Market Trends of Pet Furniture Industry
This section covers the major market trends shaping the Pet Furniture Market according to our research experts:
Increasing Pet Owners and Popularity of Customized Pet Furniture
The trend of keeping pets and treating them as family members is rising globally. The Millennials, new-age pet parents, feel their four-legged children should also have well-furnished homes and have their own set of furniture like their owners, which makes for more comfortable, durable, and stylish pet accessories and furniture that does not disturb the aesthetic sense of home.
Customization holds more appeal to customers as it adds a personal touch to pet furniture, and this factor will play a large role in the growth of the pet furniture market. Manufacturers are using organic or natural materials for making pet furniture.
Further, demand for quality products is growing as pet adoption among millennials increases. These pet owners are willing to spend more on their pets. Pet ownership in the United States increased to 70% of households in 2020, and according to the European Pet Food Industry Federation (FEDIAF), nearly 46% of households in Europe will own a companion animal by 2021.
For instance, in 2021, the Japanese brand Dinos released a new table designed for both humans and cats to sit at that is made of all-natural oak. table featuring a perch underneath it, and a hole in the center of the tabletop that provides a seat for the cat. The set includes a dining table, an armless bench, a dining table shelf cushion, and more.
Product innovation through customization is achieved by offering customers the choice to build parts of the pet furniture and choose the material and color of the final product. Also, features such as bedding, built-in storage space, and seating configurations are being offered with customized pet furniture, which is very likely to augment the growth of the global pet furniture market over the coming years.
North America Dominates the Market
North America has always been a huge market for pet products and is still growing at a rapid pace. The United States and Canada are the two major countries that have the highest number of pets and pet owners who are willing to spend on pet accessories and furniture. Pet parents in the United States are spending more on their pets' well-being and safety. According to the American Pet Products Association (APPA), in 2018 alone, pet spending hit USD 90.5 billion, and it rose by 36.5% in 2021 and reached USD 123.6 billion.
Cats are especially likely to have free rein with furniture in the United States, and dogs are also most likely to have full access to furniture in the country. The introduction of advanced, cost-effective, and customized furniture, rising concerns about pet care, and an increase in animal health expenditure all contribute to a global increase in demand for pet furniture.
Pawscape opened its direct-to-consumer website, offering a wide range of cat and dog furniture as people are spending more time at home with their pets, especially after the increase in remote employment. Pawscape products are innovative, offering a whole new range of furniture specifically designed to nurture each pet. Further, the Vancouver-based cat furniture company, Tuft+Paw, launched its e-commerce platform in 2018. Its tremendous growth, especially during the pandemic, emphasizes the market demand in Canada.
Adding to it, innovation in the raw materials used for the manufacturing of this pet furniture is another factor characterized by the market. Biodegradable materials such as wicker, jute, wood, and laminate not only last longer than plastics and other synthetic substances but are also better for the environment. The concern of customers over sustainable and safe products for their pets has already been a huge factor in the North American market and is a major trend that has been driving up the premium pet furniture market in recent years and is projected to do the same in the forecasted period.
