Market Size of north america juices Industry
| Icons | Lable | Value |
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Study Period | 2018 - 2030 |
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Market Size (2024) | USD 46.54 Billion |
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Market Size (2030) | USD 49.31 Billion |
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Largest Share by Soft Drink Type | 100% Juice |
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CAGR (2024 - 2030) | 0.97 % |
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Largest Share by Country | United States |
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Market Concentration | Low |
Major Players |
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*Disclaimer: Major Players sorted in no particular order |
North America Juices Market Analysis
The North America Juices Market size is estimated at 46.54 billion USD in 2024, and is expected to reach 49.31 billion USD by 2030, growing at a CAGR of 0.97% during the forecast period (2024-2030).
46.54 Billion
Market Size in 2024 (USD)
49.31 Billion
Market Size in 2030 (USD)
0.73 %
CAGR (2018-2023)
0.97 %
CAGR (2024-2030)
Largest Segment by Soft Drink Type
55.76 %
value share, 100% Juice, 2023
Product innovations, such as incorporating natural ingredients and introducing new product flavors in the region, are aiding the growth of the 100% juice segment.
Fastest-growing segment by Soft Drink Type
1.35 %
Projected CAGR, Nectars (25-99% Juice), 2024-2030
Rising awareness among consumers of the nutritional content and clean label products and increasing health consciousness are some of the factors ensuring nectars register the fastest-growing consumption.
Leading Market Player
4.92 %
market share, Tropicana Brands Group, 2022
Factors such as strong brand recognition, diverse portfolio, effective market strategies, and huge distribution networks are driving Tropicana's dominance in the market.
Largest Segment by Country
72.80 %
value share, United States, 2023
Factors such as sustainable sourcing, high production, and packaging that align with consumer values are some of the major factors driving the US market.
Fastest-growing segment by Country
2.11 %
Projected CAGR, Mexico, 2024-2030
Consumers’ heightened interest in healthier diets and their stronger intention to incorporate more nutrient-dense drinks into their daily lives are driving the Mexican market.
Consumers looking for clean-label products and increased health concerns are boosting sales
- From 2019 to 2023, off-trade sales of juice drinks saw a 3.29% growth in sales value. This surge can be attributed to a shift in consumer preferences toward healthier options, particularly those rich in vitamins and minerals. In 2022, nearly 70% of adults aged 20 and above consumed fruit juices once or twice daily, bolstering retail sales that year.
- 100% juices accounted for the largest share in the market in 2023, witnessing a growth of just 0.9% in terms of sales value from 2020 to 2023. This growth was dampened by increased retail prices and an increased interest in alternative products like organic juices and those with clean labels. Nectars, with juice content ranging from 25% to 99%, are gaining traction among consumers. They are projected to comprise the fastest-growing segment, recording a CAGR of 1.17% from 2024 to 2030. This shift toward nectars can be attributed to the region's high per capita juice consumption, which stood at approximately 17.5 million liters in 2022. Consumers are increasingly drawn to nectars due to their clean label attributes, such as the use of honey as a natural sweetener and the absence of preservatives and artificial colorings.
- Another emerging trend is the rising popularity of juice drinks with juice content up to 24%. These drinks are projected to witness a CAGR of 1.11% from 2024 to 2030. This growth can be attributed to companies innovating their juice drink offerings to cater to health-conscious consumers. These consumers are actively seeking beverages with lower calorie counts, reduced sugar content, and minimal additives. Additionally, as Americans prioritize nutrition in their diets, they are exploring new avenues to meet their daily dietary requirements.
Understand The Key Trends Shaping This Market
The robust fruit production and processing industry, combined with a surge in consumer demand for vitamin-rich beverages led by the discerning tastes of US consumers, is propelling the growth
- From 2021 to 2023, the North American juice market witnessed a 1.65% growth in terms of value. Consumers in the region are increasingly gravitating toward nutrient-rich beverages, presenting a significant opportunity for brands to establish a strong foothold. Key players in the North American juice market include Florida's Natural, Minute Maid, Ades, Tropicana, Snapple, and Clamato. The market is also witnessing a surge in demand for health-conscious juices. In 2023, 40% of American juice and smoothie consumers increased their juice intake, primarily for a boost in vitamins. Juice sales in North America are projected to grow by 3% in terms of value from 2024 to 2027.
- The United States leads the North American juice market, with sales expected to rise by 1.27% in 2025 compared to 2022. The US juice market is closely tied to its robust fruit production and processing industry. In 2023, US fruit production saw a notable uptick of 23%, reaching 819,000 metric tons. California accounts for roughly half of the nation's fruit acreage, followed by Florida with nearly a quarter and Washington with around a tenth.
- Canada holds the second-largest market share for juice consumption in North America. In 2023, 100% juice emerged as the top-selling category in Canada, commanding a volume share of 54.4%. A growing emphasis on healthy food and beverage choices is expected to further boost the demand for 100% juice in Canada. In 2023, 57% of Canadian consumers prioritized food and drinks that offered holistic health benefits, spanning heart health, gut health, stress management, and immune support. The sales volume of 100% juice is projected to register a CAGR of 1.28% from 2024 to 2030.
