Revenue Assurance Market Size (2024 - 2029)

Revenue Assurance Market Analysis

The revenue assurance market (henceforth, referred to as the market studied) is expected to register a CAGR of 10% over the forecast period (2021 - 2025). The major factors driving the growth of the revenue assurance market include the rise of the subscription economy, rising number of mobile and internet users, adoption of advanced technologies, such as RPA, Big Data, AI, and IoT. Also, the rising awareness about the severe consequences of revenue leakages on an organization's overall profitability is driving the revenue assurance market, globally.

• As large scale telecom service providers have significant CAPEX and IT infrastructure investment capabilities, there is an extensive adoption of revenue assurance solutions. These solutions are expected to increase the market share for the on-premises deployment mode of the revenue assurance market.
• With the growing demand for revenue assurance solutions like planning and consulting, implementation and customization, support and maintenance, and managed services to enhance the revenue assurance portfolio of the services providers by offering customers with value creation, operational flexibility, and competitive advantage is driving the growth of the market. As a result, the services portfolio is expected to grow due to the market's dependency on human-interaction for development and growth.
• The market competition is intense, as there are several vendors present. Companies in this intensely competitive environment require innovations and technological developments at a steady pace to gain a competitive edge in the market and to further expand the consumer base in saturated markets to manage the rapidly rising consumer base in developing markets. These scenarios tend to boost the growth of this market as companies become more vulnerable to revenue leakage.
• The ongoing COVID-19 pandemic and the worldwide reaction to it have compelled companies to rethink their strategies and the way they operate radically. The restructuring of companies is setting up great opportunities for the revenue assurance market to grow globally.

Revenue Assurance Industry Segmentation

Revenue assurance is a business process that detects revenue leakages to help service providers minimize their revenue loss, opportunity loss, and provide cost assurance. It allows the communication service provider to inspect and plug masses of genuine or possible leakage points throughout the customer-facing systems or networks. It helps in correcting the data before it reaches a billion systems.Revenue assurance sometimes extends into areas such as network assurance, service assurance, business assurance, risk management, and fraud management.