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North America Home Textile Market Size (2024 - 2029)

The North American home textiles market is experiencing significant expansion driven by factors such as improved employment rates and increased disposable income. The demand for household linen products, particularly bed and kitchen textiles, is growing rapidly. This market growth is further supported by the construction of new buildings and the rise in single-person households, which create a need for replacement home furnishings. Additionally, the commercial sector, including hotels and restaurants, is increasingly adopting innovative home décor products, contributing to the market's expansion. A notable trend is the rising demand for digitally printed home textiles, with manufacturers focusing on introducing new and innovative products to meet consumer needs.

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Market Size of North America Home Textile Industry

North America Home Textile Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 27.82 Billion
Market Size (2029) USD 35.28 Billion
CAGR (2024 - 2029) 4.87 %
Market Concentration Low

Major Players

North America Home Textile Market Concentration

*Disclaimer: Major Players sorted in no particular order

North America Home Textile Market Analysis

The North America Home Textile Market size is estimated at USD 27.82 billion in 2024, and is expected to reach USD 35.28 billion by 2029, growing at a CAGR of 4.87% during the forecast period (2024-2029).

The North American home textile market is experiencing robust growth, driven by continuous enhancements in employment opportunities and a simultaneous increase in disposable income. Personal expenditure on household linen products is rising significantly and exponentially, with bed and kitchen linen registering the most substantial growth.

The surge in new construction projects and the growing number of single-person households in the region drive the demand for home furnishings, particularly home textiles, as consumers seek replacement products for their new living spaces. This trend extends to the commercial sector, where hotels, resorts, and restaurants increasingly gravitate toward innovative home décor items, including bed textiles, further boosting the demand for home textiles. A notable recent trend is the escalating interest in digitally printed home textiles, prompting manufacturers to introduce new products creatively and fueling market demand. For example, New Saga Home Textile introduced the bed-in-a-bag concept, encompassing a comprehensive set of textiles essential for the bedroom, such as a comforter, sheet set, pillowcases, and dust ruffle.

North America Home Textile Industry Segmentation

Home textiles refer to any type of textile used in a residential setting, such as bedding, curtains, towels, and decorative pillows. 

The North American home textile market is segmented by product, end user, and distribution channel. By product, the market is segmented into bed linen, bath linen, kitchen linen, upholstery, and others. By end user, the market is segmented into residential and commercial. By distribution channel, the market is segmented into specialty stores, supermarkets and hypermarkets, online, and others. The reports offer market sizing and forecasts in value (USD) for all the above segments.

By Product
Bed Linen
Bath Linen
Kitchen Linen
Upholstery
Others
By End Users
Residential
Commercial
By Distribution Channel
Speciality Stores
Supermarkets and Hypermarkets
Online
Others
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North America Home Textile Market Size Summary

The North American home textile market is experiencing robust expansion driven by factors such as improved employment rates and increased disposable income. The demand for household linen products, particularly bed and kitchen linen, is on the rise, supported by the region's export activities to emerging markets like Eastern Europe and the Middle East. The construction of new buildings and the growth of single-person households are further boosting the need for home textiles, as consumers seek to furnish their new living spaces. The commercial sector, including hotels, resorts, and restaurants, is also contributing to this demand by opting for innovative home décor products. A notable trend is the growing interest in digitally printed home textiles, with manufacturers introducing new and creative products to meet consumer preferences.

The market is also seeing a surge in demand for kitchenware and related linens, with a variety of kitchen and table linens gaining popularity. Fabrics such as cotton, polyester, and cotton blends are commonly used, with design preferences changing seasonally. The trend towards upgrading home interiors and the increasing popularity of eco-friendly products like organic linen and bamboo are further propelling market growth. The rise of millennials as key consumers is influencing purchasing trends, with e-commerce platforms playing a significant role in the market's expansion. The competitive landscape is marked by both local and international players, offering substantial business opportunities for those who can capitalize on the fast-growing segments while maintaining their presence in slower ones.

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North America Home Textile Market Size - Table of Contents

  1. 1. MARKET DYNAMICS AND INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Availability of a Wide Range of Textile Product

      2. 1.2.2 Growing Awarness about Sustainable and Eco-friendly Textile Product

    3. 1.3 Market Restraints

      1. 1.3.1 Price Sensitivity of Consumer

    4. 1.4 Market Opportunities

      1. 1.4.1 Growing Potential in Online Textile Retail Sector

      2. 1.4.2 Collaboration with Interior Designers

    5. 1.5 Value Chain Analysis

    6. 1.6 Industry Attractiveness: Porter's Five Forces Analysis

      1. 1.6.1 Threat of New Entrants

      2. 1.6.2 Bargaining Power of Buyers

      3. 1.6.3 Bargaining Power of Suppliers

      4. 1.6.4 Threat of Substitutes

      5. 1.6.5 Intensity of Competitive Rivalry

    7. 1.7 Insights into Technological Advancements in the Industry

    8. 1.8 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product

      1. 2.1.1 Bed Linen

      2. 2.1.2 Bath Linen

      3. 2.1.3 Kitchen Linen

      4. 2.1.4 Upholstery

      5. 2.1.5 Others

    2. 2.2 By End Users

      1. 2.2.1 Residential

      2. 2.2.2 Commercial

    3. 2.3 By Distribution Channel

      1. 2.3.1 Speciality Stores

      2. 2.3.2 Supermarkets and Hypermarkets

      3. 2.3.3 Online

      4. 2.3.4 Others

North America Home Textile Market Size FAQs

The North America Home Textile Market size is expected to reach USD 27.82 billion in 2024 and grow at a CAGR of 4.87% to reach USD 35.28 billion by 2029.

In 2024, the North America Home Textile Market size is expected to reach USD 27.82 billion.

North America Home Textile Market Report Snapshots

North America Home Textile Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)