Market Share of Perms and Relaxants Industry
The perms and relaxants market is fairly competitive. The market is consolidated with the presence of major players like L'Oréal SA, Henkel AG & Co KGaA, and Amka Products Pty Ltd, which hold most of the market share. The market's key players compete on different factors, such as offering new and differentiated products and providing better quality products to the consumers. These factors helped the major players to gain a competitive advantage in the market. Along with extending their product lines, companies are interested in catering to newer customer segments and extending their presence globally. Investing in constant research & development helped the companies understand the changing needs of consumers.
Perms and Relaxants Market Leaders
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L`Oreal S.A.
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Henkel AG & Co KGaA
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Makarizo International
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Jotoco Corp.
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Amka Products Pyt Ltd.
*Disclaimer: Major Players sorted in no particular order
