Market Trends of Sugar Polyols Industry
Rising Preference Towards Low-Calorie Sweetener
- The United States Food and Drug Administration (US FDA) has certified sugar polyol for food items as food additives or as generally recognized as safe (GRAS) chemicals or compounds. GRAS products include erythritol, isomalt, sorbitol, lactitol, and maltitol, while mannitol is an interim food additive, and xylitol is permitted for use in certain dietary goods. There is an increase in the use of sugar polyols in the food and pharma industry owing to low calories requirement. The increasing application of sugar polyols in various primary industries is one of the critical factors for demand growth.
- Moreover, replacing sugar with low-calorie sweeteners, such as xylitol and sorbitol, is expected to reduce calorie intake and, thus, help in managing weight and blood sugar levels. There is a rising inclination toward low-calorie sweeteners, beverages, and food, such as snack bars, yogurt, ice cream, and grain-based desserts.
- Global market trends indicate that consumers are moving toward healthy, natural, zero-calorie sweeteners, as many artificial sweeteners are proven to have deteriorating health effects in the long term. Urbanization, the growing working-women population, and rising household income drive the demand for natural sweeteners in emerging economies.
- The high demand for natural ingredients provides new growth avenues for food sweeteners. In the United States, Canada, Western Europe, and Japan, the consumption of high-intensity sweeteners is expected to increase slowly as the diet beverage market is matured.
Europe Holds the Largest Market Share
- Europe led the market with the highest market share of the global revenue share in 2022. The demand for sugar polyols in the region is projected to exhibit promising growth over the upcoming years, owing to the need for sugar substitutes and the rapidly expanding personal care industry in the countries like Germany, France, and others.
- The Europe market proliferates due to the high consumption of confectionery products such as candy and pops. Europe is an emerging economy with various working professionals, leading to the awareness of sugar-free products and the adoption of sugar substitutes in the daily diet.
- Moreover, there is an increase in the working women population and fast-paced lifestyle in this region, leading to the consumption of different processed food products. Also, high purchasing power parity and increased consumption of sugar-free and sugar-reduced pharmaceutical products and nutritional supplements in the region drive the demand for sugar polyols. These are some of the factors that have increased the demand for sugar polyols in the region.