METHODOLOGY

  4. 4. MARKET OVERVIEW

    1. 4.1 Introduction

    2. 4.2 Market Size And Demand Forecast In USD Billion, Till 2027

    3. 4.3 Recent Trends And Developments

    4. 4.4 Government Policies And Regulations

    5. 4.5 Market Dynamics

      1. 4.5.1 Drivers

      2. 4.5.2 Restraints

    6. 4.6 Supply Chain Analysis

    7. 4.7 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.7.1 Bargaining Power of Suppliers

      2. 4.7.2 Bargaining Power of Consumers

      3. 4.7.3 Threat of New Entrants

      4. 4.7.4 Threat of Substitute Products and Services

      5. 4.7.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Power Rating

      1. 5.1.1 Below 5 kW

      2. 5.1.2 5-10 kW

      3. 5.1.3 Above 10 kW

    2. 5.2 By Fuel Type

      1. 5.2.1 Gas

      2. 5.2.2 Diesel

      3. 5.2.3 Other Fuel Types

    3. 5.3 By End-user

      1. 5.3.1 Industrial

      2. 5.3.2 Commercial

      3. 5.3.3 Residential

    4. 5.4 By Geography

      1. 5.4.1 Brazil

      2. 5.4.2 Argentina

      3. 5.4.3 Chile

      4. 5.4.4 Rest of South America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Mergers, Acquisitions, Collaboration And Joint Ventures

    2. 6.2 Strategies Adopted By Key Players

    3. 6.3 Company Profiles

      1. 6.3.1 Generac Holdings Inc.

      2. 6.3.2 Caterpillar Inc.

      3. 6.3.3 Kohler Power Systems

      4. 6.3.4 Briggs & Stratton Corporation

      5. 6.3.5 Atlas Copco AB

    4. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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South America Portable Generator Industry Segmentation

A portable generator provides electricity by running a fuel-powered generator that turns an onboard alternator to generate electrical power. Unlike standby generators, portable generators are not permanently installed, can be easily moved from place to place, and must be manually started. 

The South America Portable Generator Market is Segmented by Power Rating (Below 5 kW, 5-10 kW, and Above 10 kW), Fuel Type (Gas, Diesel, and Other Fuel Types), End-user (Industrial, Commercial, and Residential), and Geography (Brazil, Argentina, Chile, and Rest of South America). The report offers the market size and forecasts in USD billion for all the above segments.

By Power Rating
Below 5 kW
5-10 kW
Above 10 kW
By Fuel Type
Gas
Diesel
Other Fuel Types
By End-user
Industrial
Commercial
Residential
By Geography
Brazil
Argentina
Chile
Rest of South America
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South America Portable Generator Market Research FAQs

The South America Portable Generator Market is projected to register a CAGR of greater than 3% during the forecast period (2024-2029)

Generac Holdings Inc, Caterpillar Inc, Kohler Power Systems, Briggs & Stratton Corporation and Atlas Copco AB are the major companies operating in the South America Portable Generator Market.

The report covers the South America Portable Generator Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the South America Portable Generator Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

South America Portable Generator Industry Report

Statistics for the 2024 South America Portable Generator market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. South America Portable Generator analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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South America Portable Generator Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)