Saudi Arabia E-Commerce Eyewear Market Size (2024 - 2029)

Saudi Arabia E-commerce Eyewear Market Analysis

During the time frame of the forecast, the Saudi Arabia E-commerce Eyewear Market is expected to grow at a CAGR of 5.2%.

The country's harsh and humid climate, along with a growing share of smartphone users, has resulted in the market gaining traction in the region. Most of the demand is created by tourists, as eyewear products are a part of their daily requirements or a souvenir of the culture. The presence of brands has leveraged the eyewear platform and made it a highly competitive sector for established players. Online retailing for the same has undertaken an upswing, driven by the millennial population's vying for new and enhanced products that go along with regular fashion.

The growth of the corrective glasses segment is mainly driven by the increasing population suffering from refractive errors, raising awareness, and the cost-effectiveness of eye care devices over refractive surgeries. Owing to such factors, renowned e-commerce stores in the Saudi Arabian market, such as Barakat Opticals, Eyewa, and Magrabi, are facilitating consumers with eye test booking options, club cards, and a range of branded eyewear. Moreover, the increasing use of smartphones and computers is triggering cases of computer vision syndrome (CVS). This factor has also been influencing the sale of corrective eyewear for the past few years.

Online retail sales increased in the Saudi Arabian region, which gave the market an increasing value in sales. The presence of many highly competitive players in the market focusing on various kinds of eyewear, etc. Moreover, the government's support and initiatives to promote e-commerce platforms via Vision 2030, which supports disruptive technological innovation, are creating a huge opportunity for the players, as the government intends to increase the contribution of alternative retail channels, including e-commerce, to 80% of retail sector activity by 2030.

Saudi Arabia E-commerce Eyewear Industry Segmentation

Eyewear is a product worn over the eyes for vision correction or protection. This can be purchased for a variety of reasons, including fashion or adornment, UV infrared ray protection, and so on. The Saudi Arabia e-commerce eyewear market studied is segmented by product category and end user. Based on product category, the market is segmented into spectacles, sunglasses, contact lenses, and other product types. Based on end users, the market is segmented into three categories: women, men, and unisex. For each segment, the market sizing and forecasts have been done on the basis of value (in USD million).