Orange Market Size
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Market Size (2024) | USD 3.84 Billion |
Market Size (2029) | USD 4.79 Billion |
CAGR (2024 - 2029) | 4.53 % |
Orange Market Analysis
The Orange Market size is estimated at USD 3.84 billion in 2024, and is expected to reach USD 4.79 billion by 2029, growing at a CAGR of 4.53% during the forecast period (2024-2029).
Oranges contribute significantly to the bulk of global citrus fruit production, accounting for more than a 50% share. They are one of the top citrus fruits grown in most countries after bananas and apples. The most common citrus varieties are mandarins, sweet oranges, and limes. Many orange cultivars or varieties are developed for each region, with some essential orange varieties including Lane Late from Australia, Navelate from Spain, and Newhall from California.
Orange is one of the key raw ingredients used in many food processing and other industrial applications. Many beverage processing industries, like the juice industry, cosmetic industry, and textile industry, consider oranges to be one of the important ingredients in manufacturing products, thus increasing the demand and consumption of oranges. The nutritional benefits of these uses have driven the demand for oranges among consumers.
High production capabilities and magnificent weather conditions worldwide contribute to the production of oranges. However, the production of oranges is affected by several factors, such as environmental factors, biostress, and government policies. Brazil is one of the major global producers of oranges. The international trade in oranges mainly revolves around significant exporters, such as Brazil and other countries in the European Union, representing almost 60% of the total global trade in oranges. In addition, an increase in fresh orange production was also reported in South Africa, growing from 1.49 million metric tons in 2020 to 1.74 million metric tons in 2022, according to the FAOSTAT. This boost is based on the growth in harvested area and above-average rainfall throughout the season in the central growing regions. For instance, in South Africa, the area dedicated to orange production expanded from 34,496 hectares in 2020 to 39,030 hectares in 2022. Also, South Africa exports oranges to more than 100 countries worldwide, and the European Union remains South Africa's largest export market for oranges, accounting for over 40% of total exports.
Orange Market Trends
Brazil Holds a Significant Market Share in Orange Production
In 2022, Brazil was the leading global orange producer, with a production volume of about 16.9 million metric tons, followed by China with 7.7 million metric tons, as per FAO. The harvest season for oranges in Brazil runs from July to January. Different varieties of orange mature at different times, allowing the farms to produce a steady supply of fruit in the country. Moreover, Hamlim, Westin, Rubi, Valencia Americana, Seleta, Pineapple, BRS Alvorada, Pera Rio - pear orange, Valencia, Folha Murcha, Valencia, and Natal are the major cultivated varieties of orange in Brazil.
The two major orange-producing areas in Brazil are located in the Northern and Southern regions of the State of Sao Paulo, and the main producing area in Brazil is known as the Citric Belt, a region that encloses mostly the state of Sao Paulo and the western portion of Minas Gerais, known as Triangulo Mineiro. According to the US Department of Agriculture, Sao Paulo accounted for around 76.9% of the country’s total orange production in 2022.
According to the US Department of Agriculture, the total number of orange-bearing trees was 169.29 million, covering an area of 399,415 hectares in the Citric Belt. In 2022, the Brazilian industry produced around 70% of the world’s industrial orange juice, which is the reason behind the increasing production of oranges in the country.
Domestic consumption of fresh oranges is growing as consumers demand freshly squeezed orange juice in their homes, bakeries, and restaurants. Further, the domestic market for fresh oranges has become a significant consumer of Brazil's total orange production. More than 100 million boxes of oranges, each weighing 40.8 kilograms, equivalent to approximately 30.0% of Brazil's output, are consumed by the Brazilian population annually. According to the Brazilian Association of Citrus Exporters, in the year 2021-2022, 224 million boxes of 40.8 kg each were utilized for processing, constituting an increase of 2 million boxes from 2020-2021.
South Africa Leads Among Regional Segments in the Exports of Orange
Orange consumption patterns appear to vary by demographic, economic, and climatic characteristics. The demand for oranges peaks during November, December, and January, when the temperatures are slightly lower. The winter season is highly suitable for the consumption of oranges, owing to their health benefits.
The orange industry plays a crucial role in the South African agricultural industry, which is a key player in global export markets. According to the ITC Trade Map, the export of oranges from South Africa reached 1,298,731 metric tons in 2022, an increase of 8.64% from 2019. Oranges are South Africa's most cultivated citrus type and account for roughly 60% of all South African citrus exports. South Africa exports oranges to more than 100 countries worldwide, but the Netherlands remains its largest export market, accounting for an approximately 18.2% share of orange exports in 2022. Besides, the United States is also considered one of the emerging importers of South African oranges. South Africa’s exports to the United States are expected to continue to grow, benefiting from duty-free access under the African Growth Opportunity Act (AGOA). For instance, in 2023, South Africa exported 57,391 metric tons of oranges worth USD 63,853 thousand to the United States as compared to 47,501 metric tons worth USD 58,353 thousand in 2021, ITC Trade Map estimated.
