Market Size of Power Bank Industry
Study Period | 2019 - 2029 |
Market Size (2024) | USD 13.59 Billion |
Market Size (2029) | USD 20.35 Billion |
CAGR (2024 - 2029) | 8.40 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Power Bank Market Analysis
The Power Bank Market size is estimated at USD 13.59 billion in 2024, and is expected to reach USD 20.35 billion by 2029, growing at a CAGR of 8.40% during the forecast period (2024-2029).
Major factors driving the role of power banks are the increasing adoption of smartphones and other mobile devices, along with the growing trend of remote work and e-learning. Moreover, the growing popularity of outdoor activities and travel has also contributed to the growth of the power bank market.
- Screen time has become part of the fabric of everyday life for most. According to Comparitech's latest available data, people average 6 hours 58 minutes of screen time per day globally, while the average screen time in the United States is 7 hours 4 minutes per day which is 7 minutes more than the global average. Thus, for a phone or laptop to stay on standby, its needs to be ensured that it is powered on at all times, and a portable power bank is considered a handier option than ever.
- Power banks can be bulky or take too much time to charge a smartphone. So, vendors are constantly innovating to reduce the size and weight and, at the same time, also increase their capacity to charge quickly. In October 2022, Stuffcool launched a new 15W wireless charging power bank with a 20W PD wired output. The new Stuffcool wireless power bank is lightweight and has a slim design, with an LED indicator to show the battery percentage while charging and discharging, a micro USB port, and a USB Type-C charging port.
- The increasing adoption of power banks that can offer high-speed charging is expected to drive market growth for power banks with a capacity range of 10,000mAh - 20000mAh. Companies are also trying to provide fast charging through all their charging ports to leverage their competitive advantage.
- The e-commerce industry transformed the way business is done across the world. For instance, according to the recent stats published by IBEF, the overall e-commerce market is also expected to reach USD 350 billion by 2030. Much of the growth for the industry has been triggered by an increase in internet and smartphone penetration. Suc increasing e-commerce figures from emerging economies will further boost the growth of the power bank market over the forecast period.
- Many players have entered the power bank market in recent years and are providing power banks of various capacities, prices, and designs. However, not all power banks are of superior quality, as they tend to last even less than six months. Low-quality power banks not only charge the device improperly but could also damage it, thereby restricting market growth.
- As a result of COVID-19, the previously expected growth of power banks across applications is likely to decline as the pandemic restricts the supply chain and adoption due to the severe disruptions to businesses and the global economy. The epidemic has resulted in limited production leading to a sharp decline in business inputs.
Power Bank Industry Segmentation
A power bank is a gadget that acts as a power reservoir for charging mobile devices such as smartphones, tablets, and others. The increase in the adoption of mobile and connected devices has augmented the demand for power banks to ensure the incessant use of these devices with sufficient power backup.
The power bank market is segmented by capacity range (500-5999mAh, 6000-9999mAh, 10,000mAh-13000mAh, and 13000mAh), charging mode (wired and wireless), application (smartphones and tablets, cameras, and laptops), and geography (North America, Europe, Asia-Pacific, Latin America, and Middle-East and Africa). The market size and forecasts are provided in terms of value (USD) for all the above segments.
By Capacity Range | |
500-5999mAh | |
6000-9999mAh | |
10,000mAh -13000mAh | |
> 13000mAh |
By Charging Mode | |
Wired | |
Wireless |
By Application | |
Smartphone and Tablets | |
Cameras | |
Laptops | |
Other Applications (Smart band, Wireless Headsets) |
By Geography | |
North America | |
Europe | |
Asia Pacific | |
Latin America | |
Middle East and Africa |
Power Bank Market Size Summary
The power bank market is poised for significant growth, driven by the increasing adoption of smartphones and mobile devices, alongside the rising trend of remote work and e-learning. The demand for portable charging solutions is further bolstered by the growing popularity of outdoor activities and travel, where access to power sources is limited. As screen time continues to rise globally, the need for reliable and convenient charging options has become paramount. Innovations in power bank technology, such as the development of lightweight, high-capacity, and fast-charging models, are enhancing user experience and driving market expansion. The e-commerce boom, fueled by increased internet and smartphone penetration, is also contributing to the market's growth, particularly in emerging economies.
In the Asia-Pacific region, the power bank market is experiencing robust growth due to the widespread use of consumer electronic devices and the increasing power consumption driven by technological advancements. Factors such as rising disposable incomes, urbanization, and smartphone penetration in rural areas are further propelling market adoption. Government initiatives to boost the electronics manufacturing sector, coupled with advancements in battery technology, are supporting this growth. The market is characterized by fragmentation, with numerous vendors offering a variety of products. However, the presence of low-quality power banks poses challenges, as they can damage devices and hinder market growth. Despite these challenges, the market is expected to continue expanding, with a focus on integrating new technologies and expanding into various end-user verticals.
Power Bank Market Size - Table of Contents
-
1. MARKET INSIGHTS
-
1.1 Market Overview
-
1.2 Industry Value Chain Analysis
-
1.3 Industry Attractiveness - Porter's Five Forces Analysis
-
1.3.1 Threat of New Entrants
-
1.3.2 Bargaining Power of Buyers
-
1.3.3 Bargaining Power of Suppliers
-
1.3.4 Threat of Substitutes
-
1.3.5 Intensity of Competitive Rivalry
-
-
1.4 Impact of COVID-19 on the Global Power Bank Market
-
-
2. MARKET SEGMENTATION
-
2.1 By Capacity Range
-
2.1.1 500-5999mAh
-
2.1.2 6000-9999mAh
-
2.1.3 10,000mAh -13000mAh
-
2.1.4 > 13000mAh
-
-
2.2 By Charging Mode
-
2.2.1 Wired
-
2.2.2 Wireless
-
-
2.3 By Application
-
2.3.1 Smartphone and Tablets
-
2.3.2 Cameras
-
2.3.3 Laptops
-
2.3.4 Other Applications (Smart band, Wireless Headsets)
-
-
2.4 By Geography
-
2.4.1 North America
-
2.4.2 Europe
-
2.4.3 Asia Pacific
-
2.4.4 Latin America
-
2.4.5 Middle East and Africa
-
-
Power Bank Market Size FAQs
How big is the Power Bank Market?
The Power Bank Market size is expected to reach USD 13.59 billion in 2024 and grow at a CAGR of 8.40% to reach USD 20.35 billion by 2029.
What is the current Power Bank Market size?
In 2024, the Power Bank Market size is expected to reach USD 13.59 billion.