Market Size of Online Strategy Games Industry
| Study Period | 2019 - 2029 |
| Market Size (2024) | USD 19.58 Billion |
| Market Size (2029) | USD 30.84 Billion |
| CAGR (2024 - 2029) | 9.51 % |
| Fastest Growing Market | Asia-Pacific |
| Largest Market | North America |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Online Strategy Games Market Analysis
The Online Strategy Games Market size is estimated at USD 19.58 billion in 2024, and is expected to reach USD 30.84 billion by 2029, growing at a CAGR of 9.51% during the forecast period (2024-2029).
The online strategy game market is a rapidly growing industry experiencing a significant increase in popularity in recent years. The market includes turn-based strategy games and massively multiplayer online games (MMOs).
- Multiplayer online strategy games allow players to interact with each other and form teams to achieve a common goal. This led to an increase in the popularity of online strategy games, particularly among younger gamers.
- The increasing availability of smartphones and tablets has made it easier for gamers to access online strategy games. Many online strategy games are now available on mobile platforms, making them more accessible to a wider audience.
- The online gaming industry is subject to various regulations and laws, varying significantly by region. Changes to these regulations or the introduction of new laws could impact the ability of companies to operate in certain markets.
- The pandemic had a positive impact on the gaming industry. During these difficult times, the role of the mobile gaming industry was to help people gain some reassurance. Mobile games can reduce stress and provide entertainment and social connections. This was very necessary, especially during global quarantine. Lower CPIs (cost per install) and increased downloads impacted mobile gaming positively as this spending increased during the pandemic. Even when everyone returned to their normal lifestyles, the predictions are that gaming activity will likely continue to rise.
Online Strategy Games Industry Segmentation
Strategy games focus on gameplay that requires clever long-term planning. Most strategy games provide a top-down view of the world where players can control buildings and units. The classic civilization game by Sid Meier, where players start in a small primitive village and move on to a more technologically advanced society, is a perfect example of this category. The Clash of Clans, where players can build towns online and attack other players' towns, is also a big hit on mobile devices.
The online strategy games market is segmented by type (advertising, in-app purchase, paid app), by geography (North America [United States, Canada], Europe [Germany, United Kingdom, France, Russia, Spain, Italy, Rest Of Europe], Asia-Pacific [China, Japan, South Korea, Rest Of Asia-Pacific], Latin America [Brazil, Argentina, Mexico, Rest Of Latin America], Middle East And Africa [United Arab Emirates, Saudi Arabia, Iran, Egypt, Rest of the Middle East and Africa]). The market sizes and forecasts are provided in terms of value in (USD) for all the above segments.
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| In-App Purhcase | |
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Online Strategy Games Market Size Summary
The online strategy games market is experiencing robust growth, driven by the increasing popularity of multiplayer online games and the accessibility provided by mobile platforms. This sector encompasses both turn-based strategy games and massively multiplayer online games, which have gained traction, particularly among younger audiences. The proliferation of smartphones and tablets has significantly contributed to this trend, making these games more accessible to a broader audience. The pandemic further accelerated this growth, as mobile games offered entertainment and social connections during global lockdowns. The market is also influenced by regional regulations, which can impact operational capabilities in various areas. Technological advancements, such as the rollout of 5G networks, are enhancing the gaming experience by providing high-speed internet, thereby supporting the growth of high-end online strategy games.
The Asia-Pacific region stands out as a rapidly growing market due to its deep-rooted gaming culture and the thriving esports scene. The region's growth is further bolstered by the increasing penetration of smartphones and the development of AR-based apps and games. In Africa, countries like Kenya are witnessing growth due to improved internet infrastructure, which facilitates online gaming. The market features a variety of popular games, including League of Legends and Clash of Clans, which cater to both casual and competitive gamers. The industry is semi-consolidated, with major players like Microsoft Corporation and Take-Two Interactive Software Inc. engaging in strategic partnerships and acquisitions to enhance their offerings. Recent collaborations, such as Microsoft's agreements with NVIDIA and Boosteroid, aim to expand the availability of Xbox PC games globally, further driving market growth.
Online Strategy Games Market Size - Table of Contents
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1. MARKET INSIGHTS
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1.1 Market Overview
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1.2 Impact of COVID-19 on the Market
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1.3 Industry Attractiveness - Porter's Five Forces Analysis
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1.3.1 Bargaining Power of Suppliers
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1.3.2 Bargaining Power of Consumers
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1.3.3 Threat of New Entrants
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1.3.4 Intensity of Competitive Rivalry
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1.3.5 Threat of Substitutes
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1.4 Impact of COVID-19 on the Market
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2. MARKET SEGMENTATION
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2.1 By Type
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2.1.1 Advertising
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2.1.2 In-App Purhcase
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2.1.3 Paid App
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2.2 By Geography
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2.2.1 North America
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2.2.1.1 United States
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2.2.1.2 Canada
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2.2.2 Europe
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2.2.2.1 Germany
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2.2.2.2 United Kingdom
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2.2.2.3 France
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2.2.2.4 Russia
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2.2.2.5 Spain
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2.2.2.6 Italy
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2.2.2.7 Rest of Europe
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2.2.3 Asia-Pacific
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2.2.3.1 China
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2.2.3.2 Japan
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2.2.3.3 South Korea
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2.2.3.4 Rest of Asia-Pacific
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2.2.4 Latin America
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2.2.4.1 Brazil
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2.2.4.2 Argentina
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2.2.4.3 Mexico
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2.2.4.4 Rest of Latin America
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2.2.5 Middle East and Africa
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2.2.5.1 United Arab Emirates
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2.2.5.2 Saudi Arabia
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2.2.5.3 Iran
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2.2.5.4 Egypt
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2.2.5.5 Rest of Middle East and Africa
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Online Strategy Games Market Size FAQs
How big is the Online Strategy Games Market?
The Online Strategy Games Market size is expected to reach USD 19.58 billion in 2024 and grow at a CAGR of 9.51% to reach USD 30.84 billion by 2029.
What is the current Online Strategy Games Market size?
In 2024, the Online Strategy Games Market size is expected to reach USD 19.58 billion.
