Market Share of Russia Home Appliances Industry
The report covers major international players operating in the Russian home appliances market. The market is already fragmented, with a growing number of smaller players who are offering moderate-quality products at an affordable range of prices. However, the ever-increasing small appliances segment holds scope for newcomers to enter the market. Many traditional Western brands that Russians are familiar with have exited the market, resulting in a loss of market share that is now being taken advantage of by the Chinese, Turkish, and national brands. For instance, the demand for Russian and Belarusian brands has increased by one-fifth to two-fold. The leading home appliance manufacturers in Russia, Bosch, LG, and Samsung, have ceased their imports and production operations in the country, resulting in a decrease in their market share.
Russia Home Appliances Market Leaders
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Samsung
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Bosch
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LG
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Sony
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Philips
*Disclaimer: Major Players sorted in no particular order