Ruminant livestock is the second largest consumer of compound feed in the region. Increasing global cattle meat production will bolster this trend. The cattle population in the region is steadily on the rise, with the United States alone having a cattle population of 93,500,000 in 2017, making up 9.37% of the cattle population in the world. Demand for compound feed in cattle meat production is expected to remain stagnant in the United States, while a healthy growth rate is expected in developing nations such as Mexico due to the increasing regional demand for meat products.
Source: Mordor Intelligence Analysis
Awareness Regarding Safety of Milk Product
Food safety has become an important issue for many governments around the world, especially in North America and Europe. The use of compound feed, particularly those containing antioxidants, antibiotics, enzymes, and vitamins, provides balanced nutrition to animals and protects them against the environmental influences that cause diseases. Certain pathogenic and parasitic contaminations in meat products such as salmonella, listeria, and E. coli, along with various disease outbreaks in livestock animals, such as swine flu and foot and mouth disease in the past decade, have raised concerns over meat quality and safety. For example, in January 2011, a meat quality issue rose in Germany, where a cancer-causing dioxin was found in meat products, prompting the country to take safety steps towards tightening food safety and many countries in North America banning pork imports from Germany, due to the health risks involved.
Increased awareness among consumers around the world is increasing the demand for safe meat and animal by-products, and this is prompting the livestock industry and meat manufacturers to use additives and premixes in their compound feed to prevent diseases and malnutrition in livestock, ensuring that food reaching the consumer is safe and wholesome.
Stringent Regulatory Structure
Regulatory issues are the biggest constraints in the animal feed industry. Animal feed production comes under feedstuff regulations in most countries. Concerns about development of antibiotic resistance in humans by consumption of meat and animal by-products from livestock fed with antibiotics have led to the withdrawal in use of antibiotics in animal feed. Since 2006, the European Union has imposed a stringent regulatory framework for the use of antibiotics in animal feed. This was followed by a similar ban in the United States in 2009, where the use of antibiotics as growth promoters in livestock was banned. Europe also recently imposed a ban on the use of animal proteins in aquafeed, further tightening its ban on feed additives. Moreover, recent controversies about the ban of GM food and feed import can affect the supply of raw materials for feed in the United States and Canada.
Key Developments in the Market:
- June 2016: Cargill introduced a preventive offering to help animal producers manage mycotoxin risk.
- December 2016: The US firm, Ridley Block Operations, a division of the Alltech-owned Ridley Inc., has initiated a voluntary recall of a single batch of a beef cattle feed product due to concerns that there is a risk for the target animal.
Major Players include - Cargill Inc., Land O Lakes Purina, Alltech Inc. (US), and Archer Daniels Midland (US), among others.
Reasons to Purchase the Report
- Study on the adoption of ruminant feed in North America and its effects on the global feed industry
- Analyzing various perspectives of the market with the help of Porter’s five forces analysis
- Study on the players expected to dominate the market during the forecast period
- Study on the region expected to witness fastest growth during the forecast period
- Identify the latest developments, market shares, and strategies employed by the major market players
- 3 month analyst support, along with the Market Estimate sheet (in Excel)
Customization of the Report
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1.1 Study Deliverables
1.2 General Study Assumptions
2. Research Methodology
2.2 Analysis Methodology
2.3 Study Assumptions
3. Executive Summary
4. Market Overview and Technology Trends
4.1 Current Market Scenario
4.2 Technology Trends
4.3 Porter's Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Threat of Substitutes
4.3.3 Bargaining Power of Suppliers
4.3.4 Bargaining Power of Buyers
4.3.5 Intensity of Competitive Rivalry
5. Market Dynamics
6. North America Ruminant Feed Premix Market Segmentation, by Type
6.4 Amino Acids
7. North America Ruminant Feed Premix Market Segmentation, by Geography
7.1 North America
7.1.1 United States
7.1.4 Rest of North America
8. Competitive Landscape
8.2 Market Share Analysis
9. Company Profiles
9.1 Cargill Inc.
9.2 Land O Lakes Feed
9.3 DBN Group
9.4 Archer Daniels Midland
9.6 For Farmers
9.7 DLG Group
9.8 DSM NV
9.9 De Heus
9.10 Lallemand Animal Nutrition