Market Trends of South America Insoluble Dietary Fibers Industry
This section covers the major market trends shaping the South America Insoluble Dietary Fibers Market according to our research experts:
Growing Demand for Functional Food & Beverages
The insoluble dietary fiber market is majorly driven by the increasing fortification and supplementation activities, which encourage the consumption of dietary fibers among consumers of all age groups. More than half of the consumers in South America are trying to increase their fibre intake. This prompted manufacturers to fortify higher-value products, like crisps, puffs, and flakes, along with dietary fibers. Manufacturers have increasingly utilized fibers from various sources, such as chicory root, asparagus, carrots, Jerusalem artichoke, jicama, leeks, and whole grains, to develop fortified food products with high-fiber content and fiber-based supplements categorized under the functional food industry.
Brazil Holds the Largest Market Share
Brazil has the highest market share in South America followed by Argentina and other countries in the region. The rising health concerns and demand for quality food is mainly driving the insoluble dietary fiber market in Brazil. Additionally, the increasing purchase power of the consumers and awareness on the benefits of fiber intake is further driving the Brazilian insoluble dietary fibers market.