Market Share of South America E-Commerce Skin Care Products Industry
The Brazil E-Commerce Skin Care Products Market is highly competitive, with the presence of several regional and global players. Some of the prominent players in the market are The Estée Lauder Companies Inc., Natura & Co, L'Oréal S.A., Grupo Boticario, and Unilever PLC, among others.
Some of the strategies adopted by major players to increase their market share are partnering with resellers, investments in technologies, and increasing social media marketing by partnering with regional celebrities. The key businesses are anticipated to compete in the medium term based on sustainable product launches, investments in technologies like virtual reality or augmented reality, and a growing internet presence.
South America E-Commerce Skin Care Products Market Leaders
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The Estée Lauder Companies Inc.
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Grupo Boticario
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Natura & Co
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L'Oréal S.A.
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Unilever PLC
*Disclaimer: Major Players sorted in no particular order
