Market Trends of Skiing Facilities Industry
Increase in Ski Equipment and Supplies Stores
The ski equipment and supplies stores market has been seeing a rise in demand. With the growing popularity of winter sports like skiing, more and more people are hitting the slopes and needing the right gear. This has led to an increase in the number of stores offering a wide range of ski equipment, from skis and boots to clothing and accessories. The presence of ski equipment and supplies stores is creating an ecosystem that is supporting the growth of the skiing industry. These stores often collaborate with skiing facilities, offering package deals, discounts, or promotions to attract customers. This collaboration between retailers and facilities is driving increased footfall to skiing destinations, resulting in a boost to the overall market.
Increase in Number of Skiers in Europe
International skiing tourism is mainly concentrated in Europe, with the highest number of skiers coming from Germany and the UK. Switzerland has the highest percentage of people who ski, with 37%, followed by Austria, Norway, and Finland. Germany has the highest number of ski areas in Europe, with a total of 498, followed by Italy, France and Russia. In France, skiing is among the top three favorite sports of 17% of people. In the United Kingdom, 92% of snow sports vacationers participate in skiing, with 39% engaging in off-piste skiing, 7% in ski touring, and 3% in cross-country skiing.