Smartwatch Market Share

Market Share of Smartwatch Industry

The smartwatch market is moderately fragmented, with major players like Apple Inc., Samsung Electronics Co. Ltd, Garmin Ltd, Fitbit Inc., and many others. Companies are focusing on product innovation and development to gain an edge over a large number of local players, which makes the rivalry intense in the market.

• December 2023 - Maxima, a significant player in the world of wearable technology, announced the release of its latest ‘Max Pro Hunt’ smartwatch. This new launch had unique features, including a 1.78’’ super AMOLED display with 1000 Nits brightness in a premium metallic design.

• September 2023 - CMF, a sub-brand of Nothing, officially launched its inaugural product lineup. The brand's initial offerings included the CMF Buds Pro, the CMF Watch Pro, and the CMF Power 65W GaN charger. CMF Watch Pro boasts a sleek aluminum alloy frame and a large 1.96-inch AMOLED display that offers vibrant colors and smooth navigation. With a 58 fps refresh rate, this smartwatch promises ultra-smooth performance. It sustains 110 sport modes, includes built-in GPS for accurate location tracking, and provides complete health monitoring, including real-time heart rate and blood oxygen saturation tracking.

Smartwatch Market Leaders

1. Apple Inc.

2. Samsung Electronics Co. Ltd

3. Garmin Ltd

4. Fitbit Inc.

5. Fossil Group Inc.

*Disclaimer: Major Players sorted in no particular order