Market Trends of Retail Ready Packaging Industry
This section covers the major market trends shaping the Retail Ready Packaging Market according to our research experts:
Die-cut Display Container to Hold Significant Share
- One of the important elements contributing to the growth of the global die-cut display container market is the rampant evolution in the retail sector. Die-cut display container is considered a modern retail packaging solution and is expected to develop along with the progression of hypermarkets and supermarkets.
- Rapidly expanding mass retail and club stores and the launch of smaller-format locations are expected to drive the demand for the studied market, as these stores carry a limited product selection than their traditional counterparts. These stores can benefit from the Die-cut Display Container's ability to speed stock shelves and increase shelf-space efficiency.
- Manufacturers and retailers are gaining massive traction towards die-cut display containers as it helps to reduce cost in terms of providing safety to the product due to reusable features, which essentially drives the growth of the global die-cut display container market.
- Die-cut packaging is an excellent choice for more complex packaging needs than a standard cardboard box. GWP Packaging, for example, invested EUR 600,000 (USD 632,100) in a new die cutter at their Wiltshire production facility in February 2022. The investment will allow GWP to expand capacity in an area with robust demand for packaging products.
- In addition, the increasing disposable income among the middle-class income group, fast-paced lifestyle, and increasing consumption of packaged food is expected to drive the growth of the retail ready packaging market, which is a relatively high contributing factor towards the growth of the die-cut display container market.
Understand The Key Trends Shaping This Market
Download PDF
North America to Hold Significant Market Share
- North America's strong financial condition allows it to invest in cutting-edge resolutions and technologies. These advantages have given regional organizations a competitive advantage in the retail-ready packaging market.
- Moreover, the region has the existence of several major corrugated board packaging vendors, such as International Paper Company (United States), Georgia-Pacific LLC (United States), and WestRock Company (United States). Hence, there is intense competition among players operating in the retail-ready packaging market in the region.
- The market is also becoming increasingly adopted in the United States, evidenced by the recent announcement of a licensing agreement involving two-piece retail-ready packaging between DS Smith and RockTenn.
- For instance, in February 2022, The Kroger Co., America's largest grocery vendor, and Loop, TerraCycle's circular reuse platform, introduced a new way for customers to shop, offering various products in reusable packaging than single-use plastic. Customers can walk into one of 25 Kroger-owned Fred Meyer stores in the Portland metro area and purchase more than 20 products from leading consumer brands packaged in reusable containers, owing to a first-of-its-kind partnership in the United States.
- Furthermore, retailers in this region, such as Walmart, Kroger, and others, are increasingly adopting retail-ready packaging solutions. These stores are establishing guidelines to assist in standardizing and transitioning their shelves as they adopt the latest package designs. Walmart, for instance, has published a Retail Ready Guide to set standards for retail display and shelf packaging for their stores going forward. These guidelines help producers understand the requirement of RRPs and how they must be leveraged in stores.
Get Analysis on Important Geographic Markets
Download PDF