North America Juices Industry Segmentation
100% Juice, Juice Drinks (up to 24% Juice), Juice concentrates, Nectars (25-99% Juice) are covered as segments by Soft Drink Type. Aseptic packages, Disposable Cups, Glass Bottles, Metal Can, PET Bottles are covered as segments by Packaging Type. Off-trade, On-trade are covered as segments by Distribution Channel. Canada, Mexico, United States are covered as segments by Country.
- From 2019 to 2023, off-trade sales of juice drinks saw a 3.29% growth in sales value. This surge can be attributed to a shift in consumer preferences toward healthier options, particularly those rich in vitamins and minerals. In 2022, nearly 70% of adults aged 20 and above consumed fruit juices once or twice daily, bolstering retail sales that year.
- 100% juices accounted for the largest share in the market in 2023, witnessing a growth of just 0.9% in terms of sales value from 2020 to 2023. This growth was dampened by increased retail prices and an increased interest in alternative products like organic juices and those with clean labels. Nectars, with juice content ranging from 25% to 99%, are gaining traction among consumers. They are projected to comprise the fastest-growing segment, recording a CAGR of 1.17% from 2024 to 2030. This shift toward nectars can be attributed to the region's high per capita juice consumption, which stood at approximately 17.5 million liters in 2022. Consumers are increasingly drawn to nectars due to their clean label attributes, such as the use of honey as a natural sweetener and the absence of preservatives and artificial colorings.
- Another emerging trend is the rising popularity of juice drinks with juice content up to 24%. These drinks are projected to witness a CAGR of 1.11% from 2024 to 2030. This growth can be attributed to companies innovating their juice drink offerings to cater to health-conscious consumers. These consumers are actively seeking beverages with lower calorie counts, reduced sugar content, and minimal additives. Additionally, as Americans prioritize nutrition in their diets, they are exploring new avenues to meet their daily dietary requirements.
| Soft Drink Type | |
| 100% Juice | |
| Juice Drinks (up to 24% Juice) | |
| Juice concentrates | |
| Nectars (25-99% Juice) |
| Packaging Type | |
| Aseptic packages | |
| Disposable Cups | |
| Glass Bottles | |
| Metal Can | |
| PET Bottles |
| Distribution Channel | ||||||
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| On-trade |
| Country | |
| Canada | |
| Mexico | |
| United States | |
| Rest of North America |
Need A Different Region Or Segment?
North America Juices Market Size Summary
The North America Juices Market is experiencing a gradual expansion, driven by a shift in consumer preferences towards healthier beverage options. This trend is characterized by an increasing demand for juices that are rich in vitamins and minerals, with a notable preference for 100% juices. However, the market is also witnessing a growing interest in alternative products such as organic juices and those with clean labels, which are appealing to health-conscious consumers. Nectars, which contain a significant percentage of juice content, are emerging as a rapidly growing segment due to their natural ingredients and absence of preservatives. The market's growth is further supported by innovations in juice drink offerings that cater to consumers seeking lower calorie and reduced sugar options.
In the United States, the juice market is closely linked to the robust fruit production industry, with California, Florida, and Washington being key contributors. Canada also holds a significant market share, with a strong emphasis on 100% juice consumption. The market is fragmented, with major players like Keurig Dr Pepper, Ocean Spray Cranberries, and The Coca-Cola Company leading the industry. The rising popularity of juices with functional ingredients, such as probiotics and antioxidants, reflects a broader consumer interest in beverages that offer health benefits. As the market continues to evolve, brands are presented with opportunities to capitalize on the growing demand for nutrient-rich and health-oriented juice products.
North America Juices Market Size - Table of Contents
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1. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)
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1.1 Soft Drink Type
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1.1.1 100% Juice
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1.1.2 Juice Drinks (up to 24% Juice)
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1.1.3 Juice concentrates
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1.1.4 Nectars (25-99% Juice)
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1.2 Packaging Type
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1.2.1 Aseptic packages
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1.2.2 Disposable Cups
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1.2.3 Glass Bottles
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1.2.4 Metal Can
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1.2.5 PET Bottles
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1.3 Distribution Channel
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1.3.1 Off-trade
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1.3.1.1 Convenience Stores
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1.3.1.2 Online Retail
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1.3.1.3 Supermarket/Hypermarket
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1.3.1.4 Others
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1.3.2 On-trade
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1.4 Country
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1.4.1 Canada
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1.4.2 Mexico
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1.4.3 United States
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1.4.4 Rest of North America
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North America Juices Market Size FAQs
How big is the North America Juices Market?
The North America Juices Market size is expected to reach USD 46.54 billion in 2024 and grow at a CAGR of 0.97% to reach USD 49.31 billion by 2030.
What is the current North America Juices Market size?
In 2024, the North America Juices Market size is expected to reach USD 46.54 billion.
