Market Share of Phytonutrients Industry
The market studied is highly competitive in nature due to the presence of domestic and international players in this sector. Some major vital global phytonutrient markets include Cargill, Incorporated, DuPont de Nemours, Inc., BASF SE, Kerry Group plc, and The Archer-Daniels-Midland Company, among others. Key players are focusing on product development and innovation to meet the industry's needs by offering a variety of tastes and product quality to maintain premiumization. Some of the major players use mergers and acquisitions as their key strategy. The strategy to follow mergers and acquisitions by these top players is to sustain and secure a leading position in the industry; this will enable the companies to maintain dominance over other players, and also, the companies can keep intense competition for other players in the market.
Phytonutrients Market Leaders
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Cargill, Incorporated
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DuPont de Nemours, Inc.
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BASF SE
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Kerry Group plc
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The Archer-Daniels-Midland Company
*Disclaimer: Major Players sorted in no particular order