Subsequently, consumers in different regions, including North America and Europe, are shifting their preferences toward orange juice. According to a USDA report, in the Northeast United States, consumers show the strongest preference for orange juice, and those in the West have the strongest preference for fresh oranges compared with consumers elsewhere. Consumers in the Midwest and South consume fewer orange products overall. However, the per capita consumption of fresh oranges is constantly growing worldwide, particularly during winter, owing to their high availability. Therefore, the exports of oranges from South Africa have significantly increased in recent years, owing to the escalating consumption during the winter months, which varies for different countries.
Orange Market News
- March 2024: Genesis Fresh launched a new orange variety, Onix, in Spain. The cultivar has a much darker, reddish skin and is being marketed as a cocktail mixer. It exhibits outstanding post-harvest life, extending its sales window to approximately 4-5 months.
- December 2023: The Meghalaya Directorate of Horticulture and Agricultural Marketing Board Tuesday exported 20 metric tons of Khasi Mandarin oranges to Dubai.
- June 2023: The Brazilian Association of Fruit Producers and Exporters (ABRAFRUTAS) introduced the orange variety Navelina XR, which is resistant to yellowing.
Oranges Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Rising Use of Oranges in Various Processing Industries
4.2.2 Increasing Awareness About Health Benefits of Orange
4.2.3 Growing Seasonal Consumption of Orange
4.3 Market Restraints
4.3.1 Rising Incidence of Pests and Diseases in Orange Production
4.3.2 Volatility of International Orange Prices
4.4 Value Chain Analysis
4.4.1 Value Chain and Price Markups
4.4.2 Stakeholder Analysis
5. MARKET SEGMENTATION
5.1 Geography (Production Analysis, Consumption Analysis by Value and Volume, Import Analysis by Value and Volume, Export Analysis by Value and Volume, and Price Trend Analysis)
5.1.1 Brazil
5.1.2 China
5.1.3 India
5.1.4 Mexico
5.1.5 United States
5.1.6 European Union
5.1.7 Egypt
5.1.8 South Africa
5.1.9 Indonesia
5.1.10 Turkey
6. MARKET OPPORTUNITIES AND FUTURE TRENDS
Orange Industry Segmentation
Orange is a citrus fruit typically round and yellowish-orangish in color. It contains a significant proportion of citric acid. The report includes an analysis of various parameters of the orange market. The orange market is segmented by geography. The study consists of a detailed production analysis (volume), consumption analysis (value and volume), import analysis (value and volume), export analysis (value and volume), and price trend analysis covering major producing and consuming countries of oranges (Brazil, China, India, Mexico, United States, European Union, Egypt, South Africa, Indonesia, and Turkey). The report offers the market sizes and forecasts in terms of value (USD) and volume (metric tons) for all the above segments.
Geography (Production Analysis, Consumption Analysis by Value and Volume, Import Analysis by Value and Volume, Export Analysis by Value and Volume, and Price Trend Analysis) | |
Brazil | |
China | |
India | |
Mexico | |
United States | |
European Union | |
Egypt | |
South Africa | |
Indonesia | |
Turkey |
Oranges Market Research FAQs
How big is the Orange Market?
The Orange Market size is expected to reach USD 3.84 billion in 2024 and grow at a CAGR of 4.53% to reach USD 4.79 billion by 2029.
What is the current Orange Market size?
In 2024, the Orange Market size is expected to reach USD 3.84 billion.
What years does this Orange Market cover, and what was the market size in 2023?
In 2023, the Orange Market size was estimated at USD 3.67 billion. The report covers the Orange Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Orange Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
What are the key export opportunities for orange producers in emerging markets?
The key export opportunities for orange producers in emerging markets are a) Identifying niche markets for unique or specialty orange varieties popular in specific regions b) Exporting oranges during the off-season in target markets to cater to year-round demand
What are the key export opportunities for orange producers in emerging markets?
The key export opportunities for orange producers in emerging markets are a) Identifying niche markets for unique or specialty orange varieties popular in specific regions b) Exporting oranges during the off-season in target markets to cater to year-round demand
Orange Fruit Industry Report
The global orange market is flourishing, guided by growing consumer awareness of the health benefits oranges offer, including their antioxidant properties which are pushing a shift towards natural and eco-friendly options. Despite a rising interest in organic oranges, the non-organic segment takes the lead due to traditional cultivation methods. With Brazil being a pivotal player in orange production and consumption, the market thrives on contributions from areas with optimal orange cultivation climates. Seasonal consumption patterns, impacted by various demographic and climatic factors, show demand peaking in cooler months. Advances in agricultural techniques, focusing on sustainability, have broadened the market, embracing a variety of products from fresh to processed oranges. The market spans across segments like juice, concentrate, and powder, catering to diverse consumer preferences and propelling growth in orange size and production. For a comprehensive understanding, Mordor Intelligence™ offers detailed market insights and forecasts. Get a sample of this industry analysis as a free report PDF download.