Market Trends of Smart Process Application (SPA) Industry
Healthcare Segment is Anticipated to Drive the Market Growth
- The healthcare system is a complex network. There is an ongoing data flow across healthcare providers and patients. Along with this, the hospital management also needs access to the data for accounting purposes. The HIPAA Act lays down the rules for sharing medical information, especially electronic health records (EHR), diagnostic results, etc., amongst institutions. Mobile technology is making this complex ecosystem move data more efficiently. Data can move through the system faster with phones and tablets working as endpoints.
- According to Great Call, at present, 25% of physicians use smartphones, tablets, and other mobile devices to deliver care to patients. With an aging population, shortage in staff, and rising costs, there has been pressure on the healthcare industry. Hospitals are increasingly turning to technology and automation to improve operational efficiency. Moreover, the recent proliferation of mHealth applications is further driving the growth of the market. For instance, according to the YouGov, in 2023, among respondents, the NHS app emerged as the leading mHealth application, with 70% reporting its usage.
- As we move towards value-based payments from fee-for-service, telehealth technologies can be deployed to close gaps in care without adding high costs for providers. And patient engagement technologies are no longer just about the portal. Providers are now active with patients and engaging with them in a variety of methods, most notably via mobile devices.
- Moreover, with the enactment of the Health Information Technology for Economic and Clinical Health (HITECH) Act, electronic medical records (EMRs) have become mandatory, and the adoption has risen to more than 90% of healthcare providers, which increases the usage of mobile app software.
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North America Account for Significant Market Share
- North America region has the highest market share. It is expected to show a moderate growth rate due to the early adoption of smart process applications by various businesses in the continent. The dynamic functioning of organizations in the region has further helped the growth of the market. Consumerization of IT services & devices has cemented the ground for BYOD (bring your device) among enterprises, supporting the enterprise mobility trend.
- Also, with the high availability of adequate infrastructure, the presence of numerous global financial institutions, and the increased adoption of IoT devices and internet users, the adoption of business process management will increase in this region. Additionally, companies in the United States, where employees are more than 100 in number, are adopting cloud-based applications. Thus further bolstering the adoption of cloud-based smart process application software for agility, flexibility, and scalability.
- Additionally, the rapid development of new and advanced technologies, such as natural language processing and machine learning algorithms, is driving innovation in the region's Smart process application market. Moreover, the substantial presence of major market vendors coupled with the ongoing technological advancements by the major companies in the smart process application landscape is analyzed to aid the market growth in the region.
- The advent of agile processing models enables the same instance of data to support interactive analytics, batch analytics, global messaging, database, and file-based models in different types of organizations in the United States. In Nov 2022, Matter Health, a primary care provider group, partnered with an analytics development platform from Ursa Health, the healthcare data analytics innovator, to inform, refine, and expedite its value-based care delivery.
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